{"id":121946,"date":"2023-02-20T21:20:08","date_gmt":"2023-02-21T02:20:08","guid":{"rendered":"https:\/\/graziamagazine.com\/mx\/?post_type=articles&p=121946"},"modified":"2023-02-20T21:23:39","modified_gmt":"2023-02-21T02:23:39","slug":"ferragamo-ss23-campana-reinventa-color-rojo","status":"publish","type":"articles","link":"https:\/\/graziamagazine.com\/mx\/articles\/ferragamo-ss23-campana-reinventa-color-rojo\/","title":{"rendered":"Ferragamo SS23: la campa\u00f1a que reinventa el color rojo"},"content":{"rendered":"

Ferragamo<\/b> revela su nueva campa\u00f1a bajo la mano del director creativo <\/span>Maximilian Davis<\/b>, en la que plasma su visi\u00f3n sensual, con un nuevo rojo vibrante, simbolizando un nuevo amanecer, dando lugar a un nuevo comienzo para la firma.<\/span><\/p>\n

Los nuevos c\u00f3digos est\u00e1n impregnados con <\/span>elegancia<\/b> y claridad, y se aprecian sobre un fondo dram\u00e1tico con el color elegido por Maximilian. Una colecci\u00f3n llena de <\/span>sensualidad<\/b>.<\/span><\/p>\n

<\/div><\/div><\/span>
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Ferragamo<\/figcaption><\/figure>
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Ferragamo<\/figcaption><\/figure><\/div><\/div>\n

Entre los detalles que destacan con un impacto gr\u00e1fico en esta nueva campa\u00f1a est\u00e1n los colores degrad\u00e9 que asemejan el atardecer, los bolsos <\/span>Wanda<\/b>, las formas estructurales de los accesorios, el calzado moderno y el ic\u00f3nico tac\u00f3n <\/span>Elina<\/b>.<\/span><\/p>\n

El nuevo lenguaje de la Maison se percibe distintivamente moderno, sofisticado, siendo un objeto de deseo. Las fotograf\u00edas fueron capturadas por <\/span>Rafael Pavarotti<\/b>, en las que participan algunas modelos como <\/span>Ashley Radjarame<\/b>, <\/span>Mona Tougaard<\/b>, <\/span>Vittoria Ceretti<\/b>, entre otras.<\/span><\/p>\n

<\/div><\/div><\/span>
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Ferragamo<\/figcaption><\/figure>
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Ferragamo<\/figcaption><\/figure><\/div><\/div>\n

Maximilian Davis tom\u00f3 la direcci\u00f3n creativa en marzo de 2022, y la elegancia sensual de su trabajo, junto a todo el apoyo de la industria que lo acompa\u00f1a, lo ha convertido en la persona ideal para esta nueva etapa de la Maison, que busca remarcar sus ra\u00edces un su historia italiana, pero siempre mirando al futuro.\u00a0<\/span><\/p>\n

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Ferragamo<\/figcaption><\/figure>\n

\u201cEsta marca representa la dedicaci\u00f3n a una elegancia atemporal y a una sofisticaci\u00f3n que encuentro incre\u00edblemente inspiradora. Estoy deseando articular mi visi\u00f3n, elevada por los c\u00f3digos de la artesan\u00eda italiana, la calidad y la innovaci\u00f3n\u201d, coment\u00f3 el director en un comunicado.<\/span><\/p>\n

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