{"id":66442,"date":"2025-09-29T09:00:35","date_gmt":"2025-09-29T05:00:35","guid":{"rendered":"https:\/\/graziamagazine.com\/me\/?post_type=articles&p=66442"},"modified":"2025-09-29T15:31:45","modified_gmt":"2025-09-29T11:31:45","slug":"brow-code-expands-to-the-middle-east","status":"publish","type":"articles","link":"https:\/\/graziamagazine.com\/me\/articles\/brow-code-expands-to-the-middle-east\/","title":{"rendered":"Beauty Brand Brow Code Expands To The Middle East With Apparel Group’s Nysaa"},"content":{"rendered":"
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Photo: Supplied<\/figcaption><\/figure>\n

Let’s face it, your brows are what make or break a makeup look. They frame the face, elevate expression and carry an almost unmatched power to transform a look.<\/p>\n

Yet, despite their significance, access to the kind of professional-grade, celebrity-approved brow products seen on Hollywood red carpets hasn’t always been the easiest. Until now, perhaps.<\/p>\n

Enter Brow Code, the global beauty brand founded by celebrity brow stylist Melanie Marris. The renowned label has now arrived in the region with Apparel Group’s Nysaa.<\/p>\n

Known for pioneering the art of brow styling, Brow Code has become a cult favourite among A-list names and beauty insiders alike.<\/p>\n

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Photo: Supplied<\/figcaption><\/figure>\n

\u201cEvery time I visit the Middle East, I\u2019m genuinely inspired by the pride women take in their brows,\u201d Marris shares on entering the Middle Eastern market. \u201cIt\u2019s an art form, and a powerful expression of personal beauty. This was a region we were passionate about reaching.\u201d<\/p>\n

The collection brings together an edit of the brand\u2019s most iconic products, including the cult Brow Mapping Kit, richly pigmented cosmetics, and salon-quality tinting and lamination kits\u2014tools once reserved only for professionals, now made effortless to use at home.<\/p>\n

\u201cWe\u2019re not just launching a product here, we\u2019re setting a new standard,\u201d Marris continues. \u201cFor the first time, the Middle East gets the same level of precision and artistry that celebrity stylists use on red carpets.\u201d<\/p>\n

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Photo: Supplied<\/figcaption><\/figure>\n

From sculpting and filling to trimming and defining, Brow Code is rewriting the rules of the at-home brow ritual.<\/p>\n

The brand\u2019s launch with Nysaa ensures that women across the Middle East can finally access high-performance tools designed with their artistry in mind.<\/p>\n

For more information and to shop the collection, visit nysaa.com<\/span><\/a>.<\/em><\/p>\n","protected":false},"author":31739,"featured_media":66447,"template":"","format":"standard","categories":[47,35],"yoast_head":"\nBeauty Brand Brow Code Expands To The Middle East With Apparel Group & Nysaa<\/title>\n<meta name=\"description\" content=\"Enter Brow Code, the global beauty brand founded by celebrity brow stylist Melanie Marris. 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