{"id":68955,"date":"2026-01-24T09:00:26","date_gmt":"2026-01-24T05:00:26","guid":{"rendered":"https:\/\/graziamagazine.com\/me\/?post_type=articles&p=68955"},"modified":"2026-01-24T09:57:05","modified_gmt":"2026-01-24T05:57:05","slug":"craft-code-erth-abu-dhabi","status":"publish","type":"articles","link":"https:\/\/graziamagazine.com\/me\/articles\/craft-code-erth-abu-dhabi\/","title":{"rendered":"Craft & Code Lands At ERTH Abu Dhabi For A Three-Day Celebration Of Creativity"},"content":{"rendered":"
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Photo: From GRAZIA\u2019s 14th print edition.<\/figcaption><\/figure>\n

Abu Dhabi Retail, Craft & Code and ERTH are coming together for a three-day cultural and artistic exhibition.<\/p>\n

Open to the public from Saturday, January 31, 202,6 to Sunday, February 1, 2026, Craft & Code gathers artists, designers and technologists of the region and beyond, setting the benchmark for regionally-led cultural storytelling.<\/p>\n

Merging heritage techniques and digital intervention, such as AI and advanced fabrication, the installations of the exhibition fuse Emirati craft traditions with global future tools, turning the space into a studio of ideas.<\/p>\n

Regional and international creatives, including IB Kamara, Abdalla Almulla, Yinka Ilori, Chef Warshaw and the House of Artisans, will form the showcase.<\/p>\n

Marne Schwartz, the Managing Director of ITP Media Group, highlights the ambitions of the exhibition, namely, \u201cto celebrate, archive and export Arab creativity to a global audience,\u201d having chosen Abu Dhabi to host this cultural exchange because it is a city that is \u201cmodern and progressive while still proud of its roots, and its cultural ecosystem provides the ideal setting to stage this conversation at scale.\u201d<\/p>\n

Anchoring the exhibition launch are global exclusives and limited releases from some of the most coveted brands, including Off-White, Amouage and Gafla.<\/p>\n

Off-White, together with stylist and creative director IB Kamara, will unveil a world-first capsule and limited one-off pieces customised by the House of Artisans. IB Kamara highlights his enthusiasm for the project, stating, \u201cI am very proud to have Off-White as the brand partner for Craft & Code, with our core principles founded in design, community and collaboration fundamentally aligned.\u201d<\/p>\n

Other exciting activations include Amouage premiering an exclusive, never-before-released fragrance with only 200 units, Gafla releasing two immaculate Tatli Bahar bracelets, and CJ Hendry debuting her 200,000-stem XL Flower Market in collaboration with Abdalla Almulla.<\/p>\n

A place for creatives, artists and admirers alike, it\u2019s the weekend plan to immerse yourself in the region\u2019s cultural offerings.<\/p>\n","protected":false},"author":31739,"featured_media":68957,"template":"","format":"standard","categories":[260,7142,35],"yoast_head":"\nCraft & Code Lands At ERTH Abu Dhabi For A 3-Day Celebration<\/title>\n<meta name=\"description\" content=\"To mark the arrival of T MENA, Abu Dhabi retail, Craft & Code and ERTH are coming together for a three-day cultural exhibition. 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