{"id":114228,"date":"2026-08-06T10:02:13","date_gmt":"2026-08-06T10:02:13","guid":{"rendered":"https:\/\/graziamagazine.com\/us\/?post_type=articles&p=114228"},"modified":"2026-07-31T07:38:46","modified_gmt":"2026-07-31T07:38:46","slug":"kendall-jenner-adidas-superstar-2016","status":"publish","type":"articles","link":"https:\/\/graziamagazine.com\/us\/articles\/kendall-jenner-adidas-superstar-2016\/","title":{"rendered":"Kendall Jenner Just Revived the Adidas Sneakers Everyone Wore in 2016"},"content":{"rendered":"
\"\"
@kendalljenner<\/figcaption><\/figure>\n

Back in 2016, a fresh-faced Kendall Jenner<\/strong> was just settling into her role as the newest face of Adidas<\/strong> Originals, trading Pepsi-ad fallout for golf cart Boomerangs and a wardrobe full of three stripes. Nearly a decade later, she has circled back to the exact shoe that defined that era, only this time she isn’t just wearing it for fun. The Superstar<\/em>, the rubber-toed low-top that ruled 2016 the way the Samba<\/em> rules right now, is back on Jenner’s feet, and the timing turns out to be no accident at all.<\/p>\n

A Shoe With Actual Range<\/h1>\n
\"\"
@kendalljenner<\/figcaption><\/figure>\n

The Superstar<\/em> has earned its comeback honestly. First released in 1969 as a basketball shoe, it built its identity on a rubber shell toe tough enough to survive a hardwood court, smooth leather everywhere else, and a trio of white stripes running down each side. That mix of durability and restraint made it the default off-duty sneaker for an entire generation of 2016’s it girls, worn on rotation by Gigi Hadid<\/strong>, Kylie Jenner<\/strong>, Kristen Stewart<\/strong>, and Hailey Bieber<\/strong> until the Samba<\/em> eventually elbowed it out of the group chat. The shell toe and the slightly heavier sole are really the only things separating the two silhouettes, and 2025 already proved plenty of people remember that, with Taylor Swift<\/strong> or Tate McRae<\/strong> putting the shoe back into heavy rotation well before Jenner got involved.<\/p>\n

The Ambassador Becomes the Archetype<\/h1>\n
\"\"
@kendalljenner<\/figcaption><\/figure>\n

\"\"<\/p>\n

Adidas Superstar II<\/em> Sneakers, $ 100<\/a><\/h4>\n

What makes Jenner’s revival different is that she isn’t just reaching for an old favorite, she is now the actual face of it. Adidas tapped her this year to front its new Superstar<\/em> campaign, shot inside a set called Hotel Superstar<\/em> alongside Samuel L. Jackson<\/strong>, Jennie<\/strong>, Lamine Yamal<\/strong>, James Harden<\/strong>, and Olivia Dean<\/strong>, which makes her Instagram styling look less like nostalgia and more like a very on-brand victory lap. The pair she posted in is a straightforward black low-top, the same colorway she already owns in Sambas<\/em>, styled the way she has been dressing all year, with barely-there micro shorts, cropped jackets, and the kind of quiet-luxury separates that make a hundred-dollar sneaker look considerably more expensive than it is. Nearly a decade into her run with the brand, Jenner has landed on the one styling trick that never actually goes out of style, wearing the thing you are paid to wear like you would have bought it anyway.<\/p>\n","protected":false},"author":42787,"featured_media":114233,"template":"","format":"standard","categories":[17],"yoast_head":"\nKendall Jenner Just Revived the Adidas Sneakers Everyone Wore in 2016 - Grazia USA<\/title>\n<meta name=\"description\" content=\"Kendall Jenner brought back her 2016-era Adidas Superstar sneakers, and it's no coincidence. Here's the styling story behind the revival.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/graziamagazine.com\/us\/articles\/kendall-jenner-adidas-superstar-2016\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Kendall Jenner Just Revived the Adidas Sneakers Everyone Wore in 2016\" \/>\n<meta property=\"og:description\" content=\"Kendall Jenner brought back her 2016-era Adidas Superstar sneakers, and it's no coincidence. Here's the styling story behind the revival.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/graziamagazine.com\/us\/articles\/kendall-jenner-adidas-superstar-2016\/\" \/>\n<meta property=\"og:site_name\" content=\"Grazia USA\" \/>\n<meta property=\"article:modified_time\" content=\"2026-07-31T07:38:46+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/graziamagazine.com\/us\/wp-content\/uploads\/sites\/15\/2026\/07\/kendall-jenner-adidas-superstar-2016-cover.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1280\" \/>\n\t<meta property=\"og:image:height\" content=\"720\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data1\" content=\"3 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"NewsArticle\",\"@id\":\"https:\/\/graziamagazine.com\/us\/articles\/kendall-jenner-adidas-superstar-2016\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/graziamagazine.com\/us\/articles\/kendall-jenner-adidas-superstar-2016\/\"},\"author\":{\"name\":\"Anna Maria Giano\",\"@id\":\"https:\/\/graziamagazine.com\/us\/#\/schema\/person\/7d9ae01fa238788279cacd8399e47e9f\"},\"headline\":\"Kendall Jenner Just Revived the Adidas Sneakers Everyone Wore in 2016\",\"datePublished\":\"2026-08-06T10:02:13+00:00\",\"dateModified\":\"2026-07-31T07:38:46+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/graziamagazine.com\/us\/articles\/kendall-jenner-adidas-superstar-2016\/\"},\"wordCount\":432,\"publisher\":{\"@id\":\"https:\/\/graziamagazine.com\/us\/#organization\"},\"articleSection\":[\"Fashion\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/graziamagazine.com\/us\/articles\/kendall-jenner-adidas-superstar-2016\/\",\"url\":\"https:\/\/graziamagazine.com\/us\/articles\/kendall-jenner-adidas-superstar-2016\/\",\"name\":\"Kendall Jenner Just Revived the Adidas Sneakers Everyone Wore in 2016 - Grazia USA\",\"isPartOf\":{\"@id\":\"https:\/\/graziamagazine.com\/us\/#website\"},\"datePublished\":\"2026-08-06T10:02:13+00:00\",\"dateModified\":\"2026-07-31T07:38:46+00:00\",\"description\":\"Kendall Jenner brought back her 2016-era Adidas Superstar sneakers, and it's no coincidence. Here's the styling story behind the revival.\",\"breadcrumb\":{\"@id\":\"https:\/\/graziamagazine.com\/us\/articles\/kendall-jenner-adidas-superstar-2016\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/graziamagazine.com\/us\/articles\/kendall-jenner-adidas-superstar-2016\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/graziamagazine.com\/us\/articles\/kendall-jenner-adidas-superstar-2016\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/graziamagazine.com\/us\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Kendall Jenner Just Revived the Adidas Sneakers Everyone Wore in 2016\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/graziamagazine.com\/us\/#website\",\"url\":\"https:\/\/graziamagazine.com\/us\/\",\"name\":\"Grazia USA\",\"description\":\"Driving tastemakers in Fashion, Beauty and Culture\",\"publisher\":{\"@id\":\"https:\/\/graziamagazine.com\/us\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/graziamagazine.com\/us\/?s={search_term_string}\"},\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/graziamagazine.com\/us\/#organization\",\"name\":\"Grazia USA\",\"url\":\"https:\/\/graziamagazine.com\/us\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/graziamagazine.com\/us\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/graziamagazine.com\/us\/wp-content\/uploads\/sites\/15\/2026\/06\/grazia-usa.png\",\"contentUrl\":\"https:\/\/graziamagazine.com\/us\/wp-content\/uploads\/sites\/15\/2026\/06\/grazia-usa.png\",\"width\":447,\"height\":447,\"caption\":\"Grazia USA\"},\"image\":{\"@id\":\"https:\/\/graziamagazine.com\/us\/#\/schema\/logo\/image\/\"}},{\"@type\":\"Person\",\"@id\":\"https:\/\/graziamagazine.com\/us\/#\/schema\/person\/7d9ae01fa238788279cacd8399e47e9f\",\"name\":\"Anna Maria Giano\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/graziamagazine.com\/us\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/dc75a9c9049b7ce00a863df379c9d963?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/dc75a9c9049b7ce00a863df379c9d963?s=96&d=mm&r=g\",\"caption\":\"Anna Maria Giano\"},\"sameAs\":[\"https:\/\/www.globalfootwearawards.com\/jury\/anna-maria-giano\/\",\"https:\/\/muckrack.com\/anna-maria-giano\",\"https:\/\/www.instagram.com\/annamaria.giano\/\",\"https:\/\/it.linkedin.com\/in\/anna-maria-giano-2b8b70150\",\"https:\/\/www.elledecor.com\/it\/author\/224181\/anna-maria-giano\/\",\"https:\/\/www.elle.com\/it\/author\/258968\/anna-maria-giano\/\",\"https:\/\/d.repubblica.it\/autori\/anna_maria_giano\/\",\"https:\/\/www.grazia.it\/people\/anna-maria-giano\"],\"url\":\"https:\/\/graziamagazine.com\/us\/author\/annamariagiano\/\"}]}<\/script>\n<!-- \/ Yoast SEO Premium plugin. -->","yoast_head_json":{"title":"Kendall Jenner Just Revived the Adidas Sneakers Everyone Wore in 2016 - Grazia USA","description":"Kendall Jenner brought back her 2016-era Adidas Superstar sneakers, and it's no coincidence. Here's the styling story behind the revival.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/graziamagazine.com\/us\/articles\/kendall-jenner-adidas-superstar-2016\/","og_locale":"en_US","og_type":"article","og_title":"Kendall Jenner Just Revived the Adidas Sneakers Everyone Wore in 2016","og_description":"Kendall Jenner brought back her 2016-era Adidas Superstar sneakers, and it's no coincidence. Here's the styling story behind the revival.","og_url":"https:\/\/graziamagazine.com\/us\/articles\/kendall-jenner-adidas-superstar-2016\/","og_site_name":"Grazia USA","article_modified_time":"2026-07-31T07:38:46+00:00","og_image":[{"width":1280,"height":720,"url":"https:\/\/graziamagazine.com\/us\/wp-content\/uploads\/sites\/15\/2026\/07\/kendall-jenner-adidas-superstar-2016-cover.jpg","type":"image\/jpeg"}],"twitter_card":"summary_large_image","twitter_misc":{"Est. reading time":"3 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"NewsArticle","@id":"https:\/\/graziamagazine.com\/us\/articles\/kendall-jenner-adidas-superstar-2016\/#article","isPartOf":{"@id":"https:\/\/graziamagazine.com\/us\/articles\/kendall-jenner-adidas-superstar-2016\/"},"author":{"name":"Anna Maria Giano","@id":"https:\/\/graziamagazine.com\/us\/#\/schema\/person\/7d9ae01fa238788279cacd8399e47e9f"},"headline":"Kendall Jenner Just Revived the Adidas Sneakers Everyone Wore in 2016","datePublished":"2026-08-06T10:02:13+00:00","dateModified":"2026-07-31T07:38:46+00:00","mainEntityOfPage":{"@id":"https:\/\/graziamagazine.com\/us\/articles\/kendall-jenner-adidas-superstar-2016\/"},"wordCount":432,"publisher":{"@id":"https:\/\/graziamagazine.com\/us\/#organization"},"articleSection":["Fashion"],"inLanguage":"en-US"},{"@type":"WebPage","@id":"https:\/\/graziamagazine.com\/us\/articles\/kendall-jenner-adidas-superstar-2016\/","url":"https:\/\/graziamagazine.com\/us\/articles\/kendall-jenner-adidas-superstar-2016\/","name":"Kendall Jenner Just Revived the Adidas Sneakers Everyone Wore in 2016 - Grazia USA","isPartOf":{"@id":"https:\/\/graziamagazine.com\/us\/#website"},"datePublished":"2026-08-06T10:02:13+00:00","dateModified":"2026-07-31T07:38:46+00:00","description":"Kendall Jenner brought back her 2016-era Adidas Superstar sneakers, and it's no coincidence. Here's the styling story behind the revival.","breadcrumb":{"@id":"https:\/\/graziamagazine.com\/us\/articles\/kendall-jenner-adidas-superstar-2016\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/graziamagazine.com\/us\/articles\/kendall-jenner-adidas-superstar-2016\/"]}]},{"@type":"BreadcrumbList","@id":"https:\/\/graziamagazine.com\/us\/articles\/kendall-jenner-adidas-superstar-2016\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/graziamagazine.com\/us\/"},{"@type":"ListItem","position":2,"name":"Kendall Jenner Just Revived the Adidas Sneakers Everyone Wore in 2016"}]},{"@type":"WebSite","@id":"https:\/\/graziamagazine.com\/us\/#website","url":"https:\/\/graziamagazine.com\/us\/","name":"Grazia USA","description":"Driving tastemakers in Fashion, Beauty and Culture","publisher":{"@id":"https:\/\/graziamagazine.com\/us\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/graziamagazine.com\/us\/?s={search_term_string}"},"query-input":"required name=search_term_string"}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/graziamagazine.com\/us\/#organization","name":"Grazia USA","url":"https:\/\/graziamagazine.com\/us\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/graziamagazine.com\/us\/#\/schema\/logo\/image\/","url":"https:\/\/graziamagazine.com\/us\/wp-content\/uploads\/sites\/15\/2026\/06\/grazia-usa.png","contentUrl":"https:\/\/graziamagazine.com\/us\/wp-content\/uploads\/sites\/15\/2026\/06\/grazia-usa.png","width":447,"height":447,"caption":"Grazia USA"},"image":{"@id":"https:\/\/graziamagazine.com\/us\/#\/schema\/logo\/image\/"}},{"@type":"Person","@id":"https:\/\/graziamagazine.com\/us\/#\/schema\/person\/7d9ae01fa238788279cacd8399e47e9f","name":"Anna Maria Giano","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/graziamagazine.com\/us\/#\/schema\/person\/image\/","url":"https:\/\/secure.gravatar.com\/avatar\/dc75a9c9049b7ce00a863df379c9d963?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/dc75a9c9049b7ce00a863df379c9d963?s=96&d=mm&r=g","caption":"Anna Maria Giano"},"sameAs":["https:\/\/www.globalfootwearawards.com\/jury\/anna-maria-giano\/","https:\/\/muckrack.com\/anna-maria-giano","https:\/\/www.instagram.com\/annamaria.giano\/","https:\/\/it.linkedin.com\/in\/anna-maria-giano-2b8b70150","https:\/\/www.elledecor.com\/it\/author\/224181\/anna-maria-giano\/","https:\/\/www.elle.com\/it\/author\/258968\/anna-maria-giano\/","https:\/\/d.repubblica.it\/autori\/anna_maria_giano\/","https:\/\/www.grazia.it\/people\/anna-maria-giano"],"url":"https:\/\/graziamagazine.com\/us\/author\/annamariagiano\/"}]}},"jetpack_sharing_enabled":true,"distributor_meta":false,"distributor_terms":false,"distributor_media":false,"distributor_original_site_name":"Grazia USA","distributor_original_site_url":"https:\/\/graziamagazine.com\/us","push-errors":false,"_links":{"self":[{"href":"https:\/\/graziamagazine.com\/us\/wp-json\/wp\/v2\/articles\/114228"}],"collection":[{"href":"https:\/\/graziamagazine.com\/us\/wp-json\/wp\/v2\/articles"}],"about":[{"href":"https:\/\/graziamagazine.com\/us\/wp-json\/wp\/v2\/types\/articles"}],"author":[{"embeddable":true,"href":"https:\/\/graziamagazine.com\/us\/wp-json\/wp\/v2\/users\/42787"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/graziamagazine.com\/us\/wp-json\/wp\/v2\/media\/114233"}],"wp:attachment":[{"href":"https:\/\/graziamagazine.com\/us\/wp-json\/wp\/v2\/media?parent=114228"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/graziamagazine.com\/us\/wp-json\/wp\/v2\/categories?post=114228"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}