{"id":33593,"date":"2021-09-02T19:39:20","date_gmt":"2021-09-02T19:39:20","guid":{"rendered":"https:\/\/graziamagazine.com\/us\/?post_type=articles&#038;p=33593"},"modified":"2021-09-02T20:56:04","modified_gmt":"2021-09-02T20:56:04","slug":"color-mascara-tiktok-trend","status":"publish","type":"articles","link":"https:\/\/graziamagazine.com\/us\/articles\/color-mascara-tiktok-trend\/","title":{"rendered":"Colored Mascara Is Back, Because Y2K Will Live Forever"},"content":{"rendered":"<figure id=\"attachment_33617\" aria-describedby=\"caption-attachment-33617\" style=\"width: 1024px\" class=\"wp-caption alignnone\"><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-33617\" src=\"https:\/\/graziamagazine.com\/us\/wp-content\/uploads\/sites\/15\/2021\/09\/ftd.png\" alt=\"mascara\" width=\"1024\" height=\"576\" data-gz_credit=\"Photo Credit: Courtesy of Ciat\u00e9 London\" \/><figcaption id=\"caption-attachment-33617\" class=\"wp-caption-text\">Photo Credit: Courtesy of Ciat\u00e9 London<\/figcaption><\/figure>\n<p>I can now say I&#8217;ve lived long enough to see trends come full circle. While I&#8217;m still in mental denial that <a href=\"https:\/\/graziamagazine.com\/us\/articles\/bella-hadid-style-outfit-denim-skirt-new-york-city\/\">low-rise jeans<\/a> have made their menacing rise yet again, some trends I&#8217;m happy to see return, while others I would rather jump from a bridge than ever participate in again. <a href=\"https:\/\/graziamagazine.com\/us\/articles\/best-beauty-looks-london-fashion-week\/\">High blush applicatio<\/a>n? Absolutely. <a href=\"https:\/\/graziamagazine.com\/us\/articles\/where-did-hailey-biebers-eyebrows-go\/\">Thin, emaciated eyebrows<\/a>? No, why?! The latest trend to make its miraculous return is colored mascara, re-popularized where? You guessed it: TikTok.<\/p>\n<p>While this trend may be new to Gen Z, makeup artists for years have used it as a lifehack to brighten the whites of your eyes and enhance their natural color. Of course, there are a few tips to remember when it comes to wearing colored mascara \u2014 your eye color and skin color will impact how the color shows up on your face. And it might require you to know a thing or two about color theory and how it works when it comes down to makeup.<\/p>\n<blockquote class=\"tiktok-embed\" cite=\"https:\/\/www.tiktok.com\/@makeup\/video\/6950779070409903366\" data-video-id=\"6950779070409903366\" style=\"max-width: 605px;min-width: 325px;\" >\n<section> <a href=\"https:\/\/www.tiktok.com\/@makeup\"target=\"_blank\" title=\"@makeup\"  target=\"_blank\">@makeup<\/a> <\/p>\n<p>Do you use colored mascara?! \ud83d\udc99 thoughts?! @alexiswuzhere <a href=\"https:\/\/www.tiktok.com\/tag\/fyp\"title=\"fyp\" target=\"_blank\"  target=\"_blank\">#fyp<\/a> <a href=\"https:\/\/www.tiktok.com\/tag\/foryou\"title=\"foryou\" target=\"_blank\"  target=\"_blank\">#foryou<\/a> <a href=\"https:\/\/www.tiktok.com\/tag\/makeup\"title=\"makeup\" target=\"_blank\"  target=\"_blank\">#makeup<\/a> <a href=\"https:\/\/www.tiktok.com\/tag\/mascara\"title=\"mascara\" target=\"_blank\"  target=\"_blank\">#mascara<\/a> <a href=\"https:\/\/www.tiktok.com\/tag\/makeuptutorial\"title=\"makeuptutorial\" target=\"_blank\"  target=\"_blank\">#makeuptutorial<\/a> <a href=\"https:\/\/www.tiktok.com\/tag\/makeuphack\"title=\"makeuphack\" target=\"_blank\"  target=\"_blank\">#makeuphack<\/a> <a href=\"https:\/\/www.tiktok.com\/tag\/MyFutureThanksMe\"title=\"MyFutureThanksMe\" target=\"_blank\"  target=\"_blank\">#myfuturethanksme<\/a> <a href=\"https:\/\/www.tiktok.com\/tag\/makeuptok\"title=\"makeuptok\" target=\"_blank\"  target=\"_blank\">#makeuptok<\/a> <a href=\"https:\/\/www.tiktok.com\/tag\/grwm\"title=\"grwm\" target=\"_blank\"  target=\"_blank\">#grwm<\/a><\/p>\n<p> <a href=\"https:\/\/www.tiktok.com\/music\/Omg-people-are-using-my-sound-6884602503867026182\"target=\"_blank\" title=\"\u266c Omg people are using my sound - geoiivy\"  target=\"_blank\">\u266c Omg people are using my sound &#8211; geoiivy<\/a> <\/section>\n<\/blockquote>\n<p> <script async src=\"https:\/\/www.tiktok.com\/embed.js\"><\/script><\/p>\n<p>For brown eyes, contrasting cool tones like blue, green, or purple will brighten, while a warm burgundy shade will bring out their depth. Hazel eyes can be morphed into a green with a plum color, while green mascara will show their depth. Red shades will make green and blue eyes far more vibrant, while cool shades will make those eyes more vibrant. An easy rule of thumb: contrasting shades from your eye color will brighten, similar shades will deepen them. And that doesn&#8217;t even touch on lilac and pink mascaras, which can just offer a lovely pop of color.<\/p>\n<p>Y2K may have been nearly 20 years ago, but the trends will never die. At least our eyes will stay poppin&#8217;, right?<\/p>\n<h3>Colored mascaras:<\/h3>\n<figure id=\"attachment_33616\" aria-describedby=\"caption-attachment-33616\" style=\"width: 1024px\" class=\"wp-caption alignnone\"><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-33616\" src=\"https:\/\/graziamagazine.com\/us\/wp-content\/uploads\/sites\/15\/2021\/09\/diorshow.jpeg\" alt=\"mascara\" width=\"1024\" height=\"832\" data-gz_credit=\"Photo Credit: Courtesy of Dior\" \/><figcaption id=\"caption-attachment-33616\" class=\"wp-caption-text\">DIOR DIORSHOW MASCARA, $30 VIA SEPHORA. <b><a href=\"https:\/\/www.sephora.com\/product\/diorshow-mascara-P396240?skuId=1689728\" rel=\"nofollow\" target=\"_blank\">SHOP NOW.<\/a><\/b><\/figcaption><\/figure>\n<figure id=\"attachment_33615\" aria-describedby=\"caption-attachment-33615\" style=\"width: 1024px\" class=\"wp-caption alignnone\"><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-33615\" src=\"https:\/\/graziamagazine.com\/us\/wp-content\/uploads\/sites\/15\/2021\/09\/colourpop.jpeg\" alt=\"mascara\" width=\"1024\" height=\"832\" data-gz_credit=\"Photo Credit: Courtesy of Colourpop\" \/><figcaption id=\"caption-attachment-33615\" class=\"wp-caption-text\">COLOURPOP BFF MASCARA, $9 VIA COLOURPOP. <b><a href=\"https:\/\/colourpop.com\/products\/bff-mascara\" rel=\"nofollow\" target=\"_blank\">SHOP NOW.<\/a><\/b><\/figcaption><\/figure>\n<figure id=\"attachment_33614\" aria-describedby=\"caption-attachment-33614\" style=\"width: 1024px\" class=\"wp-caption alignnone\"><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-33614\" src=\"https:\/\/graziamagazine.com\/us\/wp-content\/uploads\/sites\/15\/2021\/09\/ciatelondon.jpeg\" alt=\"mascara\" width=\"1024\" height=\"832\" \/><figcaption id=\"caption-attachment-33614\" class=\"wp-caption-text\">CIAT\u00c9 LONDON X SMILEY WORLD KEEP AN EYE ON COLOURED MASCARA &amp; LASH TIP TOPPER, $9 VIA CIAT\u00c9 LONDON. <b><a href=\"https:\/\/us.ciatelondon.com\/products\/keep-an-eye-on-coloured-mascara\" rel=\"nofollow\" target=\"_blank\">SHOP NOW.<\/a><\/b><\/figcaption><\/figure>\n<figure id=\"attachment_33618\" aria-describedby=\"caption-attachment-33618\" style=\"width: 1024px\" class=\"wp-caption alignnone\"><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-33618\" src=\"https:\/\/graziamagazine.com\/us\/wp-content\/uploads\/sites\/15\/2021\/09\/loreal.jpeg\" alt=\"mascara\" width=\"1024\" height=\"832\" data-gz_credit=\"Photo Credit: Courtesy of L'Or\u00e9al\" \/><figcaption id=\"caption-attachment-33618\" class=\"wp-caption-text\">L&#8217;OR\u00c9AL VOLUMINOUS ORIGINAL MASCARA, $9 VIA ULTA. <b><a href=\"https:\/\/www.ulta.com\/p\/voluminous-original-mascara-2641\/\" rel=\"nofollow\" target=\"_blank\">SHOP NOW.<\/a><\/b><\/figcaption><\/figure>\n","protected":false},"author":29169,"featured_media":33644,"template":"","format":"standard","categories":[30,16],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v18.5 (Yoast SEO v20.4) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Colored Mascara Is the Latest Hot Trend on TikTok \u2013 Grazia USA<\/title>\n<meta name=\"description\" content=\"Thanks to TikTok, we&#039;re seeing yet another trend come full circle. This time, it&#039;s colored mascara, and we&#039;re explaining how color theory works so your eyes are always poppin&#039;.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/graziamagazine.com\/us\/articles\/color-mascara-tiktok-trend\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Colored Mascara Is Back, Because Y2K Will Live Forever\" \/>\n<meta property=\"og:description\" content=\"Thanks to TikTok, we&#039;re seeing yet another trend come full circle. This time, it&#039;s colored mascara, and we&#039;re explaining how color theory works so your eyes are always poppin&#039;.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/graziamagazine.com\/us\/articles\/color-mascara-tiktok-trend\/\" \/>\n<meta property=\"og:site_name\" content=\"Grazia USA\" \/>\n<meta property=\"article:modified_time\" content=\"2021-09-02T20:56:04+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/graziamagazine.com\/us\/wp-content\/uploads\/sites\/15\/2021\/09\/color-mascara-tiktok-trend-0.jpg?fit=1280%2C720\" \/>\n\t<meta property=\"og:image:width\" content=\"1280\" \/>\n\t<meta property=\"og:image:height\" content=\"720\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data1\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/graziamagazine.com\/us\/articles\/color-mascara-tiktok-trend\/\",\"url\":\"https:\/\/graziamagazine.com\/us\/articles\/color-mascara-tiktok-trend\/\",\"name\":\"Colored Mascara Is the Latest Hot Trend on TikTok \u2013 Grazia USA\",\"isPartOf\":{\"@id\":\"https:\/\/graziamagazine.com\/us\/#website\"},\"datePublished\":\"2021-09-02T19:39:20+00:00\",\"dateModified\":\"2021-09-02T20:56:04+00:00\",\"description\":\"Thanks to TikTok, we're seeing yet another trend come full circle. This time, it's colored mascara, and we're explaining how color theory works so your eyes are always poppin'.\",\"breadcrumb\":{\"@id\":\"https:\/\/graziamagazine.com\/us\/articles\/color-mascara-tiktok-trend\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/graziamagazine.com\/us\/articles\/color-mascara-tiktok-trend\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/graziamagazine.com\/us\/articles\/color-mascara-tiktok-trend\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/graziamagazine.com\/us\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Colored Mascara Is Back, Because Y2K Will Live Forever\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/graziamagazine.com\/us\/#website\",\"url\":\"https:\/\/graziamagazine.com\/us\/\",\"name\":\"Grazia USA\",\"description\":\"Driving tastemakers in Fashion, Beauty and Culture\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/graziamagazine.com\/us\/?s={search_term_string}\"},\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"en-US\"}]}<\/script>\n<!-- \/ Yoast SEO Premium plugin. -->","yoast_head_json":{"title":"Colored Mascara Is the Latest Hot Trend on TikTok \u2013 Grazia USA","description":"Thanks to TikTok, we're seeing yet another trend come full circle. This time, it's colored mascara, and we're explaining how color theory works so your eyes are always poppin'.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/graziamagazine.com\/us\/articles\/color-mascara-tiktok-trend\/","og_locale":"en_US","og_type":"article","og_title":"Colored Mascara Is Back, Because Y2K Will Live Forever","og_description":"Thanks to TikTok, we're seeing yet another trend come full circle. This time, it's colored mascara, and we're explaining how color theory works so your eyes are always poppin'.","og_url":"https:\/\/graziamagazine.com\/us\/articles\/color-mascara-tiktok-trend\/","og_site_name":"Grazia USA","article_modified_time":"2021-09-02T20:56:04+00:00","og_image":[{"width":1280,"height":720,"url":"https:\/\/graziamagazine.com\/us\/wp-content\/uploads\/sites\/15\/2021\/09\/color-mascara-tiktok-trend-0.jpg?fit=1280%2C720","type":"image\/jpeg"}],"twitter_card":"summary_large_image","twitter_misc":{"Est. reading time":"2 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/graziamagazine.com\/us\/articles\/color-mascara-tiktok-trend\/","url":"https:\/\/graziamagazine.com\/us\/articles\/color-mascara-tiktok-trend\/","name":"Colored Mascara Is the Latest Hot Trend on TikTok \u2013 Grazia USA","isPartOf":{"@id":"https:\/\/graziamagazine.com\/us\/#website"},"datePublished":"2021-09-02T19:39:20+00:00","dateModified":"2021-09-02T20:56:04+00:00","description":"Thanks to TikTok, we're seeing yet another trend come full circle. This time, it's colored mascara, and we're explaining how color theory works so your eyes are always poppin'.","breadcrumb":{"@id":"https:\/\/graziamagazine.com\/us\/articles\/color-mascara-tiktok-trend\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/graziamagazine.com\/us\/articles\/color-mascara-tiktok-trend\/"]}]},{"@type":"BreadcrumbList","@id":"https:\/\/graziamagazine.com\/us\/articles\/color-mascara-tiktok-trend\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/graziamagazine.com\/us\/"},{"@type":"ListItem","position":2,"name":"Colored Mascara Is Back, Because Y2K Will Live Forever"}]},{"@type":"WebSite","@id":"https:\/\/graziamagazine.com\/us\/#website","url":"https:\/\/graziamagazine.com\/us\/","name":"Grazia USA","description":"Driving tastemakers in Fashion, Beauty and Culture","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/graziamagazine.com\/us\/?s={search_term_string}"},"query-input":"required name=search_term_string"}],"inLanguage":"en-US"}]}},"jetpack_sharing_enabled":true,"distributor_meta":false,"distributor_terms":false,"distributor_media":false,"distributor_original_site_name":"Grazia USA","distributor_original_site_url":"https:\/\/graziamagazine.com\/us","push-errors":false,"_links":{"self":[{"href":"https:\/\/graziamagazine.com\/us\/wp-json\/wp\/v2\/articles\/33593"}],"collection":[{"href":"https:\/\/graziamagazine.com\/us\/wp-json\/wp\/v2\/articles"}],"about":[{"href":"https:\/\/graziamagazine.com\/us\/wp-json\/wp\/v2\/types\/articles"}],"author":[{"embeddable":true,"href":"https:\/\/graziamagazine.com\/us\/wp-json\/wp\/v2\/users\/29169"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/graziamagazine.com\/us\/wp-json\/wp\/v2\/media\/33644"}],"wp:attachment":[{"href":"https:\/\/graziamagazine.com\/us\/wp-json\/wp\/v2\/media?parent=33593"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/graziamagazine.com\/us\/wp-json\/wp\/v2\/categories?post=33593"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}