{"id":113386,"date":"2026-07-07T19:21:43","date_gmt":"2026-07-07T19:21:43","guid":{"rendered":"https:\/\/graziamagazine.com\/us\/?post_type=articles&p=113386"},"modified":"2026-07-07T19:21:43","modified_gmt":"2026-07-07T19:21:43","slug":"take-note-hamptons-fashion-news-from-the-east-end","status":"publish","type":"articles","link":"https:\/\/graziamagazine.com\/us\/articles\/take-note-hamptons-fashion-news-from-the-east-end\/","title":{"rendered":"Take Note: Fashion News from The East End"},"content":{"rendered":"
\"Chanel
Chanel East Hampton<\/figcaption><\/figure>\n

From luxury boutique openings to exclusive designer collaborations and can’t-miss pop-ups, Hamptons fashion news is as exciting as ever this summer. Chanel returns to East Hampton, Toccin debuts its first standalone boutique, Stuart Weitzman heads east, and heritage brands are embracing seaside style. Consider this your insider guide to the fashion launches, shopping destinations, and stylish happenings defining Summer 2026.<\/p>\n

CHANEL IN BLOOM<\/h3>\n

The French house returns to East Hampton with a softer summer mood<\/em><\/p>\n

\"Chanel
Chanel East Hampton boutique<\/figcaption><\/figure>\n

Summer in the Hamptons isn\u2019t complete without the return of Chanel<\/a> to Newtown Lane. The house has reopened its seasonal East Hampton boutique, transforming the white-brick storefront at 17 Newtown Lane into a light-filled space that feels more like a stylish summer residence than a traditional luxury store. Spread across two levels, the boutique is designed around the idea of effortless warm-weather dressing. The ground floor is dedicated to the Chanel Coco Beach 2026 collection, with a colorful mix of the pieces everyone wants to wear (and carry) on vacation. Think oversized denim totes, raffia-trimmed flap bags, shell-inspired jewelry, striped silk scarves, and an edit of sandals and summer-ready shoes.<\/p>\n

The ready-to-wear selection leans into easy resort style, with printed separates, swimwear, sporty pieces, and breezy dresses that feel made for weekends on the East End. Upstairs, the mood is a little quieter, with a residential-style setting showcasing looks from the Spring\/Summer 2026 collection alongside a dedicated watches and fine jewelry salon. It\u2019s an opportunity to see some of the house\u2019s signature creations up close, from the quilted-inspired Coco Crush line and the floral Cam\u00e9lia collection to the iconic J12 and Premi\u00e8re watches.<\/p>\n

As luxury brands continue to invest in seasonal Hamptons destinations, Chanel\u2019s annual East Hampton return remains one of the most anticipated. Part boutique, part summer escape, it\u2019s a reminder that. for many fashion insiders, a stop on Newtown Lane is just as much a part of the season as a beach day or sunset stroll. chanel.com<\/span><\/a><\/p>\n

Tod\u2019s Sets Sail<\/h3>\n

The Italian house looks to JFK\u2019s legendary boat \u2014 and a season of effortless coastal style \u2014 for its latest Marlin Project capsule<\/em><\/p>\n

\"TOD'S
TOD’S Marlin Collection<\/figcaption><\/figure>\n

Tod\u2019s is embracing the spirit of an endlessly chic summer with the launch of the Marlin Project, a new capsule collection inspired by the legendary Marlin<\/i> boat once owned by John F. Kennedy. Melding the understated elegance of New England sailing culture with the ease of the Italian Riviera, the collection channels a life of simple pleasures, leisurely days at sea, and timeless craftsmanship. Standout pieces include the technical-cotton Marlin bomber, an updated take on the house\u2019s iconic Marlin loafer, and a range of nautical-inspired accessories, from canvas-and-leather bags to silk scarves and the signature Greca belt in fresh white-and-green stripes. Rendered in a soft palette of cream and green, the collection captures the polished, quietly luxurious mood defining Summer 2026 style. tods.com<\/span><\/a><\/p>\n

Beach Club Italia<\/h3>\n

Dolce & Gabbana transforms Gurney\u2019s into a full Italian fantasy<\/em><\/p>\n

\"Dolce
Dolce & Gabbana Beach Club<\/figcaption><\/figure>\n

Dolce & Gabbana is heading back to the East End for another stylish summer takeover at Gurney\u2019s Montauk Resort & Seawater Spa. Through September 26, the fashion house will once again transform the resort\u2019s private beach club with its signature Mediterranean glamour, dressing loungers, umbrellas, and cabanas in the brand\u2019s unmistakable prints. The partnership also includes an on-site Dolce & Gabbana pop-up boutique stocked with summer-ready pieces, plus a newly refreshed East Deck featuring a chic beachfront bar. It\u2019s equal parts shopping destination and seaside social scene \u2014 and sure to be one of the Hamptons\u2019 most photographed spots this season. dolcegabbana.com<\/span><\/a><\/p>\n

Palm Beach East<\/h3>\n

Coniglio Palm Beach brings maximalist resort glamour to East Hampton<\/em><\/p>\n

\"Coniglio
Coniglio Palm Beach Newtown Lane<\/figcaption><\/figure>\n

Palm Beach favorite Coniglio officially opens in East Hampton this summer, importing its colorful resortwear universe straight from Worth Avenue to the East End. Expect bold prints, embellished caftans, feather trimmed hostess pieces, and the kind of unapologetically festive fashion that feels made for long ros\u00e9 lunches and charity dinners alike. conigliopalmbeach.com<\/span><\/a><\/p>\n

SOLE DESTINATION<\/h3>\n

The East End gets a dose of la dolce vita with Stuart Weitzman\u2019s first-ever Hamptons takeover<\/em><\/p>\n

\"Stuart
Stuart Weitzman East Hampton<\/figcaption><\/figure>\n

Stuart Weitzman is making its Hamptons debut with Exotic Escape<\/i>, the luxury footwear brand\u2019s first-ever dedicated summer shopping installation out East. Running through July 31, the limited-time pop-up takes over the boutique space inside LDV at the Maidstone in East Hampton, offering a curated edit of vacation-ready styles from the brand\u2019s Summer 2026 collection. Shoppers can expect safari-inspired patterns, with bold crocodile, leopard, and zebra-print designs, and statement wedges, party platforms, sleek sandals, and polished everyday flats. Set against the newly reimagined, Mediterranean-inflected atmosphere of the historic hotel, the experience blends Stuart Weitzman\u2019s signature glamour with the easy, sun-soaked spirit of a Hamptons getaway. stuartweitzman.com<\/span><\/a><\/p>\n

BRAVE PUDDING HEADS EAST<\/h3>\n

The Oprah-approved footwear brand brings fashion, art, and wellness to East Hampton<\/em><\/p>\n

\"Brave
Brave Pudding<\/figcaption><\/figure>\n

Fresh off its 2026 FGI Rising Star Award win, cult-favorite accessories label Brave Pudding is bringing a chic weeklong activation to East Hampton July 5\u201311. Hosted inside two restored 18th-century buildings at 147 Main Street, the pop-up celebrates the local Revolutionary War legend that inspired founder Sarah Fiszel to name the brand. Alongside Brave Pudding\u2019s viral cashmere sock shoes, shoppers can discover a handpicked edit of labels including Julie de Libran Paris, ATM by Anthony Thomas Melillo, LilyEve, the Invisibles by Kym Canter, Tulipe Fi\u00e8vre, Sarah Wragge Wellness, and fine art photographer Judy Pak. bravepudding.com<\/span><\/a><\/p>\n

TOCCIN TIME<\/h3>\n

The contemporary label brings its relationship-driven approach to retail to the Hamptons with private styling, same-day delivery, and an exclusive Canfora collaboration<\/em><\/p>\n

\"TOCCIN\"
TOCCIN<\/figcaption><\/figure>\n

Toccin has opened its first freestanding boutique at 44 Main Street in Southampton, marking a major milestone for founders Alex and Michael Toccin. Designed to feel more like a welcoming home than a traditional store, the space reflects the brand\u2019s signature relationship-first approach, offering clients a highly personal shopping and styling experience. The boutique features private VIP appointments in its garden space, same-day delivery throughout the Hamptons, and a curated selection of special finds handpicked by the founders alongside Toccin\u2019s latest collections. It will also debut the brand\u2019s collaboration with iconic Capri sandal maker Canfora, the storied Italian label famously beloved by Jackie Kennedy Onassis. Weekly cocktails and events will further cement the boutique as one of the summer\u2019s chicest new fashion destinations. toccin.<\/span>com<\/span><\/a><\/p>\n

Read GRAZIA USA\u2019<\/em>s Hamptons Gazette:<\/a><\/p>\n