{"id":103260,"date":"2025-06-23T20:31:19","date_gmt":"2025-06-23T20:31:19","guid":{"rendered":"https:\/\/graziamagazine.com\/us\/?post_type=articles&p=103260"},"modified":"2025-06-24T16:28:31","modified_gmt":"2025-06-24T16:28:31","slug":"grazia-exclusive-jillian-dempsey-reveals-how-she-created-her-khol-eyeliner","status":"publish","type":"articles","link":"https:\/\/graziamagazine.com\/us\/articles\/grazia-exclusive-jillian-dempsey-reveals-how-she-created-her-khol-eyeliner\/","title":{"rendered":"GRAZIA Exclusive: Makeup Maven Jillian Dempsey Reveals Exactly How She Perfected an Iconic Product"},"content":{"rendered":"
\"\"
Kristen Stewart at a special screening of “Love Me” in Los Angeles with makeup done by Jillian Dempsey. Photo by Frazer Harrison \/ Getty Images<\/figcaption><\/figure>\n

When Jillian Dempsey<\/a> launched her eponymous makeup line ten years ago, she knew one thing: The line had to have eyeliner. \u201cIt ranks as a mandatory must,\u201d says the celebrity makeup artist and entrepreneur (who launched Jillian Dempsey Beauty in 2015 as well as Delux Beauty, an early aughts indie fave, with her sister Kristen Fink Mason in 1999).<\/p>\n

It makes sense that eyeliner is Dempsey\u2019s favorite product. Some of the makeup artist\u2019s most iconic looks on her celeb clients \u2014 including Kristen Stewart<\/a>, Kirsten Dunst<\/a>, and Emilia Clarke<\/a> \u2014 revolve around a smoky, smudgy, high-impact eye.<\/p>\n

\"\"
Courtesy of Jillian Dempsey<\/figcaption><\/figure>\n

But what makes an eyeliner stand out? For Dempsey, that meant an intensely pigmented khol formula that would deliver major color, and malleable enough to be infinitely smudgeable for a variety of looks. A built-in smudger on one end was essential to the design. It also had to be waterproof and a clean formula, of course.<\/p>\n

\"\"
Courtesy of Jillian Dempsey<\/figcaption><\/figure>\n

To celebrate the 10th anniversary of the launch of Jillian Dempsey Clean Beauty which catapulted Kh\u00f4l Eyeliner into the zeitgeist,\u00a0 <\/span>the brand is offering The KH10L Kit<\/a>, a limited-edition makeup bag with Kh\u00f4l Eyeliner in Jet Black and Rich Brown (the two original shades) and a Kh\u00f4l Eyeliner Sharpener at a 20% off value. And, even better, for the first time ever, Dempsey is sharing, exclusively with GRAZIA<\/em>,\u00a0her hand-drawn inspiration for the product.<\/p>\n

While the launch of Kh\u00f4l Eyeliner<\/a> included Jet Black and Rich Brown, Dempsey quickly added Deep Burgundy and a deep navy called Black Sapphire. More recently, she added colorful options, a cool white called FTA White and Chimpy Blue,\u00a0 <\/span>a rich robin\u2019s egg hue named for beauty BFF and fellow makeup artist Molly Stern.<\/p>\n

In an exclusive interview, Dempsey shares more of her eyeliner gospel.<\/p>\n

GRAZIA: How have eyeliner trends changed over the past ten years?<\/h4>\n

JILLIAN DEMPSEY:<\/strong> Eyeliner is still used in similar ways, depending on the look you\u2019re going for. The fundamentals haven\u2019t changed much. It\u2019s still all about definition around the eyes that complements your shape. Big round-shaped eyes can wear more eyeliner while smaller-shaped eyes need a more strategic application, but whether a cat eye, a slightly blended upper or lower lid line, or a strong waterline, we continue to see these staple styles. What has changed is the range of eyeliner shades now available.<\/p>\n

GRAZIA: What is the eyeliner look of the moment?<\/h4>\n

DEMPSEY:<\/strong> I\u2019m always a sucker for a softly, smudged look no matter what. It\u2019s an eyeliner look that looks great on almost everyone.<\/p>\n

GRAZIA: What do you think a \u201cdone\u201d eye says about the wearer?<\/h4>\n

DEMPSEY:<\/strong> Strength. The eyes have it. I love a bold and courageous look. If done right, eyeliners create an unbelievable look of contour and highlight \u2014 all in one.<\/p>\n

GRAZIA: How has eyeliner formula evolved since the Delux days?<\/h4>\n

DEMPSEY:<\/strong> When I had my Delux Beauty line, most people weren\u2019t talking about clean beauty and the ingredients in cosmetics. My goal when creating Jillian Dempsey Beauty was to create a line eliminating any harmful ingredients and produce clean beauty products without compromising the quality. When developing the clean formula for Kh\u00f4l, I was sure I would have to make some adjustments to the pigment, but who knew the pigment and quality would be equal (if not better) than what I had produced before!<\/p>\n

GRAZIA: Has your attitude or beliefs about eyeliner evolved over the 10 years of Jillian Dempsey?<\/h4>\n

DEMPSEY:<\/strong> Eyeliner has always been, and still is, a daily essential for me. I have pencils stashed everywhere I go, and they are usually sharpened right down to the nub. I\u2019ve always preferred soft, easy-to-use formulas that glide on effortlessly, which is why my Kh\u00f4l Eyeliners are my true \u201ccan\u2019t-live-without\u201d product. The formula also hasn\u2019t changed in 10 years, so that\u2019s saying something.<\/p>\n","protected":false},"author":42730,"featured_media":103261,"template":"","format":"standard","categories":[30,16],"yoast_head":"\nJillian Dempsey Shares Why Eyeliner Is the Most Essential Makeup<\/title>\n<meta name=\"description\" content=\"Celebrity makeup artist Jillian Dempsey shares the story behind her best-selling eyeliner on the 10 year anniversary of it's launch.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/graziamagazine.com\/us\/articles\/grazia-exclusive-jillian-dempsey-reveals-how-she-created-her-khol-eyeliner\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"GRAZIA Exclusive: Makeup Maven Jillian Dempsey Reveals Exactly How She Perfected an Iconic Product\" \/>\n<meta property=\"og:description\" content=\"Celebrity makeup artist Jillian Dempsey shares the story behind her best-selling eyeliner on the 10 year anniversary of it's launch.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/graziamagazine.com\/us\/articles\/grazia-exclusive-jillian-dempsey-reveals-how-she-created-her-khol-eyeliner\/\" \/>\n<meta property=\"og:site_name\" content=\"Grazia USA\" \/>\n<meta property=\"article:modified_time\" content=\"2025-06-24T16:28:31+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/graziamagazine.com\/us\/wp-content\/uploads\/sites\/15\/2025\/06\/Kristen-Stewart-at-a-screening-of-22Love-Me22-in-Los-Angeles.-Photo-by-Frazer-Harrison-Getty-Images-e1750709503853-1024x579.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1024\" \/>\n\t<meta property=\"og:image:height\" content=\"579\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data1\" content=\"4 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/graziamagazine.com\/us\/articles\/grazia-exclusive-jillian-dempsey-reveals-how-she-created-her-khol-eyeliner\/\",\"url\":\"https:\/\/graziamagazine.com\/us\/articles\/grazia-exclusive-jillian-dempsey-reveals-how-she-created-her-khol-eyeliner\/\",\"name\":\"Jillian Dempsey Shares Why Eyeliner Is the Most Essential Makeup\",\"isPartOf\":{\"@id\":\"https:\/\/graziamagazine.com\/us\/#website\"},\"datePublished\":\"2025-06-23T20:31:19+00:00\",\"dateModified\":\"2025-06-24T16:28:31+00:00\",\"description\":\"Celebrity makeup artist Jillian Dempsey shares the story behind her best-selling eyeliner on the 10 year anniversary of it's launch.\",\"breadcrumb\":{\"@id\":\"https:\/\/graziamagazine.com\/us\/articles\/grazia-exclusive-jillian-dempsey-reveals-how-she-created-her-khol-eyeliner\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/graziamagazine.com\/us\/articles\/grazia-exclusive-jillian-dempsey-reveals-how-she-created-her-khol-eyeliner\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/graziamagazine.com\/us\/articles\/grazia-exclusive-jillian-dempsey-reveals-how-she-created-her-khol-eyeliner\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/graziamagazine.com\/us\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"GRAZIA Exclusive: Makeup Maven Jillian Dempsey Reveals Exactly How She Perfected an Iconic Product\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/graziamagazine.com\/us\/#website\",\"url\":\"https:\/\/graziamagazine.com\/us\/\",\"name\":\"Grazia USA\",\"description\":\"Driving tastemakers in Fashion, Beauty and Culture\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/graziamagazine.com\/us\/?s={search_term_string}\"},\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"en-US\"}]}<\/script>\n<!-- \/ Yoast SEO Premium plugin. -->","yoast_head_json":{"title":"Jillian Dempsey Shares Why Eyeliner Is the Most Essential Makeup","description":"Celebrity makeup artist Jillian Dempsey shares the story behind her best-selling eyeliner on the 10 year anniversary of it's launch.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/graziamagazine.com\/us\/articles\/grazia-exclusive-jillian-dempsey-reveals-how-she-created-her-khol-eyeliner\/","og_locale":"en_US","og_type":"article","og_title":"GRAZIA Exclusive: Makeup Maven Jillian Dempsey Reveals Exactly How She Perfected an Iconic Product","og_description":"Celebrity makeup artist Jillian Dempsey shares the story behind her best-selling eyeliner on the 10 year anniversary of it's launch.","og_url":"https:\/\/graziamagazine.com\/us\/articles\/grazia-exclusive-jillian-dempsey-reveals-how-she-created-her-khol-eyeliner\/","og_site_name":"Grazia USA","article_modified_time":"2025-06-24T16:28:31+00:00","og_image":[{"width":1024,"height":579,"url":"https:\/\/graziamagazine.com\/us\/wp-content\/uploads\/sites\/15\/2025\/06\/Kristen-Stewart-at-a-screening-of-22Love-Me22-in-Los-Angeles.-Photo-by-Frazer-Harrison-Getty-Images-e1750709503853-1024x579.jpg","type":"image\/jpeg"}],"twitter_card":"summary_large_image","twitter_misc":{"Est. reading time":"4 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/graziamagazine.com\/us\/articles\/grazia-exclusive-jillian-dempsey-reveals-how-she-created-her-khol-eyeliner\/","url":"https:\/\/graziamagazine.com\/us\/articles\/grazia-exclusive-jillian-dempsey-reveals-how-she-created-her-khol-eyeliner\/","name":"Jillian Dempsey Shares Why Eyeliner Is the Most Essential Makeup","isPartOf":{"@id":"https:\/\/graziamagazine.com\/us\/#website"},"datePublished":"2025-06-23T20:31:19+00:00","dateModified":"2025-06-24T16:28:31+00:00","description":"Celebrity makeup artist Jillian Dempsey shares the story behind her best-selling eyeliner on the 10 year anniversary of it's launch.","breadcrumb":{"@id":"https:\/\/graziamagazine.com\/us\/articles\/grazia-exclusive-jillian-dempsey-reveals-how-she-created-her-khol-eyeliner\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/graziamagazine.com\/us\/articles\/grazia-exclusive-jillian-dempsey-reveals-how-she-created-her-khol-eyeliner\/"]}]},{"@type":"BreadcrumbList","@id":"https:\/\/graziamagazine.com\/us\/articles\/grazia-exclusive-jillian-dempsey-reveals-how-she-created-her-khol-eyeliner\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/graziamagazine.com\/us\/"},{"@type":"ListItem","position":2,"name":"GRAZIA Exclusive: Makeup Maven Jillian Dempsey Reveals Exactly How She Perfected an Iconic Product"}]},{"@type":"WebSite","@id":"https:\/\/graziamagazine.com\/us\/#website","url":"https:\/\/graziamagazine.com\/us\/","name":"Grazia USA","description":"Driving tastemakers in Fashion, Beauty and Culture","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/graziamagazine.com\/us\/?s={search_term_string}"},"query-input":"required name=search_term_string"}],"inLanguage":"en-US"}]}},"jetpack_sharing_enabled":true,"distributor_meta":false,"distributor_terms":false,"distributor_media":false,"distributor_original_site_name":"Grazia USA","distributor_original_site_url":"https:\/\/graziamagazine.com\/us","push-errors":false,"_links":{"self":[{"href":"https:\/\/graziamagazine.com\/us\/wp-json\/wp\/v2\/articles\/103260"}],"collection":[{"href":"https:\/\/graziamagazine.com\/us\/wp-json\/wp\/v2\/articles"}],"about":[{"href":"https:\/\/graziamagazine.com\/us\/wp-json\/wp\/v2\/types\/articles"}],"author":[{"embeddable":true,"href":"https:\/\/graziamagazine.com\/us\/wp-json\/wp\/v2\/users\/42730"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/graziamagazine.com\/us\/wp-json\/wp\/v2\/media\/103261"}],"wp:attachment":[{"href":"https:\/\/graziamagazine.com\/us\/wp-json\/wp\/v2\/media?parent=103260"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/graziamagazine.com\/us\/wp-json\/wp\/v2\/categories?post=103260"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}