{"id":20733,"date":"2021-04-26T19:28:36","date_gmt":"2021-04-26T19:28:36","guid":{"rendered":"https:\/\/graziamagazine.com\/us\/?post_type=articles&p=20733"},"modified":"2021-04-27T15:50:52","modified_gmt":"2021-04-27T15:50:52","slug":"beyonce-adidas-impossible-is-nothing-campaign","status":"publish","type":"articles","link":"https:\/\/graziamagazine.com\/us\/articles\/beyonce-adidas-impossible-is-nothing-campaign\/","title":{"rendered":"Queen Bey Stole the Oscars With Now-Viral Adidas Commercial"},"content":{"rendered":"
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A clip from the newly released Adidas ‘Impossible Is Nothing’ campaign<\/figcaption><\/figure>\n

Leave it to Queen Bey to steal the spotlight away from the\u00a0<\/span>93rd Annual Academy Awards<\/span><\/a>! Millions tuned in to celebrate the best in film, but they also unexpectedly got something a little extra they couldn’t stop talking about \u201call night longggg.\u201d During a commercial break, viewers got a sneak peek at rare childhood footage of Beyonc\u00e9 as part of a brand-new Adidas commercial for the company’s latest campaign, entitled “Impossible Is Nothing.” The sportswear brand tapped the legendary singer as the first of many talents for the new project. Solid choice, Adidas.\u00a0<\/span><\/p>\n

Biography-style visuals of the\u00a0<\/span>Black Is King\u00a0<\/span><\/em>mastermind were accompanied by inspiring commentary and at-home videos depicting how optimism and perseverance have helped get the music icon where she is today. Devoted fans quickly took to social media to enthusiastically share their opinions and fangirl over the one-minute commercial. One of many fans\u00a0<\/span>tweeted<\/span><\/a>, “That Beyonc\u00e9 Adidas commercial was the best moment of the #Oscars tbh.” Several social media users revealed it made them emotional. “This Beyonc\u00e9 commercial got me crying,” another Twitter user shared.<\/span><\/p>\n