{"id":1094,"date":"2020-05-06T14:30:04","date_gmt":"2020-05-06T04:30:04","guid":{"rendered":"https:\/\/graziamagazine.com\/?post_type=articles&#038;p=172300"},"modified":"2020-11-12T20:11:49","modified_gmt":"2020-11-12T20:11:49","slug":"stuart-weitzman-goes-game-set-and-match-with-serena-williams-announced-as-its-new-face","status":"publish","type":"articles","link":"https:\/\/graziamagazine.com\/us\/articles\/stuart-weitzman-goes-game-set-and-match-with-serena-williams-announced-as-its-new-face\/","title":{"rendered":"Stuart Weitzman Goes Game, Set, Match With Serena Williams Announced Its New Face"},"content":{"rendered":"<p>It seems shoe giant Stuart Weitzman has the ultimate ace up its sleeve, today announcing Serena Williams as its new global spokeswoman.<\/p>\n<p>The tennis legend, activist, and mother stars in the brand\u2019s new global campaign, which highlights women as beacons of hope and optimism for their respective communities, a timely sentiment considering the current chaos of the world we live in.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-172310 size-full\" src=\"https:\/\/graziamagazine.com\/wp-content\/uploads\/2020\/05\/150A4184.jpg\" alt=\"\" width=\"1277\" height=\"818\" \/><\/p>\n<p>Williams, the second-highest winner of Grand Slam singles titles (23) behind Margaret Court (24) and arguably the greatest female tennis player of all time, echoes the Stuart Weitzman ethos of confidence, resilience and courage. Inspired by the tennis trailblazer&#8217;s resilience and courage to overcome obstacles throughout her career, the campaign features her on a platform, standing tall in silhouettes designed to elevate you &#8211; to truly lift you up.<\/p>\n<div class=\"content-gallery\"><div class=\"gallery-placeholder\"><div class=\"spinner\"><\/div><\/div><span class=\"gallery-pagination\"><\/span><div id=\"gallery-1\" class=\"gallery galleryid-1094 gallery-columns- gallery-size-\"><figure class=\"gallery-item\"><div class=\"gallery-icon landscape\"><\/div><\/figure><figure class=\"gallery-item\"><div class=\"gallery-icon landscape\"><\/div><\/figure><figure class=\"gallery-item\"><div class=\"gallery-icon landscape\"><\/div><\/figure><figure class=\"gallery-item\"><div class=\"gallery-icon landscape\"><\/div><\/figure><\/div><\/div>\n<p>&nbsp;<\/p>\n<p>Capturing the energy Williams emanates and that confident, competitive spirit, the campaign reinforces the notion that women possess the innate strength to be symbols of hope for their communities \u2014 a message that is especially relevant right now. \u201cNow, more than ever, is a moment to focus on hope and moving forward,\u201d Williams explains. \u201cI want women of every generation to be inspired to do so, one step at a time.\u201d<\/p>\n<p>The 2020 Campaign also marks a milestone in Stuart Weitzman\u2019s ongoing philanthropic partnership with Vital Voices Global Partnership, an international nonprofit dedicated to investing in women leaders who drive global change. Together with Serena Williams, Stuart Weitzman has selected two female leaders \u2014 and their organizations focused on lifting up women of color \u2014 who have stood up in support and solidarity in this Covid-19 crisis.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-172313 size-full\" src=\"https:\/\/graziamagazine.com\/wp-content\/uploads\/2020\/05\/150A5436.jpg\" alt=\"\" width=\"1804\" height=\"1203\" \/><\/p>\n<p>Sage Ke\u2019alohilani Quiamno, co-founder of Future For Us \u2014 a platform dedicated to advancing women of color at work \u2014 and Ashlee Wisdom, founder of Health In Her HUE, a platform that connects Black women to the healthcare providers, services and resources that are committed to their health and wellbeing, have both been selected to star alongside Williams.<\/p>\n<p>The striking black-and-white imagery was lensed by photographer Ethan James Green, whose work is well-renowned for reflecting authentic beauty, while stylist Gabriella Karefa-Johnson kept fashion to an all-white palette in a bid to let the shoes shine \u2014 a range she describes as \u201cclassic and refined to elegant and bold to sleek and sexy \u2014 all facets that could describe our muse.\u201d<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-172301 size-full\" src=\"https:\/\/graziamagazine.com\/wp-content\/uploads\/2020\/05\/200225_ALEENA_013_R8_QC_LOW_RES_FULL_BLEED.jpg\" alt=\"\" width=\"1280\" height=\"1254\" \/><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-172311 size-full\" src=\"https:\/\/graziamagazine.com\/wp-content\/uploads\/2020\/05\/150A4485.jpg\" alt=\"\" width=\"1844\" height=\"1230\" \/><\/p>\n<p>Engineered to help women to feel confident and comfortable by melding fashion, function and fit in every design. This holds true for the bold and timeless styles worn by Serena in the campaign, each of which is available in a range of extended sizes and widths. The silhouettes include the square-toe ALEENA slide, a striking, minimalist design that offers a twist on SW\u2019s signature double-strap NUDIST sandal; the sculptural ANNY pump; and the coveted MANILA lug-sole loafer, reintroduced with a monochromatic sole and updated hardware.<\/p>\n<p>Stuart Weitzman has certainly hit a winner with Serena Williams in its court.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-172314 size-full\" src=\"https:\/\/graziamagazine.com\/wp-content\/uploads\/2020\/05\/150A5714.jpg\" alt=\"\" width=\"1660\" height=\"1157\" \/><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-172312 size-full\" src=\"https:\/\/graziamagazine.com\/wp-content\/uploads\/2020\/05\/150A4806.jpg\" alt=\"\" width=\"1602\" height=\"1012\" \/><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-172315 size-full\" src=\"https:\/\/graziamagazine.com\/wp-content\/uploads\/2020\/05\/150A5738.jpg\" alt=\"\" width=\"1614\" height=\"1076\" \/><\/p>\n","protected":false},"author":32,"featured_media":1095,"template":"","format":"standard","categories":[17,16],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v18.5 (Yoast SEO v20.4) - 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