{"id":1322,"date":"2020-07-02T13:02:37","date_gmt":"2020-07-02T03:02:37","guid":{"rendered":"https:\/\/graziamagazine.com\/?post_type=articles&#038;p=170924"},"modified":"2020-10-27T17:57:00","modified_gmt":"2020-10-27T17:57:00","slug":"nicola-kilner-deciem-skincare","status":"publish","type":"articles","link":"https:\/\/graziamagazine.com\/us\/articles\/nicola-kilner-deciem-skincare\/","title":{"rendered":"Take Note: Deciem CEO And Co-Founder Nicola Kilner On Glass Skin, Science And The Best Mascara Ever"},"content":{"rendered":"<p>Welcome to\u00a0<em>Take Note<\/em> \u2013 a weekly rolodex of all the best in skin, wellness, and makeup from industry insiders. Each week, we\u2019ll profile one woman who\u2019s privy to beauty, covering everything from recommendations to routines. Today&#8217;s guest comes all the way from London. Nicola Kilner is the Co-Founder and CEO at <a href=\"https:\/\/deciem.com\/\" target=\"_blank\" rel=\"noopener noreferrer\" target=\"_blank\">Deciem<\/a>, the Canadian umbrella company that includes brands like The Ordinary and Niod in its portfolio. Deciem is a brand that changed skincare. It refuted expensive formulations and meaningless ingredients. Instead, it was science-backed and cheap &#8211; and more importantly, it worked. It&#8217;s had a tumultuous journey (with the passing of Co-Founder Brandon Truaxe) but is now back on its upward trajectory, continuing to innovate and make noise in the beauty industry.<\/p>\n<p>Kilner gets the science behind skincare. She knows what works. But she&#8217;s also a CEO and mom, so needs a routine that&#8217;s quick and effective. Here, she details her favorite products, her nonchalance towards cleansing and her sun-safe vacation trick.<\/p>\n<figure id=\"attachment_171084\" aria-describedby=\"caption-attachment-171084\" style=\"width: 1024px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-171084\" src=\"https:\/\/graziamagazine.com\/wp-content\/uploads\/2020\/04\/003A6365.jpg\" alt=\"\" width=\"1024\" height=\"683\" \/><figcaption id=\"caption-attachment-171084\" class=\"wp-caption-text\">Image credit: Courtesy of Deciem<\/figcaption><\/figure>\n<p><span class=\"article-subheadline-style\">SKIN<\/span><\/p>\n<p><strong>GRAZIA: What does your morning skincare routine look like?\u00a0<\/strong><\/p>\n<p><strong>Nicola:<\/strong> I don\u2019t tend to cleanse my face in the morning with anything other than water so I use it as an opportunity to use a mask or treatment. NIOD <a href=\"https:\/\/niod.deciem.com\/product\/nid-sanskrit-saponins-90ml?redir=1\" target=\"_blank\" rel=\"noopener noreferrer\" target=\"_blank\">Sanskrit Saponins<\/a> is my favorite for a deep clean. Next, I use serum. The NIOD <a href=\"https:\/\/niod.deciem.com\/product\/nid-copper-amino-isolate-serum-21-15ml?redir=1\" target=\"_blank\" rel=\"noopener noreferrer\" target=\"_blank\">Copper Amino Isolate Serum 2:1<\/a> is my go-to in the morning, and I like to apply a great antioxidant to protect my skin daily, so I follow with NIOD <a href=\"https:\/\/niod.deciem.com\/product\/nid-survival-30-30ml\" target=\"_blank\" rel=\"noopener noreferrer\" target=\"_blank\">Survival 30<\/a>. My bathroom is always filled with lab samples so it changes regularly! I love having a skincare wardrobe so I can tailor my routine each day to what my skin needs.<\/p>\n<p><strong>GRAZIA: And evening?<\/strong><\/p>\n<p><strong>Nicola:<\/strong> I\u2019ll clean my face with water (unless it needs a deep clean and I\u2019ll use NIOD <a href=\"https:\/\/niod.deciem.com\/product\/nid-sanskrit-saponins-90ml?redir=1\" target=\"_blank\" rel=\"noopener noreferrer\" target=\"_blank\">Sanskrit Saponins<\/a> again) and then I apply NIOD <a href=\"https:\/\/niod.deciem.com\/product\/nid-copper-amino-isolate-lipid-53-15ml?redir=1\" target=\"_blank\" rel=\"noopener noreferrer\" target=\"_blank\">Copper Amino Isolate Lipid 1%<\/a> which is super hydrating so acts as my anti-aging defense as well as a hydrator!<\/p>\n<p><strong>GRAZIA: If you were heading to a deserted island, what three products would make the cut?<\/strong><\/p>\n<p><strong>Nicola:<\/strong> NIOD <a href=\"https:\/\/niod.deciem.com\/product\/nid-survival-30-30ml\" target=\"_blank\" rel=\"noopener noreferrer\" target=\"_blank\">Survival<\/a> as it protects against so much more than just SPF &#8211; pollution really is damaging our skin. And probably NIOD <a href=\"https:\/\/niod.deciem.com\/product\/nid-copper-amino-isolate-serum-21-15ml?redir=1\" target=\"_blank\" rel=\"noopener noreferrer\" target=\"_blank\">Copper Amino Isolate Serum 2:1<\/a> plus my rollers!<\/p>\n<p><strong>GRAZIA: Best professional treatment out there?<\/strong><\/p>\n<p><strong>Nicola:<\/strong> I am keen to book a facial in with Nichola Joss as I want to learn more about facial massage. At home, I love to use The Ordinary <a href=\"https:\/\/www.adorebeauty.com.au\/the-ordinary\/the-ordinary-salicylic-acid-2-masque-50ml.html\" target=\"_blank\" rel=\"noopener noreferrer\" target=\"_blank\">Salicylic Acid 2% Masque<\/a> and NIOD <a href=\"https:\/\/niod.deciem.com\/product\/nid-sanskrit-saponins-90ml?redir=1\" target=\"_blank\" rel=\"noopener noreferrer\" target=\"_blank\">Sanskrit Saponins<\/a>.<\/p>\n<p><strong>GRAZIA: Skincare cheap thrill?<\/strong><\/p>\n<p><strong>Nicola: <\/strong>Water and sleep!<\/p>\n<p><strong>GRAZIA: And splurge?<\/strong><\/p>\n<p><strong>Nicola: <\/strong>Skin doesn\u2019t understand luxury. I\u2019m a firm believer in science and strong levels of actives over textures, fragrance and fancy packaging.<\/p>\n<p><strong>GRAZIA: What\u2019s your go-to method for treating a pimple, fast?<\/strong><\/p>\n<p><strong>Nicola: <\/strong>Using The Ordinary <a href=\"https:\/\/www.adorebeauty.com.au\/the-ordinary\/the-ordinary-salicylic-acid-2-masque-50ml.html\" target=\"_blank\" rel=\"noopener noreferrer\" target=\"_blank\">Salicylic Acid 2% Masque<\/a> as a spot treatment&#8230; and no touching!<\/p>\n<blockquote class=\"instagram-media\" data-instgrm-captioned data-instgrm-permalink=\"https:\/\/www.instagram.com\/p\/B34xk0PnGcV\/?utm_source=ig_embed&amp;utm_campaign=loading\" data-instgrm-version=\"12\" style=\" background:#FFF; border:0; border-radius:3px; box-shadow:0 0 1px 0 rgba(0,0,0,0.5),0 1px 10px 0 rgba(0,0,0,0.15); margin: 1px; max-width:500px; min-width:326px; padding:0; width:99.375%; width:-webkit-calc(100% - 2px); width:calc(100% - 2px);\">\n<div style=\"padding:16px;\"> <a href=\"https:\/\/www.instagram.com\/p\/B34xk0PnGcV\/?utm_source=ig_embed&amp;utm_campaign=loading\" style=\" background:#FFFFFF; line-height:0; padding:0 0; text-align:center; text-decoration:none; width:100%;\" target=\"_blank\"> <\/p>\n<div style=\" display: flex; flex-direction: row; align-items: center;\">\n<div style=\"background-color: #F4F4F4; border-radius: 50%; flex-grow: 0; height: 40px; margin-right: 14px; width: 40px;\"><\/div>\n<div style=\"display: flex; flex-direction: column; flex-grow: 1; justify-content: center;\">\n<div style=\" background-color: #F4F4F4; border-radius: 4px; flex-grow: 0; height: 14px; margin-bottom: 6px; width: 100px;\"><\/div>\n<div style=\" background-color: #F4F4F4; border-radius: 4px; flex-grow: 0; height: 14px; width: 60px;\"><\/div>\n<\/div>\n<\/div>\n<div style=\"padding: 19% 0;\"><\/div>\n<div style=\"display:block; height:50px; margin:0 auto 12px; width:50px;\"><svg width=\"50px\" height=\"50px\" viewBox=\"0 0 60 60\" version=\"1.1\" xmlns=\"https:\/\/www.w3.org\/2000\/svg\" xmlns:xlink=\"https:\/\/www.w3.org\/1999\/xlink\"><g stroke=\"none\" stroke-width=\"1\" fill=\"none\" fill-rule=\"evenodd\"><g transform=\"translate(-511.000000, -20.000000)\" fill=\"#000000\"><g><path d=\"M556.869,30.41 C554.814,30.41 553.148,32.076 553.148,34.131 C553.148,36.186 554.814,37.852 556.869,37.852 C558.924,37.852 560.59,36.186 560.59,34.131 C560.59,32.076 558.924,30.41 556.869,30.41 M541,60.657 C535.114,60.657 530.342,55.887 530.342,50 C530.342,44.114 535.114,39.342 541,39.342 C546.887,39.342 551.658,44.114 551.658,50 C551.658,55.887 546.887,60.657 541,60.657 M541,33.886 C532.1,33.886 524.886,41.1 524.886,50 C524.886,58.899 532.1,66.113 541,66.113 C549.9,66.113 557.115,58.899 557.115,50 C557.115,41.1 549.9,33.886 541,33.886 M565.378,62.101 C565.244,65.022 564.756,66.606 564.346,67.663 C563.803,69.06 563.154,70.057 562.106,71.106 C561.058,72.155 560.06,72.803 558.662,73.347 C557.607,73.757 556.021,74.244 553.102,74.378 C549.944,74.521 548.997,74.552 541,74.552 C533.003,74.552 532.056,74.521 528.898,74.378 C525.979,74.244 524.393,73.757 523.338,73.347 C521.94,72.803 520.942,72.155 519.894,71.106 C518.846,70.057 518.197,69.06 517.654,67.663 C517.244,66.606 516.755,65.022 516.623,62.101 C516.479,58.943 516.448,57.996 516.448,50 C516.448,42.003 516.479,41.056 516.623,37.899 C516.755,34.978 517.244,33.391 517.654,32.338 C518.197,30.938 518.846,29.942 519.894,28.894 C520.942,27.846 521.94,27.196 523.338,26.654 C524.393,26.244 525.979,25.756 528.898,25.623 C532.057,25.479 533.004,25.448 541,25.448 C548.997,25.448 549.943,25.479 553.102,25.623 C556.021,25.756 557.607,26.244 558.662,26.654 C560.06,27.196 561.058,27.846 562.106,28.894 C563.154,29.942 563.803,30.938 564.346,32.338 C564.756,33.391 565.244,34.978 565.378,37.899 C565.522,41.056 565.552,42.003 565.552,50 C565.552,57.996 565.522,58.943 565.378,62.101 M570.82,37.631 C570.674,34.438 570.167,32.258 569.425,30.349 C568.659,28.377 567.633,26.702 565.965,25.035 C564.297,23.368 562.623,22.342 560.652,21.575 C558.743,20.834 556.562,20.326 553.369,20.18 C550.169,20.033 549.148,20 541,20 C532.853,20 531.831,20.033 528.631,20.18 C525.438,20.326 523.257,20.834 521.349,21.575 C519.376,22.342 517.703,23.368 516.035,25.035 C514.368,26.702 513.342,28.377 512.574,30.349 C511.834,32.258 511.326,34.438 511.181,37.631 C511.035,40.831 511,41.851 511,50 C511,58.147 511.035,59.17 511.181,62.369 C511.326,65.562 511.834,67.743 512.574,69.651 C513.342,71.625 514.368,73.296 516.035,74.965 C517.703,76.634 519.376,77.658 521.349,78.425 C523.257,79.167 525.438,79.673 528.631,79.82 C531.831,79.965 532.853,80.001 541,80.001 C549.148,80.001 550.169,79.965 553.369,79.82 C556.562,79.673 558.743,79.167 560.652,78.425 C562.623,77.658 564.297,76.634 565.965,74.965 C567.633,73.296 568.659,71.625 569.425,69.651 C570.167,67.743 570.674,65.562 570.82,62.369 C570.966,59.17 571,58.147 571,50 C571,41.851 570.966,40.831 570.82,37.631\"><\/path><\/g><\/g><\/g><\/svg><\/div>\n<div style=\"padding-top: 8px;\">\n<div style=\" color:#3897f0; font-family:Arial,sans-serif; font-size:14px; font-style:normal; font-weight:550; line-height:18px;\"> View this post on Instagram<\/div>\n<\/div>\n<div style=\"padding: 12.5% 0;\"><\/div>\n<div style=\"display: flex; flex-direction: row; margin-bottom: 14px; align-items: center;\">\n<div>\n<div style=\"background-color: #F4F4F4; border-radius: 50%; height: 12.5px; width: 12.5px; transform: translateX(0px) translateY(7px);\"><\/div>\n<div style=\"background-color: #F4F4F4; height: 12.5px; transform: rotate(-45deg) translateX(3px) translateY(1px); width: 12.5px; flex-grow: 0; margin-right: 14px; margin-left: 2px;\"><\/div>\n<div style=\"background-color: #F4F4F4; border-radius: 50%; height: 12.5px; width: 12.5px; transform: translateX(9px) translateY(-18px);\"><\/div>\n<\/div>\n<div style=\"margin-left: 8px;\">\n<div style=\" background-color: #F4F4F4; border-radius: 50%; flex-grow: 0; height: 20px; width: 20px;\"><\/div>\n<div style=\" width: 0; height: 0; border-top: 2px solid transparent; border-left: 6px solid #f4f4f4; border-bottom: 2px solid transparent; transform: translateX(16px) translateY(-4px) rotate(30deg)\"><\/div>\n<\/div>\n<div style=\"margin-left: auto;\">\n<div style=\" width: 0px; border-top: 8px solid #F4F4F4; border-right: 8px solid transparent; transform: translateY(16px);\"><\/div>\n<div style=\" background-color: #F4F4F4; flex-grow: 0; height: 12px; width: 16px; transform: translateY(-4px);\"><\/div>\n<div style=\" width: 0; height: 0; border-top: 8px solid #F4F4F4; border-left: 8px solid transparent; transform: translateY(-4px) translateX(8px);\"><\/div>\n<\/div>\n<\/div>\n<p><\/a> <\/p>\n<p style=\" margin:8px 0 0 0; padding:0 4px;\"> <a href=\"https:\/\/www.instagram.com\/p\/B34xk0PnGcV\/?utm_source=ig_embed&amp;utm_campaign=loading\" style=\" color:#000; font-family:Arial,sans-serif; font-size:14px; font-style:normal; font-weight:normal; line-height:17px; text-decoration:none; word-wrap:break-word;\" target=\"_blank\" target=\"_blank\">NIOD\u2019s Copper Amino Isolate Lipid 1% (CAIL 1%) is a pro-collagen, pro-lipid, pro-fat formula that takes on an enhanced approach to targeting overall healthy-looking skin.\u2063 \u2063 CAIL 1% incorporates Tripeptide-1 (Palmitoyl) Copper at a 1% concentration (by weight) which works synergistically to restore and maintain a youthful appearance to the skin. The natural role of copper peptides (GHK-Cu), as found in the human body, includes the activation of a wide range of skin health functions such as healing, immune function, collagen synthesis, fibroblast production, and anti-inflammatory responses. Palmitoyl-GHK-Cu is a version of GHK-Cu with an attached palmitoyl group to the structure of the peptide, which works to enhance its lipophilic properties to enhance skin affinity.\u2063 \u2063 CAIL 1% also includes Zizanoic Vetiver, an upcycled ingredient derived from the roots of vetiver exhausted by the fragrance industry. This unique ingredient aims to support skin tonicity, volume and firmness. Zizanoic Vetiver promotes the improved appearance of skin volume redefinition and firmness while promoting an overall plumping effect. \u2063 \u2063 With aging, the distribution of fat tissue changes due to the inhibition of adipogenesis and increased fat degradation via stimulated lipolysis. CAIL 1% incorporates a patented Dihydrodiisoeugenol Complex which offers a novel, multi-faceted approach to enhancing skin resilience, aiming to counteract the appearance of decreased adipose tissue through the improvement of elasticity and firmness of the skin, particularly when applied to the cheeks and jawline.\u2063 \u2063 The formula is further supported by Aphanizomenon Aquaflo which facilitates the skin\u2019s natural moisturizing factors to smoothen the skin surface for a younger appearance, helping to improve skin elasticity while reducing the appearance of wrinkles. \ud83d\udc99<\/a><\/p>\n<p style=\" color:#c9c8cd; font-family:Arial,sans-serif; font-size:14px; line-height:17px; margin-bottom:0; margin-top:8px; overflow:hidden; padding:8px 0 7px; text-align:center; text-overflow:ellipsis; white-space:nowrap;\">A post shared by <a href=\"https:\/\/www.instagram.com\/deciem\/?utm_source=ig_embed&amp;utm_campaign=loading\" style=\" color:#c9c8cd; font-family:Arial,sans-serif; font-size:14px; font-style:normal; font-weight:normal; line-height:17px;\" target=\"_blank\" target=\"_blank\"> The Ordinary, NIOD, &amp; more.<\/a> (@deciem) on <time style=\" font-family:Arial,sans-serif; font-size:14px; line-height:17px;\" datetime=\"2019-10-21T16:33:55+00:00\">Oct 21, 2019 at 9:33am PDT<\/time><\/p>\n<\/div>\n<\/blockquote>\n<p><script async src=\"\/\/www.instagram.com\/embed.js\"><\/script><\/p>\n<p><span class=\"article-subheadline-style\">MAKEUP<\/span><\/p>\n<p><strong>GRAZIA: Who is your makeup muse?<\/strong><\/p>\n<p><strong>Nicola:\u00a0<\/strong>Patsy O&#8217;Neill!<\/p>\n<p><strong>GRAZIA: What\u2019s your go-to makeup look?<\/strong><\/p>\n<p><strong>Nicola: <\/strong>I love a little blush and lip stain and being fair-haired, mascara is a must.<\/p>\n<p><strong>GRAZIA: Holy grail<\/strong><strong>\u00a0foundation?<\/strong><\/p>\n<p><strong>Nicola: <\/strong>The Ordinary <a href=\"https:\/\/theordinary.deciem.com\/product\/rdn-serum-foundation-10-n-30ml?redir=1\" target=\"_blank\" rel=\"noopener noreferrer\" target=\"_blank\">Serum Foundation<\/a>! Biased to say ours I know, but our chemists really did take a new perspective when creating our foundations. They looked at how they work with our micro-vibrations and facial movement.<\/p>\n<p><strong>GRAZIA: And most used lip<\/strong><strong> color<\/strong><strong>?<\/strong><\/p>\n<p><strong>Nicola: <\/strong>I am not really a lip person, but if I want a little bit of color I like the Clarins <a href=\"https:\/\/www.myer.com.au\/p\/clarins-instant-light-natural-lip-perfector?colour=Rose%20Shimmer&amp;size=12ml\" target=\"_blank\" rel=\"noopener noreferrer\" target=\"_blank\">Natural Lip Perfector<\/a> in Rose. I use the Abnomaly <a href=\"https:\/\/deciem.com\/product\/abn-petrowhat-baobab-15ml\" target=\"_blank\" rel=\"noopener noreferrer\" target=\"_blank\">Petrowhat<\/a> in Baobab to protect my lips in the UK winter, too.<\/p>\n<p><strong>GRAZIA: Best ever mascara?<\/strong><\/p>\n<p><strong>Nicola: <\/strong>I think Benefit really owns the mascara category. <a href=\"https:\/\/www.sephora.com.au\/products\/benefit-cosmetics-theyre-real-mascara\/v\/4-0g\" target=\"_blank\" rel=\"noopener noreferrer\" target=\"_blank\">They\u2019re Real<\/a> is the one I go to most.<\/p>\n<p><strong>GRAZIA: How do you shape and fill your brows?<\/strong><\/p>\n<p><strong>Nicola: <\/strong>My brows are quite light. I leave them natural and find I can usually kind of smooth them down when applying my skincare.<\/p>\n<p><strong>GRAZIA: Signature fragrance<\/strong><strong>?<\/strong><\/p>\n<p><strong>Nicola: <\/strong><a href=\"https:\/\/avestan.com\/about\" target=\"_blank\" rel=\"noopener noreferrer\" target=\"_blank\">Avestan<\/a> by Deciem. It has a very personal connection for me.<\/p>\n<p><strong>GRAZIA: What does your vacation makeup kit look like?<\/strong><\/p>\n<p><strong>Nicola:<\/strong> My vacation make-up kit is as little as possible!! I usually take fake tan so I can be comfortable in the shade but still enjoy a glow. I love Tan Luxe <a href=\"https:\/\/www.adorebeauty.com.au\/tan-luxe\/tan-luxe-the-water-200ml.html?istCompanyId=6e5a22db-9648-4be9-b321-72cfbea93443&amp;istFeedId=686e45b5-4634-450f-baaf-c93acecca972&amp;istItemId=wixxxrrlm&amp;istBid=tztx&amp;gclid=Cj0KCQjwybD0BRDyARIsACyS8msvU_lgoRS470tqXK_wx23HevvUp_I0oTaGGW9OeWrrT97-kUTQrioaApXQEALw_wcB\" target=\"_blank\" rel=\"noopener noreferrer\" target=\"_blank\">The Water<\/a> spray.<\/p>\n<p><strong>GRAZIA: Any makeup tricks you can share?<\/strong><\/p>\n<p><strong>Nicola: <\/strong>When I was in Australia last year, our Education Associate, Minh told me this great trick her friend (a makeup artist) uses. Add a drop of The Ordinary <a href=\"https:\/\/theordinary.deciem.com\/product\/rdn-100pct-organic-cold-pressed-rose-hip-seed-oil-30ml?redir=1\" target=\"_blank\" rel=\"noopener noreferrer\" target=\"_blank\">Rosehip Seed Oil<\/a> into a cream foundation and you\u2019ll end up with glassy skin. It\u2019s amazing under studio lighting as there\u2019s no metallic or frosty finish that comes with traditional highlighters. It\u2019s also great for dry skin.<\/p>\n<blockquote class=\"instagram-media\" data-instgrm-captioned data-instgrm-permalink=\"https:\/\/www.instagram.com\/p\/B2eusS0nN8M\/?utm_source=ig_embed&amp;utm_campaign=loading\" data-instgrm-version=\"12\" style=\" background:#FFF; border:0; border-radius:3px; box-shadow:0 0 1px 0 rgba(0,0,0,0.5),0 1px 10px 0 rgba(0,0,0,0.15); margin: 1px; max-width:500px; min-width:326px; padding:0; width:99.375%; width:-webkit-calc(100% - 2px); width:calc(100% - 2px);\">\n<div style=\"padding:16px;\"> <a href=\"https:\/\/www.instagram.com\/p\/B2eusS0nN8M\/?utm_source=ig_embed&amp;utm_campaign=loading\" style=\" background:#FFFFFF; line-height:0; padding:0 0; text-align:center; text-decoration:none; width:100%;\" target=\"_blank\"> <\/p>\n<div style=\" display: flex; flex-direction: row; align-items: center;\">\n<div style=\"background-color: #F4F4F4; border-radius: 50%; flex-grow: 0; height: 40px; margin-right: 14px; width: 40px;\"><\/div>\n<div style=\"display: flex; 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font-family:Arial,sans-serif; font-size:14px; font-style:normal; font-weight:550; line-height:18px;\"> View this post on Instagram<\/div>\n<\/div>\n<div style=\"padding: 12.5% 0;\"><\/div>\n<div style=\"display: flex; flex-direction: row; margin-bottom: 14px; align-items: center;\">\n<div>\n<div style=\"background-color: #F4F4F4; border-radius: 50%; height: 12.5px; width: 12.5px; transform: translateX(0px) translateY(7px);\"><\/div>\n<div style=\"background-color: #F4F4F4; height: 12.5px; transform: rotate(-45deg) translateX(3px) translateY(1px); width: 12.5px; flex-grow: 0; margin-right: 14px; margin-left: 2px;\"><\/div>\n<div style=\"background-color: #F4F4F4; border-radius: 50%; height: 12.5px; width: 12.5px; transform: translateX(9px) translateY(-18px);\"><\/div>\n<\/div>\n<div style=\"margin-left: 8px;\">\n<div style=\" background-color: #F4F4F4; border-radius: 50%; flex-grow: 0; height: 20px; width: 20px;\"><\/div>\n<div style=\" width: 0; height: 0; border-top: 2px solid transparent; border-left: 6px solid #f4f4f4; border-bottom: 2px solid transparent; transform: translateX(16px) translateY(-4px) rotate(30deg)\"><\/div>\n<\/div>\n<div style=\"margin-left: auto;\">\n<div style=\" width: 0px; border-top: 8px solid #F4F4F4; border-right: 8px solid transparent; transform: translateY(16px);\"><\/div>\n<div style=\" background-color: #F4F4F4; flex-grow: 0; height: 12px; width: 16px; transform: translateY(-4px);\"><\/div>\n<div style=\" width: 0; height: 0; border-top: 8px solid #F4F4F4; border-left: 8px solid transparent; transform: translateY(-4px) translateX(8px);\"><\/div>\n<\/div>\n<\/div>\n<p><\/a> <\/p>\n<p style=\" margin:8px 0 0 0; padding:0 4px;\"> <a href=\"https:\/\/www.instagram.com\/p\/B2eusS0nN8M\/?utm_source=ig_embed&amp;utm_campaign=loading\" style=\" color:#000; font-family:Arial,sans-serif; font-size:14px; font-style:normal; font-weight:normal; line-height:17px; text-decoration:none; word-wrap:break-word;\" target=\"_blank\" target=\"_blank\">Retinol and Granactive Retinoid are a lot like siblings. \ud83d\udc6f\u200d\u2640\ufe0f\u2063\u2063\u2063\u2063 \u2063 They\u2019re part of the same Vitamin A family, and just like siblings, they appear to be similar but are actually quite different. Retinol (the &#34;older&#34; sibling) has been around longer than most of us (since the 1930&#39;s), and as such, has been studied very extensively. Retinol is often considered one of the most effective skincare ingredients due to its ability to improve the appearance of multiple skincare concerns, including visible signs of aging and textural irregularities.\u2063\u2063\u2063 \u2063\u2063\u2063\u2728 \u2063 The Ordinary offers the pure, waterless form of Retinol in 0.2%, 0.5% and 1% concentrations in a base of Squalane. If you\u2019re an inexperienced user, it\u2019s best to start your regimen with our Retinol 0.2% in Squalane, and then adjust to higher strengths of Retinol 0.5% in Squalane and Retinol 1% in Squalane once your skin has grown tolerant to each formula.\u2063\u2063\u2063 \u2063\u2063\u2063\u2063\ud83d\udcaa \u2063 The &#34;younger&#34; sibling, Granactive Retinoid, is a much newer next-generation advanced retinoid active complex which has been shown to target multiple signs of aging, offering the same long-term benefits as retinol, without any of the drawbacks often associated with retinol use. This technology cannot be compared directly with Retinol itself in terms of concentration because they include a different Retinoid molecule, in a similar way that Retinol cannot be compared with Retinoic Acid in terms of concentration. \u2063\u2063\u2063\ud83d\udd2c \u2063 The Ordinary offers Granactive Retinoid of 2% concentration in a creamy emulsion format, as well as a 2 and 5% concentrations in a hydrating, light Squalane base. Sun protection is particularly important when using retinoids and they may increase the skin\u2019s sensitivity to UV radiation.\u2063\u2063\u2063 \u2063\u2063\u2063\u2063 \u2063 Whether you stick with the tried and true retinol options, or go for the next generation granactive retinoids, both are incredibly effective in the long and short-term. If you have any further questions about these two technologies, please let us know in the comments and we&#39;ll be happy to help (as always). \ud83d\udc4d<\/a><\/p>\n<p style=\" color:#c9c8cd; font-family:Arial,sans-serif; font-size:14px; line-height:17px; margin-bottom:0; margin-top:8px; overflow:hidden; padding:8px 0 7px; text-align:center; text-overflow:ellipsis; white-space:nowrap;\">A post shared by <a href=\"https:\/\/www.instagram.com\/deciem\/?utm_source=ig_embed&amp;utm_campaign=loading\" style=\" color:#c9c8cd; font-family:Arial,sans-serif; font-size:14px; font-style:normal; font-weight:normal; line-height:17px;\" target=\"_blank\" target=\"_blank\"> The Ordinary, NIOD, &amp; more.<\/a> (@deciem) on <time style=\" font-family:Arial,sans-serif; font-size:14px; line-height:17px;\" datetime=\"2019-09-16T17:16:45+00:00\">Sep 16, 2019 at 10:16am PDT<\/time><\/p>\n<\/div>\n<\/blockquote>\n<p><script async src=\"\/\/www.instagram.com\/embed.js\"><\/script><\/p>\n<p><span class=\"article-subheadline-style\">HAIR<\/span><\/p>\n<p><strong>GRAZIA: Favorite shampoo and conditioner duo?<\/strong><\/p>\n<p><strong>Nicola: <\/strong>Aesop Classic Shampoo and <a href=\"https:\/\/www.aesop.com\/au\/p\/hair\/condition\/nurturing-conditioner\/\" target=\"_blank\" rel=\"noopener noreferrer\" target=\"_blank\">Nurturing Conditioner<\/a>.<\/p>\n<p><strong>GRAZIA: Can\u2019t live without styling product?<\/strong><\/p>\n<p><strong>Nicola: <\/strong>Percy and Reed Perfectly Perfecting Wonder Balm.<\/p>\n<p><strong>GRAZIA: Best tip for styling your particular hair texture?\u00a0<\/strong><\/p>\n<p><strong>Nicola:<\/strong> I love heated rollers. I find them so easy! By the time I\u2019ve done my skincare and makeup they\u2019ve cooled down. Once I take them out, and my hair has a bouncy curl all day.<\/p>\n<p><strong>GRAZIA: Hair tool you can\u2019t live without?<\/strong><\/p>\n<p><strong>Nicola:<\/strong> Hot rollers and an Aveda Paddle Brush.<\/p>\n<p><strong>GRAZIA: Celebrity dream hair?\u00a0<\/strong><\/p>\n<p><strong>Nicola:<\/strong> Margot Robbie.<\/p>\n<p><span class=\"article-subheadline-style\">WELLNESS<\/span><\/p>\n<p><strong>GRAZIA: In a sentence, what\u2019s your approach to wellness?<\/strong><\/p>\n<p><strong>Nicola:<\/strong> Stay calm and be as positive as much as you can.<\/p>\n<p><strong>GRAZIA: What are some common meals in your food repertoire?\u00a0<\/strong><\/p>\n<p><strong>Nicola: <\/strong>For breakfast I usually have oatmeal with my daughter. For lunch, I enjoy a wrap or sandwich and then for dinner I would try to enjoy a plate of home-cooked food. In our house we are big fans of Gousto in the UK, which is a meal kit delivery service. You get all the fresh ingredients, and a recipe card to follow.<\/p>\n<p><strong>GRAZIA: Are there any supplements you take regularly?<\/strong><\/p>\n<p><strong>Nicola: <\/strong>I love <a href=\"https:\/\/www.instagram.com\/seed\/?hl=en\" target=\"_blank\">Seed\u2019s approach<\/a> to supplements.<\/p>\n<p><strong>GRAZIA: In what ways do you like to move your body?\u00a0<\/strong><\/p>\n<p><strong>Nicola: <\/strong>I\u2019ve always been a fan of dance, but I don\u2019t get to enjoy it as much as I used to. I take my daughter out on a brisk walk most days.<\/p>\n<p><strong>GRAZIA: Coffee or tea?\u00a0<\/strong><\/p>\n<p><strong>Nicola: <\/strong>Always tea! Either English breakfast tea with milk, or fresh mint tea with a small bit of brown sugar.<\/p>\n<p><strong>GRAZIA: What tricks do you put in place to ensure you get a good night\u2019s sleep?<\/strong><\/p>\n<p><strong>Nicola: <\/strong>If I\u2019m at home, I\u2019m always in bed by 10. I really believe the hours before midnight count so much more than the hours after.<\/p>\n<p><span class=\"article-subheadline-style\">SHOP NICOLA&#8217;s Edit Below<\/span><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-171076\" src=\"https:\/\/graziamagazine.com\/wp-content\/uploads\/2020\/04\/Untitled-design-2020-04-08T092023.380.png\" alt=\"\" width=\"1024\" height=\"576\" \/><\/p>\n<p><span class=\"product-style\">Niod Sanskrit Saponins, $34.<\/span> <span class=\"price-style\"><a href=\"https:\/\/niod.deciem.com\/product\/nid-sanskrit-saponins-90ml?redir=1\" target=\"_blank\" rel=\"noopener noreferrer\" target=\"_blank\">SHOP NOW<\/a><\/span><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-171077\" src=\"https:\/\/graziamagazine.com\/wp-content\/uploads\/2020\/04\/Untitled-design-2020-04-08T092426.940.png\" alt=\"\" width=\"1024\" height=\"576\" \/><\/p>\n<p><span class=\"product-style\">Niod Copper Amino Isolate Serum 2:1, $90.<\/span> <span class=\"price-style\"><a href=\"https:\/\/niod.deciem.com\/product\/nid-copper-amino-isolate-serum-21-15ml?redir=1\" target=\"_blank\" rel=\"noopener noreferrer\" target=\"_blank\">SHOP NOW<\/a><\/span><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-171083\" src=\"https:\/\/graziamagazine.com\/wp-content\/uploads\/2020\/04\/Untitled-design-2020-04-08T104001.968.png\" alt=\"\" width=\"1024\" height=\"576\" \/><\/p>\n<p><span class=\"product-style\">The Ordinary Rosehip Seed Oil, $19.<\/span> <span class=\"price-style\"><a href=\"https:\/\/theordinary.deciem.com\/product\/rdn-100pct-organic-cold-pressed-rose-hip-seed-oil-30ml?redir=1\" target=\"_blank\" rel=\"noopener noreferrer\" target=\"_blank\">SHOP NOW<\/a><\/span><\/p>\n","protected":false},"author":5526,"featured_media":1323,"template":"","format":"standard","categories":[30,16],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v18.5 (Yoast SEO v20.4) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Deciem CEO and Co-Founder Nicola Kilner Shares Her Skincare Routine<\/title>\n<meta name=\"description\" content=\"Nicola Kilner is the CEO and Co-Founder of Deciem: the umbrella company for brands like The Ordinary and Niod. Here, she shares her entire skincare routine.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/graziamagazine.com\/us\/articles\/nicola-kilner-deciem-skincare\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Take Note: Deciem CEO And Co-Founder Nicola Kilner On Glass Skin, Science And The Best Mascara Ever\" \/>\n<meta property=\"og:description\" content=\"Nicola Kilner is the CEO and Co-Founder of Deciem: the umbrella company for brands like The Ordinary and Niod. 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