{"id":114565,"date":"2022-07-07T11:11:27","date_gmt":"2022-07-07T16:11:27","guid":{"rendered":"https:\/\/graziamagazine.com\/mx\/?post_type=articles&#038;p=114565"},"modified":"2022-07-07T10:46:23","modified_gmt":"2022-07-07T15:46:23","slug":"kate-moss-se-convierte-en-la-directora-creativa-de-diet-coke","status":"publish","type":"articles","link":"https:\/\/graziamagazine.com\/mx\/articles\/kate-moss-se-convierte-en-la-directora-creativa-de-diet-coke\/","title":{"rendered":"Kate Moss se convierte en la directora creativa de Diet Coke"},"content":{"rendered":"<p><span style=\"font-weight: 400\">La<em> top model<\/em> Kate Moss trabajar\u00e1 en proyectos que incluyen una colecci\u00f3n, pel\u00edculas de campa\u00f1as publicitarias y eventos en torno al 40 aniversario de la marca.<\/span><\/p>\n<p><span style=\"font-weight: 400\">Kate, de 48 a\u00f1os, se mostr\u00f3 feliz de unirse a este aniversario y de ser elegida como el rostro y el cerebro creativo de este momento importante para el exitoso refresco que, en todo el mundo, M\u00e9xico incluido, es un \u00e9xito.<\/span><\/p>\n<p><span style=\"font-weight: 400\"><a href=\"https:\/\/graziamagazine.com\/mx\/articles\/kate-moss-testifica-a-favor-de-johnny-depp-en-juicio-contra-amber-heard\/\">Moss<\/a> dijo que estaba &#8220;encantada de unirse a la familia Diet Coke&#8221;, y agreg\u00f3: &#8220;Me encantan las colaboraciones pasadas que han hecho con nombres tan incre\u00edbles en la moda&#8221;.<\/span><\/p>\n<p><span style=\"font-weight: 400\">Michael Willeke, director de experiencia integrada para Europa en Coca-Cola, dijo que la compa\u00f1\u00eda estaba &#8220;honrada de nombrar a Kate Moss como nuestra nueva directora creativa, continuando la rica historia de Diet Coke de colaborar con algunos de los nombres m\u00e1s importantes de la moda y la cultura&#8221;.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400\">La conexi\u00f3n de Diet Coke con personalidades de la industria de la moda data de hace muchos a\u00f1os. Kate Moss es la nueva representante de una serie de rostros previos de la industria de la moda que han ocupado el rol de director creativo.\u00a0<\/span><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-49175 size-large\" src=\"https:\/\/graziamagazine.com\/mx\/wp-content\/uploads\/sites\/13\/2018\/05\/kate-moss-regresa-a-estados-unidos-luego-de-casi-una-decada-sin-pisar-el-pais-destacada.jpg?w=1024\" alt=\"kate-moss-regresa-a-estados-unidos-luego-de-casi-una-decada-sin-pisar-el-pais-destacada\" width=\"1024\" height=\"681\" srcset=\"https:\/\/graziamagazine.com\/mx\/wp-content\/uploads\/sites\/13\/2018\/05\/kate-moss-regresa-a-estados-unidos-luego-de-casi-una-decada-sin-pisar-el-pais-destacada.jpg 1920w, https:\/\/graziamagazine.com\/mx\/wp-content\/uploads\/sites\/13\/2018\/05\/kate-moss-regresa-a-estados-unidos-luego-de-casi-una-decada-sin-pisar-el-pais-destacada.jpg?resize=450,299 450w, https:\/\/graziamagazine.com\/mx\/wp-content\/uploads\/sites\/13\/2018\/05\/kate-moss-regresa-a-estados-unidos-luego-de-casi-una-decada-sin-pisar-el-pais-destacada.jpg?resize=768,511 768w, https:\/\/graziamagazine.com\/mx\/wp-content\/uploads\/sites\/13\/2018\/05\/kate-moss-regresa-a-estados-unidos-luego-de-casi-una-decada-sin-pisar-el-pais-destacada.jpg?resize=1024,681 1024w, https:\/\/graziamagazine.com\/mx\/wp-content\/uploads\/sites\/13\/2018\/05\/kate-moss-regresa-a-estados-unidos-luego-de-casi-una-decada-sin-pisar-el-pais-destacada.jpg?resize=1536,1022 1536w, https:\/\/graziamagazine.com\/mx\/wp-content\/uploads\/sites\/13\/2018\/05\/kate-moss-regresa-a-estados-unidos-luego-de-casi-una-decada-sin-pisar-el-pais-destacada.jpg?resize=155,103 155w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/p>\n<p><span style=\"font-weight: 400\">Por ejemplo, previamente lo fueron Karl Lagerfeld, Jean Paul Gaultier y Marc Jacobs, y la bebida fue patrocinadora de la semana de la moda de Londres en febrero de este a\u00f1o.<\/span><\/p>\n<p><span style=\"font-weight: 400\">Lanzada por primera vez en 1982, Diet Coke fue el segundo refresco m\u00e1s popular en Reino Unido en 2021, solo superada por la f\u00f3rmula de Coca Cola regular. Su cuota de mercado se valor\u00f3 en 217.1 millones de libras esterlinas.<\/span><\/p>\n<p><span style=\"font-weight: 400\">Moss dijo en 2018 que &#8220;nada sabe tan bien como ser flaco\u201d.<\/span><\/p>\n<p><span style=\"font-weight: 400\">Y ahora dijo que &#8221; Hay mucha m\u00e1s diversidad. Creo que es correcto. Hay tantos tama\u00f1os, colores y alturas diferentes\u201d.<\/span><\/p>\n<p><span style=\"font-weight: 400\">S\u00ed, la obesidad puede ser o no problema. Depende del \u00e1ngulo con el que se vea.<\/span><\/p>\n","protected":false},"author":11628,"featured_media":20176,"template":"","format":"standard","categories":[12517],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v18.5 (Yoast SEO v20.4) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Kate Moss se convierte en la directora creativa de Diet Coke<\/title>\n<meta name=\"description\" content=\"La top model Kate Moss se convierte en el nuevo rostro de Diet Coke, la f\u00f3rmula &#039;diet\u00e9tica&#039; de la marca m\u00e1s popular de refrescos: Coca Cola.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/graziamagazine.com\/mx\/articles\/kate-moss-se-convierte-en-la-directora-creativa-de-diet-coke\/\" \/>\n<meta property=\"og:locale\" content=\"es_MX\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta 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