{"id":169803,"date":"2026-04-17T15:10:29","date_gmt":"2026-04-17T20:10:29","guid":{"rendered":"https:\/\/graziamagazine.com\/mx\/?post_type=articles&p=169803"},"modified":"2026-04-17T15:13:16","modified_gmt":"2026-04-17T20:13:16","slug":"adidas-originals-y-willy-chavarria-lanzan-la-coleccion-love-prevails","status":"publish","type":"articles","link":"https:\/\/graziamagazine.com\/mx\/articles\/adidas-originals-y-willy-chavarria-lanzan-la-coleccion-love-prevails\/","title":{"rendered":"adidas Originals y Willy Chavarria lanzan la colecci\u00f3n \u2018Love Prevails\u2019"},"content":{"rendered":"

adidas Originals y Willy Chavarria anuncian la colecci\u00f3n \u201cLove Prevails\u201d, una colaboraci\u00f3n que resalta la resistencia, la comunidad y el poder duradero de elegir el amor. El lanzamiento llega con dos combinaciones de color del Chavarria Superstar – la reinterpretaci\u00f3n de Willy del ic\u00f3nico <\/span>shell toe<\/span><\/i> de adidas – junto con una l\u00ednea completa de prendas premium dise\u00f1adas para moverse con quienes las usan.\u00a0<\/span><\/p>\n

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La campa\u00f1a, estilizada por el propio Willy, toma su nombre y esp\u00edritu de una verdad simple y desafiante: que el amor es m\u00e1s fuerte cuando todo est\u00e1 en su contra. \u201cLove Prevails\u201d de Chavarria habla de comunidades que se sostienen mutuamente frente al miedo, la incertidumbre y las fuerzas que intentan separarnos.\u00a0<\/span><\/p>\n

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Es una declaraci\u00f3n de resistencia, no a trav\u00e9s de la ira, sino mediante la empat\u00eda, la dignidad y una fe inquebrantable los unos en los otros. Las im\u00e1genes de la campa\u00f1a encarnan la armon\u00eda para combatir la dureza, la libertad para superar el miedo, la vida para derrotar la muerte. En tiempos de oscuridad, la luz emerge en todo su esplendor.\u00a0<\/span><\/p>\n

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En el centro de la colecci\u00f3n se encuentran dos Chavarria Superstars. Construidos sobre la silueta m\u00e1s emblem\u00e1tica de adidas, la versi\u00f3n de Willy introduce una puntera tipo shell en forma de rosa, bellamente moldeada, una firma de dise\u00f1o inconfundible que transforma lo familiar en algo completamente propio.\u00a0<\/span><\/p>\n

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La colecci\u00f3n de prendas extiende el concepto de la campa\u00f1a a trav\u00e9s de una variedad de piezas cuidadosamente confeccionadas – bombers, crewnecks, chamarras cargo, tracksuits de raya diplom\u00e1tica y m\u00e1s – cada una terminada con los bordados y el arte caracter\u00edsticos de Willy, y creada con la misma atenci\u00f3n al detalle y autenticidad cultural que definen su trabajo.<\/span><\/p>\n

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El Chavarria Superstar lo puedes encontrar por $3,199 MXN a partir del 18 de abril de 2026 a las 10h EST en la aplicaci\u00f3n CONFIRMED, en adidas.mx\u00a0 y en minoristas seleccionados.<\/span><\/p>\n

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