{"id":21092,"date":"2021-04-28T22:07:25","date_gmt":"2021-04-28T22:07:25","guid":{"rendered":"https:\/\/graziamagazine.com\/us\/?post_type=articles&#038;p=21092"},"modified":"2021-04-29T17:55:55","modified_gmt":"2021-04-29T17:55:55","slug":"telfar-azealia-shopping-bag","status":"publish","type":"articles","link":"https:\/\/graziamagazine.com\/us\/articles\/telfar-azealia-shopping-bag\/","title":{"rendered":"Telfar Just Added A New Colorway \u2014 And It Drops Tomorrow"},"content":{"rendered":"<figure id=\"attachment_21097\" aria-describedby=\"caption-attachment-21097\" style=\"width: 1024px\" class=\"wp-caption alignfull -width\"><img loading=\"lazy\" decoding=\"async\" class=\"alignfull-width size-large wp-image-21097\" src=\"https:\/\/graziamagazine.com\/us\/wp-content\/uploads\/sites\/15\/2021\/04\/telfar-featured-image.png?w=1024\" alt=\"Image Courtesy of Shelton Boyd-Griffith\/GRAZIA\" width=\"1024\" height=\"576\" \/><figcaption id=\"caption-attachment-21097\" class=\"wp-caption-text\">Image Courtesy of Shelton Boyd-Griffith\/GRAZIA<\/figcaption><\/figure>\n<p><span style=\"font-weight: 400\">On Wednesdays, we introduce new pink colorways \u2014 or whatever <a href=\"https:\/\/graziamagazine.com\/us\/articles\/telfar-clemens-solange-knowles-time-100\/\" target=\"_blank\" rel=\"noopener\">Telfar Clemens<\/a> said. Today on <em>The Wendy Williams Show,<\/em> the designer introduced a new fuchsia colorway named Azalea, and to be honest, we are freaking out. With <a href=\"https:\/\/graziamagazine.com\/us\/articles\/telfar-shopping-bag-available-amazon\/\" target=\"_blank\" rel=\"noopener\">every colorway drop<\/a> we drool at the way each color takes on a new essence. Follow us here: the black colorway gives us \u201cbusiness executive but make it fashion,\u201d the SSENSE orange makes for the ultimate pop of color to any minimalistic outfit, the bubble gum pink color is for the ultimate femme party girl, and now the Azalea color screams in your face: rave queen. There is literally a bag for everyone (hence the brand\u2019s tagline: <a href=\"https:\/\/graziamagazine.com\/us\/articles\/guess-telfar-bag\/\" target=\"_blank\" rel=\"noopener\">\u201cNot For You &#8211; For Everyone\u201d<\/a>). We all know by now that the Telfar shopping tote is <em>the<\/em> \u201cIt\u201d bag and it seems that isn&#8217;t changing anytime soon.<\/span><\/p>\n<blockquote class=\"instagram-media\" data-instgrm-captioned data-instgrm-permalink=\"https:\/\/www.instagram.com\/p\/CON3ZhIA_O6\/?utm_source=ig_embed&amp;utm_campaign=loading\" data-instgrm-version=\"13\" style=\" background:#FFF; border:0; border-radius:3px; box-shadow:0 0 1px 0 rgba(0,0,0,0.5),0 1px 10px 0 rgba(0,0,0,0.15); margin: 1px; max-width:500px; min-width:326px; padding:0; width:99.375%; width:-webkit-calc(100% - 2px); width:calc(100% - 2px);\">\n<div style=\"padding:16px;\"> <a href=\"https:\/\/www.instagram.com\/p\/CON3ZhIA_O6\/?utm_source=ig_embed&amp;utm_campaign=loading\" style=\" background:#FFFFFF; line-height:0; padding:0 0; text-align:center; text-decoration:none; width:100%;\" target=\"_blank\"> <\/p>\n<div style=\" display: flex; flex-direction: row; align-items: center;\">\n<div style=\"background-color: #F4F4F4; border-radius: 50%; flex-grow: 0; height: 40px; margin-right: 14px; width: 40px;\"><\/div>\n<div style=\"display: flex; flex-direction: column; flex-grow: 1; justify-content: center;\">\n<div style=\" background-color: #F4F4F4; border-radius: 4px; flex-grow: 0; height: 14px; margin-bottom: 6px; width: 100px;\"><\/div>\n<div style=\" background-color: #F4F4F4; border-radius: 4px; flex-grow: 0; height: 14px; width: 60px;\"><\/div>\n<\/div>\n<\/div>\n<div style=\"padding: 19% 0;\"><\/div>\n<div style=\"display:block; height:50px; margin:0 auto 12px; width:50px;\"><svg width=\"50px\" height=\"50px\" viewBox=\"0 0 60 60\" version=\"1.1\" xmlns=\"https:\/\/www.w3.org\/2000\/svg\" xmlns:xlink=\"https:\/\/www.w3.org\/1999\/xlink\"><g stroke=\"none\" stroke-width=\"1\" fill=\"none\" fill-rule=\"evenodd\"><g transform=\"translate(-511.000000, -20.000000)\" fill=\"#000000\"><g><path d=\"M556.869,30.41 C554.814,30.41 553.148,32.076 553.148,34.131 C553.148,36.186 554.814,37.852 556.869,37.852 C558.924,37.852 560.59,36.186 560.59,34.131 C560.59,32.076 558.924,30.41 556.869,30.41 M541,60.657 C535.114,60.657 530.342,55.887 530.342,50 C530.342,44.114 535.114,39.342 541,39.342 C546.887,39.342 551.658,44.114 551.658,50 C551.658,55.887 546.887,60.657 541,60.657 M541,33.886 C532.1,33.886 524.886,41.1 524.886,50 C524.886,58.899 532.1,66.113 541,66.113 C549.9,66.113 557.115,58.899 557.115,50 C557.115,41.1 549.9,33.886 541,33.886 M565.378,62.101 C565.244,65.022 564.756,66.606 564.346,67.663 C563.803,69.06 563.154,70.057 562.106,71.106 C561.058,72.155 560.06,72.803 558.662,73.347 C557.607,73.757 556.021,74.244 553.102,74.378 C549.944,74.521 548.997,74.552 541,74.552 C533.003,74.552 532.056,74.521 528.898,74.378 C525.979,74.244 524.393,73.757 523.338,73.347 C521.94,72.803 520.942,72.155 519.894,71.106 C518.846,70.057 518.197,69.06 517.654,67.663 C517.244,66.606 516.755,65.022 516.623,62.101 C516.479,58.943 516.448,57.996 516.448,50 C516.448,42.003 516.479,41.056 516.623,37.899 C516.755,34.978 517.244,33.391 517.654,32.338 C518.197,30.938 518.846,29.942 519.894,28.894 C520.942,27.846 521.94,27.196 523.338,26.654 C524.393,26.244 525.979,25.756 528.898,25.623 C532.057,25.479 533.004,25.448 541,25.448 C548.997,25.448 549.943,25.479 553.102,25.623 C556.021,25.756 557.607,26.244 558.662,26.654 C560.06,27.196 561.058,27.846 562.106,28.894 C563.154,29.942 563.803,30.938 564.346,32.338 C564.756,33.391 565.244,34.978 565.378,37.899 C565.522,41.056 565.552,42.003 565.552,50 C565.552,57.996 565.522,58.943 565.378,62.101 M570.82,37.631 C570.674,34.438 570.167,32.258 569.425,30.349 C568.659,28.377 567.633,26.702 565.965,25.035 C564.297,23.368 562.623,22.342 560.652,21.575 C558.743,20.834 556.562,20.326 553.369,20.18 C550.169,20.033 549.148,20 541,20 C532.853,20 531.831,20.033 528.631,20.18 C525.438,20.326 523.257,20.834 521.349,21.575 C519.376,22.342 517.703,23.368 516.035,25.035 C514.368,26.702 513.342,28.377 512.574,30.349 C511.834,32.258 511.326,34.438 511.181,37.631 C511.035,40.831 511,41.851 511,50 C511,58.147 511.035,59.17 511.181,62.369 C511.326,65.562 511.834,67.743 512.574,69.651 C513.342,71.625 514.368,73.296 516.035,74.965 C517.703,76.634 519.376,77.658 521.349,78.425 C523.257,79.167 525.438,79.673 528.631,79.82 C531.831,79.965 532.853,80.001 541,80.001 C549.148,80.001 550.169,79.965 553.369,79.82 C556.562,79.673 558.743,79.167 560.652,78.425 C562.623,77.658 564.297,76.634 565.965,74.965 C567.633,73.296 568.659,71.625 569.425,69.651 C570.167,67.743 570.674,65.562 570.82,62.369 C570.966,59.17 571,58.147 571,50 C571,41.851 570.966,40.831 570.82,37.631\"><\/path><\/g><\/g><\/g><\/svg><\/div>\n<div style=\"padding-top: 8px;\">\n<div style=\" color:#3897f0; font-family:Arial,sans-serif; font-size:14px; font-style:normal; font-weight:550; line-height:18px;\"> View this post on Instagram<\/div>\n<\/div>\n<div style=\"padding: 12.5% 0;\"><\/div>\n<div style=\"display: flex; flex-direction: row; margin-bottom: 14px; align-items: center;\">\n<div>\n<div style=\"background-color: #F4F4F4; border-radius: 50%; height: 12.5px; width: 12.5px; transform: translateX(0px) translateY(7px);\"><\/div>\n<div style=\"background-color: #F4F4F4; height: 12.5px; transform: rotate(-45deg) translateX(3px) translateY(1px); width: 12.5px; flex-grow: 0; margin-right: 14px; margin-left: 2px;\"><\/div>\n<div style=\"background-color: #F4F4F4; border-radius: 50%; height: 12.5px; width: 12.5px; transform: translateX(9px) translateY(-18px);\"><\/div>\n<\/div>\n<div style=\"margin-left: 8px;\">\n<div style=\" background-color: #F4F4F4; border-radius: 50%; flex-grow: 0; height: 20px; width: 20px;\"><\/div>\n<div style=\" width: 0; height: 0; border-top: 2px solid transparent; border-left: 6px solid #f4f4f4; border-bottom: 2px solid transparent; transform: translateX(16px) translateY(-4px) rotate(30deg)\"><\/div>\n<\/div>\n<div style=\"margin-left: auto;\">\n<div style=\" width: 0px; border-top: 8px solid #F4F4F4; border-right: 8px solid transparent; transform: translateY(16px);\"><\/div>\n<div style=\" background-color: #F4F4F4; flex-grow: 0; height: 12px; width: 16px; transform: translateY(-4px);\"><\/div>\n<div style=\" width: 0; height: 0; border-top: 8px solid #F4F4F4; border-left: 8px solid transparent; transform: translateY(-4px) translateX(8px);\"><\/div>\n<\/div>\n<\/div>\n<div style=\"display: flex; flex-direction: column; flex-grow: 1; justify-content: center; margin-bottom: 24px;\">\n<div style=\" background-color: #F4F4F4; border-radius: 4px; flex-grow: 0; height: 14px; margin-bottom: 6px; width: 224px;\"><\/div>\n<div style=\" background-color: #F4F4F4; border-radius: 4px; flex-grow: 0; height: 14px; width: 144px;\"><\/div>\n<\/div>\n<p><\/a><\/p>\n<p style=\" color:#c9c8cd; font-family:Arial,sans-serif; font-size:14px; line-height:17px; margin-bottom:0; margin-top:8px; overflow:hidden; padding:8px 0 7px; text-align:center; text-overflow:ellipsis; white-space:nowrap;\"><a href=\"https:\/\/www.instagram.com\/p\/CON3ZhIA_O6\/?utm_source=ig_embed&amp;utm_campaign=loading\" style=\" color:#c9c8cd; font-family:Arial,sans-serif; font-size:14px; font-style:normal; font-weight:normal; line-height:17px; text-decoration:none;\" target=\"_blank\" target=\"_blank\">A post shared by @telfarglobal<\/a><\/p>\n<\/div>\n<\/blockquote>\n<p><script async src=\"\/\/platform.instagram.com\/en_US\/embeds.js\"><\/script><\/p>\n<p><span style=\"font-weight: 400\">Wendy Williams made headlines last year when she wore a <\/span><span style=\"font-weight: 400\">sleeveless ribbed turtleneck by Telfar on the broadcast,so we know she&#8217;s a fan like the rest of us. <\/span><span style=\"font-weight: 400\">It\u2019s also widely known that Wendy loves the color pink so it speaks volumes that he chose to debut this exciting new colorway on her show, a show that a vast majority of his fan base watches, memes, and dishes about across social media daily. Talk about knowing your audience.<\/span><\/p>\n<p>Telfar, the \u201cBlack-owned, non-gendered fashion project,\u201d established in 2004 in New York, has been putting on experiential shows since designer, Telfar Clemens, launched the brand at 20. Since then, Clemens has proven himself to be someone who can straddle art, fashion, and business with grace and apparent ease. He introduced his <a href=\"https:\/\/graziamagazine.com\/us\/articles\/preorder-ugg-telfar-shopping-bag\/\" target=\"_blank\" rel=\"noopener\">now iconic shopping bags<\/a>\u00a0in 2014 but they have recently taken off as a fashion symbol. In New York, they are called the\u00a0<a href=\"https:\/\/www.thecut.com\/2020\/01\/how-telfars-shopping-bag-became-the-bushwick-birkin.html\" target=\"_blank\" rel=\"noopener\" target=\"_blank\">\u2018Bushwick Birkin.<\/a>\u2019 Alexandra Ocasio-Cortez wore her burgundy medium size tote to the Capitol over the summer. Last year, Oprah named the bag as one of\u00a0<a href=\"https:\/\/graziamagazine.com\/us\/articles\/telfar-shopping-bag-available-amazon\/\" target=\"_blank\" rel=\"noopener\">her favorite things<\/a>\u00a0on Amazon.<\/p>\n<p><span style=\"font-weight: 400\">The beauty and appeal of the Telfar shopping bag is that it truly is for everyone. Need a work bag to put your laptop in? Then the large shopping bag is for you. Want a compact bag to put your <\/span><i><span style=\"font-weight: 400\">Fenty <\/span><\/i><span style=\"font-weight: 400\">Stunna lip paint, your cardholder, and keys for a night out on the town? The small size is for you. It\u2019s a versatile bag that\u2019s not only stylish in its simplistic but dynamic design, it\u2019s sustainable being made from vegan faux leather but most importantly, it\u2019s an affordable luxury \u201cIt\u201d bag. Everyone can buy into and have a piece of the world Telfar and his atelier are building. <\/span><span style=\"font-weight: 400\">Now these bags go fast, so may the odds ever be in your favor.<\/span><\/p>\n<p><span style=\"font-weight: 400\">Azalea, the new Telfar color, drops tomorrow 4\/29 at 10AM EST exclusively on<a href=\"https:\/\/telfar.net\/\" target=\"_blank\" rel=\"noopener\" target=\"_blank\"> Telfar.com<\/a><\/span><\/p>\n","protected":false},"author":29107,"featured_media":21101,"template":"","format":"standard","categories":[38,17,16],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v18.5 (Yoast SEO v20.4) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Telfar Just Added A New Colorway \u2014 And It Drops Tomorrow<\/title>\n<meta name=\"description\" content=\"On Wednesdays, we introduce new pink colorways \u2014 or whatever Telfar Clemens said. 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