{"id":4795,"date":"2016-08-23T13:40:32","date_gmt":"2016-08-23T19:40:32","guid":{"rendered":"https:\/\/graziamagazine.com\/mx\/?p=4795"},"modified":"2019-12-09T19:24:18","modified_gmt":"2019-12-10T00:24:18","slug":"la-impresionante-cadena-de-pop-up-stores-de-kanye","status":"publish","type":"articles","link":"https:\/\/graziamagazine.com\/mx\/articles\/la-impresionante-cadena-de-pop-up-stores-de-kanye\/","title":{"rendered":"La impresionante cadena de pop-up stores de Kanye West"},"content":{"rendered":"<p><b>A Pablo no le bast\u00f3 con sacudir Nueva York y llev\u00f3 su otro tour por 21 ciudades.<\/b><!--more--><\/p>\n<p><span style=\"font-weight: 400;\">Con la creciente tendencia de hacer<strong><em> band merch<\/em><\/strong> de lujo, es imposible no mencionar a quien empez\u00f3 con todo. <strong>Kanye West<\/strong> \u2013le pese a qui\u00e9n le pese\u2013 se ha caracterizado por probar distintas formas de hacer <strong>branding<\/strong> con su imagen y ha sentado un precedente para sus colegas.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Este fin de semana, la <strong>Pop-Up Store de The Life of Pablo<\/strong>, tom\u00f3 <strong>21 ciudades en Estados Unidos, Canad\u00e1, Europa, Asia y Australia<\/strong>. Naturalmente, la respuesta de los fan\u00e1ticos fue un rotundo sold out y los revendedores no se hicieron esperar.<\/span><\/p>\n<p>&nbsp;<\/p>\n<blockquote class=\"instagram-media\" data-instgrm-captioned data-instgrm-version=\"7\" style=\" background:#FFF; border:0; border-radius:3px; box-shadow:0 0 1px 0 rgba(0,0,0,0.5),0 1px 10px 0 rgba(0,0,0,0.15); margin: 1px; max-width:500px; padding:0; width:99.375%; width:-webkit-calc(100% - 2px); width:calc(100% - 2px);\">\n<div style=\"padding:8px;\">\n<div style=\" background:#F8F8F8; line-height:0; margin-top:40px; padding:37.5% 0; text-align:center; width:100%;\">\n<div style=\" background:url(data:image\/png;base64,iVBORw0KGgoAAAANSUhEUgAAACwAAAAsCAMAAAApWqozAAAABGdBTUEAALGPC\/xhBQAAAAFzUkdCAK7OHOkAAAAMUExURczMzPf399fX1+bm5mzY9AMAAADiSURBVDjLvZXbEsMgCES5\/P8\/t9FuRVCRmU73JWlzosgSIIZURCjo\/ad+EQJJB4Hv8BFt+IDpQoCx1wjOSBFhh2XssxEIYn3ulI\/6MNReE07UIWJEv8UEOWDS88LY97kqyTliJKKtuYBbruAyVh5wOHiXmpi5we58Ek028czwyuQdLKPG1Bkb4NnM+VeAnfHqn1k4+GPT6uGQcvu2h2OVuIf\/gWUFyy8OWEpdyZSa3aVCqpVoVvzZZ2VTnn2wU8qzVjDDetO90GSy9mVLqtgYSy231MxrY6I2gGqjrTY0L8fxCxfCBbhWrsYYAAAAAElFTkSuQmCC); display:block; height:44px; margin:0 auto -44px; position:relative; top:-22px; width:44px;\"><\/div>\n<\/div>\n<p style=\" margin:8px 0 0 0; padding:0 4px;\"> <a href=\"https:\/\/www.instagram.com\/p\/BJX7yxaApQn\/\" style=\" color:#000; font-family:Arial,sans-serif; font-size:14px; font-style:normal; font-weight:normal; line-height:17px; text-decoration:none; word-wrap:break-word;\" target=\"_blank\" target=\"_blank\">Kanye 2020<\/a><\/p>\n<p style=\" color:#c9c8cd; font-family:Arial,sans-serif; font-size:14px; line-height:17px; margin-bottom:0; margin-top:8px; overflow:hidden; padding:8px 0 7px; text-align:center; text-overflow:ellipsis; white-space:nowrap;\">A photo posted by Simon Sosa (@simonsosaaudio) on <time style=\" font-family:Arial,sans-serif; font-size:14px; line-height:17px;\" datetime=\"2016-08-21T14:23:48+00:00\">Aug 21, 2016 at 7:23am PDT<\/time><\/p>\n<\/div>\n<\/blockquote>\n<p><script async defer src=\"\/\/platform.instagram.com\/en_US\/embeds.js\"><\/script><\/p>\n<p>&nbsp;<\/p>\n<p>Para que te des una idea, el precio aproximado por prenda oscil\u00f3 entre los<strong> $75 y los $400 d\u00f3lares<\/strong> (en la\u00a0<strong>primer<\/strong> entrega de <strong>Pablo Merch<\/strong>). Quienes se perdieron la oportunidad de tener algo, podr\u00e1n esperar encontrarlo con unos ceros m\u00e1s.<\/p>\n<p><span style=\"font-weight: 400;\">Inspiradas en la est\u00e9tica de <strong>Vetements<\/strong> y con embajadores indirectos, estrat\u00e9gicamente seleccionados por Yeezy \u2013quien acostumbra mandarle sus dise\u00f1os a <strong>Obama<\/strong>\u2013\u00a0la gente no tuvo reparo en gastar fuertes cantidades en varias piezas. En su momento y cuando sucedi\u00f3 la <strong>edici\u00f3n uno<\/strong> de su boutique itinerante, Thomas Welch \u2013fot\u00f3grafo de <strong>Highsnobiety<\/strong>\u2013 declar\u00f3 al sitio de WWD:\u00a0<\/span><span style=\"font-weight: 400;\"><strong><em>&#8220;La persona promedio se llev\u00f3 al menos una playera, una gorra y una sudadera. Nadie espera en la fila para gastarse [s\u00f3lo] $50 d\u00f3lares\u201d<\/em><\/strong>.<\/span><br \/>\n<span style=\"font-weight: 400;\">Te mostramos algunas im\u00e1genes de c\u00f3mo se vivi\u00f3 la <strong>Pablo Fever<\/strong> en el mundo. No podemos negar que est\u00e1n muy cool.<\/span><\/p>\n<p><!--[gallery ids=\"4799,4798,4801,4800\"]\n\n--><\/p>\n<p>&nbsp;<\/p>\n","protected":false},"author":11636,"featured_media":4796,"template":"","format":"standard","categories":[2,4],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v18.5 (Yoast SEO v20.4) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>La impresionante cadena de pop-up stores de Kanye West | Grazia M\u00e9xico y Latinoam\u00e9rica<\/title>\n<meta name=\"description\" content=\"A Pablo no le bast\u00f3 con sacudir Nueva York y llev\u00f3 su otro tour por 21 ciudades. 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