{"id":19840,"date":"2021-04-15T21:29:29","date_gmt":"2021-04-15T21:29:29","guid":{"rendered":"https:\/\/graziamagazine.com\/us\/?post_type=articles&#038;p=19840"},"modified":"2021-04-16T19:38:50","modified_gmt":"2021-04-16T19:38:50","slug":"bala-beam-details","status":"publish","type":"articles","link":"https:\/\/graziamagazine.com\/us\/articles\/bala-beam-details\/","title":{"rendered":"Maybe, Just Maybe, The Aesthetically Pleasing Bala Beam Will Inspire Me to Work Out Again"},"content":{"rendered":"<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-19882\" src=\"https:\/\/graziamagazine.com\/us\/wp-content\/uploads\/sites\/15\/2021\/04\/Bala-Beam.gif\" alt=\"Bala\" width=\"1068\" height=\"600\" data-gz_credit=\"Credit: Bala\" \/><\/p>\n<p><span data-preserver-spaces=\"true\">Before the coronavirus pandemic changed the way we go about our lives, I worked out frequently and actually looked forward to doing so. But ever since I&#8217;ve adapted to both living and working in my studio apartment,\u00a0<\/span><a href=\"https:\/\/graziamagazine.com\/articles\/cindy-crawford-ab-workout\/\"class=\"editor-rtfLink\"  target=\"_blank\" rel=\"noopener\"><span data-preserver-spaces=\"true\">breaking a sweat<\/span><\/a><span data-preserver-spaces=\"true\">\u00a0doesn&#8217;t entice me the same way that it used to. Admittedly, I need to bribe myself into doing so with the help of a cute new workout set or a fresh pair of sneakers, likely purchased after eating take-out in bed after a really long week. But now that my athleisure is stockpiling at an alarming rate, I&#8217;m turning my attention to fitness accessories; namely, the\u00a0<\/span><a href=\"https:\/\/shopbala.com\/products\/the-beam\"class=\"editor-rtfLink\"  target=\"_blank\" rel=\"noopener\" target=\"_blank\"><span data-preserver-spaces=\"true\">Bala Beam<\/span><\/a><span data-preserver-spaces=\"true\">, unveiled on Tuesday, April 13.<\/span><\/p>\n<p>This aesthetically pleasing 15-pound, three-foot beam, designed for pressing, curling, rowing, squatting, and lunging, is, as the brand puts it, &#8220;designed to be left out.&#8221; In other words, it doubles as a chic home accessory. As I write this, I just gazed around my apartment to pinpoint the perfect spot for mine to live (I settled on the space between my couch and my television). Leaving it out not only serves as a conversation starter for when you have guests over but also serves as a constant reminder that it&#8217;s time to start working out again. I know for a fact that leaving my workout clothes on the floor won&#8217;t have the same effect.<\/p>\n<p><span data-preserver-spaces=\"true\">Husband and wife entrepreneurs Natalie Holloway and Maximilian Kislevitz founded Bala in 2017. The LA-based brand&#8217;s first launch was its signature and \u00fcber-stylish, <a href=\"https:\/\/www.amazon.com\/gp\/product\/B079GPN2V7\/ref=as_li_tl?ie=UTF8&amp;camp=1789&amp;creative=9325&amp;creativeASIN=B079GPN2V7&amp;linkCode=as2&amp;tag=thecheckoutok-20&amp;linkId=e8720a4f76330c9eee3fbb0465686076\" target=\"_blank\" rel=\"noopener\" target=\"_blank\">weighted bangles<\/a> that you&#8217;ve likely come across on social media (they&#8217;re a favorite of\u00a0<\/span><a href=\"https:\/\/graziamagazine.com\/articles\/kim-kardashian-west-grazia-cover\/\"class=\"editor-rtfLink\"  target=\"_blank\" rel=\"noopener\"><span data-preserver-spaces=\"true\">Kim Kardashian<\/span><\/a><span data-preserver-spaces=\"true\">, Lucy Hale, and James Franco, among others). Since its founding, Bala&#8217;s grown a whopping 1100 percent, adding\u00a0<\/span><a href=\"https:\/\/shopbala.com\/products\/the-power-ring\"class=\"editor-rtfLink\"  target=\"_blank\" rel=\"noopener\" target=\"_blank\"><span data-preserver-spaces=\"true\">The Power Ring<\/span><\/a><span data-preserver-spaces=\"true\">\u00a0and\u00a0<\/span><a href=\"https:\/\/www.amazon.com\/gp\/product\/B08N9HFD5Z\/ref=as_li_tl?ie=UTF8&amp;camp=1789&amp;creative=9325&amp;creativeASIN=B08N9HFD5Z&amp;linkCode=as2&amp;tag=thecheckoutok-20&amp;linkId=bbcffb2cfd86784b4c2a4ea0549096c1\" target=\"_blank\" rel=\"noopener\" target=\"_blank\"><span data-preserver-spaces=\"true\">Bala Bars<\/span><\/a><span data-preserver-spaces=\"true\">, as well as sliders, resistance bands, and sanitizing gear spray to its lineup of Instagrammable workout gear. Ahead, shop Bala&#8217;s latest launch, available in three colors to align with your aesthetic.<\/span><\/p>\n<figure id=\"attachment_19880\" aria-describedby=\"caption-attachment-19880\" style=\"width: 1024px\" class=\"wp-caption alignnone\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-19880 size-full\" src=\"https:\/\/graziamagazine.com\/us\/wp-content\/uploads\/sites\/15\/2021\/04\/Bala-in-Charcoal.jpg\" alt=\"Bala\" width=\"1024\" height=\"819\" data-gz_credit=\"Credit: Bala\" \/><figcaption id=\"caption-attachment-19880\" class=\"wp-caption-text\">BALA BEAM IN CHARCOAL, $99 VIA BALA.<strong> SHOP NOW<\/strong><\/figcaption><\/figure>\n<figure id=\"attachment_19879\" aria-describedby=\"caption-attachment-19879\" style=\"width: 1024px\" class=\"wp-caption alignnone\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-19879 size-full\" src=\"https:\/\/graziamagazine.com\/us\/wp-content\/uploads\/sites\/15\/2021\/04\/Bala-in-Sand.jpg\" alt=\"Bala\" width=\"1024\" height=\"819\" data-gz_credit=\"Credit: Bala\" \/><figcaption id=\"caption-attachment-19879\" class=\"wp-caption-text\">BALA BEAM IN CREAM, $99 VIA BALA. <a href=\"https:\/\/shopbala.com\/products\/the-beam\" target=\"_blank\" rel=\"noopener\" target=\"_blank\"><strong>SHOP NOW<\/strong><\/a><\/figcaption><\/figure>\n<figure id=\"attachment_19878\" aria-describedby=\"caption-attachment-19878\" style=\"width: 1024px\" class=\"wp-caption alignnone\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-19878 size-full\" src=\"https:\/\/graziamagazine.com\/us\/wp-content\/uploads\/sites\/15\/2021\/04\/Bala-Beam-in-Pink.jpg\" alt=\"Bala\" width=\"1024\" height=\"819\" data-gz_credit=\"Credit: Bala\" \/><figcaption id=\"caption-attachment-19878\" class=\"wp-caption-text\">BALA BEAM IN PINK, $99 VIA BALA. <a href=\"https:\/\/shopbala.com\/products\/the-beam\" target=\"_blank\" rel=\"noopener\" target=\"_blank\"><strong>SHOP NOW<\/strong><\/a><\/figcaption><\/figure>\n<p><em>All products featured on GRAZIA are independently selected by our editors. However, when you buy something through our retail links, Grazia may earn an affiliate commission.<\/em><\/p>\n","protected":false},"author":26537,"featured_media":19882,"template":"","format":"standard","categories":[16],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v18.5 (Yoast SEO v20.4) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Bala Unveils the Bala Beam, a Chic New Fitness Accessory - Grazia<\/title>\n<meta name=\"description\" content=\"Find out everything you need to know about the Bala Beam, the latest launch from the Instagram-famous fitness brand loved by celebrities.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/graziamagazine.com\/us\/articles\/bala-beam-details\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Maybe, Just Maybe, The Aesthetically Pleasing Bala Beam Will Inspire Me to Work Out Again\" \/>\n<meta property=\"og:description\" content=\"Find out everything you need to know about the Bala Beam, the latest launch from the Instagram-famous fitness brand loved by celebrities.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/graziamagazine.com\/us\/articles\/bala-beam-details\/\" \/>\n<meta property=\"og:site_name\" content=\"Grazia USA\" \/>\n<meta property=\"article:modified_time\" content=\"2021-04-16T19:38:50+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/graziamagazine.com\/us\/wp-content\/uploads\/sites\/15\/2021\/04\/Bala-Beam.gif\" \/>\n\t<meta property=\"og:image:width\" content=\"600\" \/>\n\t<meta property=\"og:image:height\" content=\"337\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/gif\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data1\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/graziamagazine.com\/us\/articles\/bala-beam-details\/\",\"url\":\"https:\/\/graziamagazine.com\/us\/articles\/bala-beam-details\/\",\"name\":\"Bala Unveils the Bala Beam, a Chic New Fitness Accessory - 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