{"id":105789,"date":"2025-10-01T10:16:34","date_gmt":"2025-10-01T10:16:34","guid":{"rendered":"https:\/\/graziamagazine.com\/us\/?post_type=articles&p=105789"},"modified":"2025-10-01T10:16:34","modified_gmt":"2025-10-01T10:16:34","slug":"fendi-maria-grazia-chiuri-rumors-creative-director","status":"publish","type":"articles","link":"https:\/\/graziamagazine.com\/us\/articles\/fendi-maria-grazia-chiuri-rumors-creative-director\/","title":{"rendered":"Fendi\u2019s Next Chapter: Is Maria Grazia Chiuri Headed to Fendi? What We Know After Silvia Venturini Steps Down"},"content":{"rendered":"
\"Silvia
MADRID, SPAIN – JUNE 04: Silvia Venturini Fendi attends the ELLE Style Awards 2025 at the Royal Theater on June 04, 2025 in Madrid, Spain. (Photo by Carlos Alvarez\/WireImage)<\/figcaption><\/figure>\n

When a family name doubles as a global fashion power, a leadership change isn\u2019t just corporate news \u2014 it\u2019s a cultural moment. On September 29, just following the brand’s Spring\/Summer 2026 fashion show, Fendi confirmed that Silvia Venturini Fendi is stepping down<\/a> from her creative director role and transitioning to honorary president, effective today, October 1. This change closes an era that spanned accessories, menswear, and, most recently, womenswear during the house\u2019s centennial year<\/a>. A successor has not yet been officially announced, but the internet has a front-runner: Maria Grazia Chiuri. Here\u2019s what\u2019s confirmed, what\u2019s plausible, and why it matters now.<\/p>\n

What\u2019s Confirmed at Fendi \u2014 Plus, the Timing That Matters<\/b><\/h2>\n

Silvia \u2014 granddaughter of founders Adele and Edoardo \u2014 has been central to Fendi\u2019s identity since the 1990s. After Kim Jones exited Fendi in October 2024, she oversaw the runway collections through the brand\u2019s 100th-anniversary year. Her new honorary role signals continuity of heritage as Fendi prepares its next act.<\/p>\n

\"Silvia
Silvia Venturini Fendi on the runway at the Fendi fashion show as part of Spring\/Summer 2026 Milan Fashion Week on September 24, 2025 in Milan, Italy. (Photo by Giovanni Giannoni\/WWD via Getty Images)<\/figcaption><\/figure>\n

There\u2019s also fresh leadership on the business side: Ramon Ros \u2014 formerly Louis Vuitton\u2019s Mainland China CEO \u2014 became CEO of Fendi effective July 1 of this year, part of LVMH\u2019s wider reshuffle. The creative appointment will land under his watch.<\/p>\n

The Social-Media Swirl vs. the Record<\/b><\/h2>\n

Across fashion feeds, one name dominates speculation: Maria Grazia Chiuri. The buzz intensified after Silvia\u2019s transition, but as of publication, Fendi has not issued an official announcement naming a creative successor. That distinction matters. The verified news is Silvia\u2019s move to honorary president and the promise of a new creative structure \u201cin due time.\u201d Everything else remains unconfirmed.<\/p>\n

Why Chiuri Makes Narrative Sense (Even If It\u2019s Unconfirmed)<\/b><\/h2>\n

For industry watchers, the homecoming storyline is irresistible \u2014 and grounded in history. Chiuri began her career at Fendi in 1989, working in accessories alongside Pierpaolo Piccioli before their move to Valentino in 1999. The era helped cement Fendi\u2019s reputation for must-have leather goods \u2014 the icon-making Baguette was designed by Silvia Venturini Fendi, while Chiuri and Piccioli were part of the accessories engine that made Fendi bags headline news through the \u201990s.<\/p>\n

\"Maria
PARIS, FRANCE – JANUARY 27: Maria Grazia Chiuri walks the runway during the Christian Dior Haute Couture Spring-Summer 2025 show as part of Paris Fashion Week on January 27, 2025 in Paris, France. (Photo by Peter White\/Getty Images)<\/figcaption><\/figure>\n

Chiuri then co-led Valentino before her nine-year run at Dior, where she fused craft with a clear feminist voice \u2014 and serious commercial growth. She stepped down from Dior<\/a> on May 29; just days later, Dior named Jonathan Anderson as her successor<\/a> as the sole creative director for Dior \u2014 for women\u2019s, men’s, and couture \u2014 confirming one of the year\u2019s most closely watched moves.<\/p>\n

The Stakes for Fendi: A Second-Century Brief<\/b><\/h2>\n

This isn\u2019t routine succession. Fendi turned 100 in 2025, celebrating five generations of Roman heritage \u2014 artisan leatherwork, witty luxury, and a house language that toggles between rigor and play. Whoever takes the helm will be asked to translate heritage into momentum at a moment when luxury is recalibrating to slower growth. The brief: modern relevance without diluting Roman identity.<\/p>\n

\"Silvia
Silvia Venturini Fendi, Sarah Jessica Parker at the Fendi Fall RTW 2025 fashion show as part of Milan Fashion Week on February 26, 2025 in Milan, Italy. (Photo by Swan Gallet\/WWD via Getty Images)<\/figcaption><\/figure>\n

Against that backdrop, Chiuri\u2019s profile fits the assignment on paper. Her Dior years proved she can build global communities around values-driven design and elevated wearability \u2014 skills that pair naturally with Fendi\u2019s long game in leather goods<\/a> and ready-to-wear. A Chiuri appointment could also mark an optics shift: another woman leading a tier-one Italian house at a pivotal industry moment (again: compelling, but still speculative).<\/p>\n

What a Chiuri-Led Fendi Could Look Like (Reading the Tea Leaves)<\/b><\/h2>\n

If the rumors materialize, we are expecting three immediate storylines:<\/p>\n

    \n
  • Heritage, Dialed Up:<\/strong> Deeper mining of the Roman archive and Selleria craft, reframed through contemporary silhouettes and day-to-evening ease.<\/li>\n
  • Accessories as Thesis:<\/strong> A strategic push in leather goods (Fendi\u2019s superpower) with narrative-rich launches built for culture and conversion.<\/li>\n
  • Collaborative Craft:<\/strong> Expanded partnerships with artists and artisans \u2014 one of Chiuri\u2019s signatures at Dior \u2014 reimagined through Fendi\u2019s Roman lens.
    \n<\/b><\/li>\n<\/ul>\n
    \"A
    A model walks the runway during the Fendi collection show at Milan’s Fashion Week Womenswear Spring \/ Summer 2026, on September 24, 2025 in Milan. (Photo by Stefano RELLANDINI \/ AFP)<\/figcaption><\/figure>\n

    What\u2019s Still Unknown \u2014 and What to Watch Next<\/b><\/h2>\n
      \n
    • Official Appointment:<\/strong> Fendi has stated a new creative configuration will be unveiled \u201cin due time.\u201d Until the house confirms, treat all \u201cX is named\u201d headlines with caution.<\/li>\n
    • Debut Timeline:<\/strong> If a new creative director were named imminently, the earliest plausible runway debut would likely be Fall\/Winter 2026 in Milan, allowing for team assembly and collection development.<\/li>\n
    • How the Org Charts Settle:<\/strong> With Ramon Ros now in place as CEO, the creative announcement will double as a strategy signal for Fendi\u2019s next phase.
      \n<\/b><\/li>\n<\/ul>\n

      Bottom Line<\/b><\/h2>\n

      The facts: Silvia Venturini Fendi becomes honorary president; Fendi has not yet named a creative successor. The context: Maria Grazia Chiuri \u2014 who started at Fendi and exited Dior in May \u2014 is the most compelling (and widely discussed) candidate. The significance: Whoever takes the studio will define how Fendi translates a century of Roman savoir-faire into its next hundred years. For now, all eyes stay on Rome.<\/p>\n","protected":false},"author":42686,"featured_media":105795,"template":"","format":"standard","categories":[17,16],"yoast_head":"\nMaria Grazia Chiuri & Fendi: What We Know<\/title>\n<meta name=\"description\" content=\"Silvia Venturini Fendi steps down as creative director of Fendi. Here\u2019s why Maria Grazia Chiuri is the name to watch \u2014 and what\u2019s fact.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/graziamagazine.com\/us\/articles\/fendi-maria-grazia-chiuri-rumors-creative-director\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Fendi\u2019s Next Chapter: Is Maria Grazia Chiuri Headed to Fendi? What We Know After Silvia Venturini Steps Down\" \/>\n<meta property=\"og:description\" content=\"Silvia Venturini Fendi steps down as creative director of Fendi. Here\u2019s why Maria Grazia Chiuri is the name to watch \u2014 and what\u2019s fact.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/graziamagazine.com\/us\/articles\/fendi-maria-grazia-chiuri-rumors-creative-director\/\" \/>\n<meta property=\"og:site_name\" content=\"Grazia USA\" \/>\n<meta property=\"og:image\" content=\"https:\/\/graziamagazine.com\/us\/wp-content\/uploads\/sites\/15\/2025\/10\/fendi-maria-grazia-chiuri-rumors-creative-director.jpeg\" \/>\n\t<meta property=\"og:image:width\" content=\"1280\" \/>\n\t<meta property=\"og:image:height\" content=\"722\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data1\" content=\"6 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/graziamagazine.com\/us\/articles\/fendi-maria-grazia-chiuri-rumors-creative-director\/\",\"url\":\"https:\/\/graziamagazine.com\/us\/articles\/fendi-maria-grazia-chiuri-rumors-creative-director\/\",\"name\":\"Maria Grazia Chiuri & Fendi: What We Know\",\"isPartOf\":{\"@id\":\"https:\/\/graziamagazine.com\/us\/#website\"},\"datePublished\":\"2025-10-01T10:16:34+00:00\",\"dateModified\":\"2025-10-01T10:16:34+00:00\",\"description\":\"Silvia Venturini Fendi steps down as creative director of Fendi. Here\u2019s why Maria Grazia Chiuri is the name to watch \u2014 and what\u2019s fact.\",\"breadcrumb\":{\"@id\":\"https:\/\/graziamagazine.com\/us\/articles\/fendi-maria-grazia-chiuri-rumors-creative-director\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/graziamagazine.com\/us\/articles\/fendi-maria-grazia-chiuri-rumors-creative-director\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/graziamagazine.com\/us\/articles\/fendi-maria-grazia-chiuri-rumors-creative-director\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/graziamagazine.com\/us\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Fendi\u2019s Next Chapter: Is Maria Grazia Chiuri Headed to Fendi? What We Know After Silvia Venturini Steps Down\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/graziamagazine.com\/us\/#website\",\"url\":\"https:\/\/graziamagazine.com\/us\/\",\"name\":\"Grazia USA\",\"description\":\"Driving tastemakers in Fashion, Beauty and Culture\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/graziamagazine.com\/us\/?s={search_term_string}\"},\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"en-US\"}]}<\/script>\n<!-- \/ Yoast SEO Premium plugin. -->","yoast_head_json":{"title":"Maria Grazia Chiuri & Fendi: What We Know","description":"Silvia Venturini Fendi steps down as creative director of Fendi. Here\u2019s why Maria Grazia Chiuri is the name to watch \u2014 and what\u2019s fact.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/graziamagazine.com\/us\/articles\/fendi-maria-grazia-chiuri-rumors-creative-director\/","og_locale":"en_US","og_type":"article","og_title":"Fendi\u2019s Next Chapter: Is Maria Grazia Chiuri Headed to Fendi? What We Know After Silvia Venturini Steps Down","og_description":"Silvia Venturini Fendi steps down as creative director of Fendi. Here\u2019s why Maria Grazia Chiuri is the name to watch \u2014 and what\u2019s fact.","og_url":"https:\/\/graziamagazine.com\/us\/articles\/fendi-maria-grazia-chiuri-rumors-creative-director\/","og_site_name":"Grazia USA","og_image":[{"width":1280,"height":722,"url":"https:\/\/graziamagazine.com\/us\/wp-content\/uploads\/sites\/15\/2025\/10\/fendi-maria-grazia-chiuri-rumors-creative-director.jpeg","type":"image\/jpeg"}],"twitter_card":"summary_large_image","twitter_misc":{"Est. reading time":"6 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/graziamagazine.com\/us\/articles\/fendi-maria-grazia-chiuri-rumors-creative-director\/","url":"https:\/\/graziamagazine.com\/us\/articles\/fendi-maria-grazia-chiuri-rumors-creative-director\/","name":"Maria Grazia Chiuri & Fendi: What We Know","isPartOf":{"@id":"https:\/\/graziamagazine.com\/us\/#website"},"datePublished":"2025-10-01T10:16:34+00:00","dateModified":"2025-10-01T10:16:34+00:00","description":"Silvia Venturini Fendi steps down as creative director of Fendi. Here\u2019s why Maria Grazia Chiuri is the name to watch \u2014 and what\u2019s fact.","breadcrumb":{"@id":"https:\/\/graziamagazine.com\/us\/articles\/fendi-maria-grazia-chiuri-rumors-creative-director\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/graziamagazine.com\/us\/articles\/fendi-maria-grazia-chiuri-rumors-creative-director\/"]}]},{"@type":"BreadcrumbList","@id":"https:\/\/graziamagazine.com\/us\/articles\/fendi-maria-grazia-chiuri-rumors-creative-director\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/graziamagazine.com\/us\/"},{"@type":"ListItem","position":2,"name":"Fendi\u2019s Next Chapter: Is Maria Grazia Chiuri Headed to Fendi? What We Know After Silvia Venturini Steps Down"}]},{"@type":"WebSite","@id":"https:\/\/graziamagazine.com\/us\/#website","url":"https:\/\/graziamagazine.com\/us\/","name":"Grazia USA","description":"Driving tastemakers in Fashion, Beauty and Culture","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/graziamagazine.com\/us\/?s={search_term_string}"},"query-input":"required name=search_term_string"}],"inLanguage":"en-US"}]}},"jetpack_sharing_enabled":true,"distributor_meta":false,"distributor_terms":false,"distributor_media":false,"distributor_original_site_name":"Grazia USA","distributor_original_site_url":"https:\/\/graziamagazine.com\/us","push-errors":false,"_links":{"self":[{"href":"https:\/\/graziamagazine.com\/us\/wp-json\/wp\/v2\/articles\/105789"}],"collection":[{"href":"https:\/\/graziamagazine.com\/us\/wp-json\/wp\/v2\/articles"}],"about":[{"href":"https:\/\/graziamagazine.com\/us\/wp-json\/wp\/v2\/types\/articles"}],"author":[{"embeddable":true,"href":"https:\/\/graziamagazine.com\/us\/wp-json\/wp\/v2\/users\/42686"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/graziamagazine.com\/us\/wp-json\/wp\/v2\/media\/105795"}],"wp:attachment":[{"href":"https:\/\/graziamagazine.com\/us\/wp-json\/wp\/v2\/media?parent=105789"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/graziamagazine.com\/us\/wp-json\/wp\/v2\/categories?post=105789"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}