{"id":66276,"date":"2025-09-10T09:00:21","date_gmt":"2025-09-10T05:00:21","guid":{"rendered":"https:\/\/graziamagazine.com\/me\/?post_type=articles&p=66276"},"modified":"2025-09-09T21:09:07","modified_gmt":"2025-09-09T17:09:07","slug":"hailey-bieber-ashi-studio-saudi-designer-rhode-launch","status":"publish","type":"articles","link":"https:\/\/graziamagazine.com\/me\/articles\/hailey-bieber-ashi-studio-saudi-designer-rhode-launch\/","title":{"rendered":"Hailey Bieber Turns Heads In New York City Wearing Saudi Designer Ashi Studio"},"content":{"rendered":"
\"Hailey
Photo: @ashistudio<\/figcaption><\/figure>\n

Hailey Bieber turned heads in New York City this week while promoting her skincare brand Rhode, wearing a dramatic look from Saudi designer Mohammed Ashi\u2019s Paris-based fashion house, Ashi Studio.<\/p>\n

The sculpted co-ord, taken from the label\u2019s Couture Fall\/Winter 2025 collection, was crafted in brown horsehair and featured a fitted bodice paired with a floor-length skirt that flared subtly at the hem.<\/p>\n

Bieber styled the ensemble with pointed brown heels and her signature slicked-back bun, allowing the architectural design to take centre stage.<\/p>\n

\"Ashi
Photo: Supplied<\/figcaption><\/figure>\n

Founded in 2007, Ashi Studio has become a powerhouse in haute couture, dressing global celebrities including Beyonc\u00e9, Kylie Jenner, Anna Kendrick, and now Bieber. The house is known for its bold silhouettes and intricate craftsmanship, hallmarks that have earned it a place on the Paris Couture calendar.<\/p>\n

Bieber\u2019s appearance in Ashi\u2019s design comes as her own brand, Rhode, hits a major milestone: the skincare line is now stocked in Sephora stores, making its cult-favourite products \u2013 from the Peptide Lip Treatment to the Glazing Milk \u2013 accessible to a wider audience.<\/p>\n

With Ashi Studio gaining further global recognition and Rhode expanding rapidly, Bieber once again proves her influence as one of today\u2019s defining style figures, spotlighting Saudi couture on an international stage.<\/p>\n","protected":false},"author":42763,"featured_media":66283,"template":"","format":"standard","categories":[134,36,5172,35],"yoast_head":"\nHailey Bieber Turns Heads In NYC Wearing Saudi Designer<\/title>\n<meta name=\"description\" content=\"Hailey Bieber flaunts a striking look from the Ashi Studio Couture Fall\/ Winter 2025 Collection by Saudi Designer during her Rhode tour.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/graziamagazine.com\/me\/articles\/hailey-bieber-ashi-studio-saudi-designer-rhode-launch\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" 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