{"id":65488,"date":"2025-08-13T11:33:52","date_gmt":"2025-08-13T07:33:52","guid":{"rendered":"https:\/\/graziamagazine.com\/me\/?post_type=articles&p=65488"},"modified":"2025-08-13T11:33:52","modified_gmt":"2025-08-13T07:33:52","slug":"milan-fashion-week-spring-summer-2026","status":"publish","type":"articles","link":"https:\/\/graziamagazine.com\/me\/articles\/milan-fashion-week-spring-summer-2026\/","title":{"rendered":"Milan Fashion Week Spring\/Summer 2026: A New Guard Rises"},"content":{"rendered":"
\"\"
These are the Milan Fashion Week creative debuts to look out for at the upcoming Spring\/Summer 2026 shows. Photos: Supplied Gucci\/Demna (left): Instagram \/ @louise_trotter_<\/figcaption><\/figure>\n

There\u2019s a certain electricity in the air when Milan stirs for Fashion Week, and this Spring\/Summer 2026 season, it crackles with the thrill of reinvention. Running from September 23 to September 29, the Italian city is playing host to 55 physical and four digital fashion shows, and yet, the buzz goes far beyond numbers. Milan, the birthplace of some of the largest fashion powerhouses, is preparing for a creative renaissance led by new visionaries stepping into some of the most iconic ateliers.<\/p>\n

First, all eyes on Gucci<\/a>. Facing serious headwinds over the past three years, the Italian house is betting on an era-defining fashion provocateur like Demna to embark on a bold upheaval of the brand. Gone is the maximalist baroque of Alessandro Michele and the brief quietism of Sabato De Sarno. In its place, an imagination that promises to fold past, present, and future into something more unsettling, and potentially revolutionary. Gucci\u2019s upcoming presentation is set to be an intimate one \u2013 less about optics, more about resetting the narrative and recalibrating its cultural clout.<\/p>\n

Meanwhile over at Bottega Veneta, Louise Trotter steps in<\/a> to fill some very big shoes. Her approach is expected to centre refinement and quiet conviction, continuing the house\u2019s minimalist lean while carving out her own vision. Over at Jil Sander, Simone Bellotti steps into a role that demands rigour and restraint, offering a fresh take on the OTB-owned label\u2019s austere elegance.<\/p>\n

But perhaps the biggest shift is what\u2019s not on the calendar. Versace, long a mainstay of Milan\u2019s maximalist glamour, is notably absent, casting suspense over Dario Vitale\u2019s first collection since Donatella\u2019s transition to chief brand ambassador. Whether it\u2019s a closed-door reveal or an off-calendar spectacle remains to be seen.<\/p>\n

Outside the sphere of debuts, Milan still flexes its muscle with heritage houses like Prada, Fendi, Max Mara, Moschino, and Ferragamo anchoring the week. Diesel is set to kick things off with its signature spectacle, while Blumarine\u2019s second season under David Koma will chart its direction post-Y2K. Notably, Indian label Dhruv Kapoor enters the womenswear arena, a move that underscores the city\u2019s growing global magnetism.<\/p>\n

And of course, there\u2019s Giorgio Armani. Set to close the week with a show marking the house\u2019s 50th anniversary, it\u2019s a fitting coda\u2014a moment to reflect on half a century of Italian elegance, just as a new generation takes its first steps onto the runway.<\/p>\n

Ahead, see all the dates for the standout fashion shows on Milan Fashion Week Spring\/Summer 2026 calendar<\/a>.<\/p>\n

23 September<\/h3>\n

Diesel
\nDhruv Kapoor
\nGucci<\/p>\n

24 September<\/h3>\n

Jil Sander
\nFendi
\nMissoni
\nOnitsuka Tiger
\nEtro<\/p>\n

25 September<\/h3>\n

Max Mara
\nBoss
\nPrada
\nEmporio Armani
\nMoschino
\nMM6 Maison Margiela
\nRoberto Cavalli<\/p>\n

26 September<\/h3>\n

Sportmax
\nBlumarine
\nTod\u2019s
\nThe Attico<\/p>\n

27 September<\/h3>\n

Ferrari
\nFerragamo
\nDolce & Gabanna
\nBottega Veneta
\nMSGM<\/p>\n

28 September<\/h3>\n

Francesca Liberatore
\nPhan Dang Hoang
\nGiorgio Armani<\/p>\n

This article originally appeared on GRAZIA Singapore<\/a> and has been republished here with permission.\u00a0<\/em><\/p>\n","protected":false},"author":31739,"featured_media":59254,"template":"","format":"standard","categories":[8979,5172,65,9348,35,3374],"yoast_head":"\nMilan Fashion Week Spring\/Summer 2026: A New Guard Rises<\/title>\n<meta name=\"description\" content=\"From Demna's critical debut for Gucci to Louise Trotter's first outing for Bottega Veneta, here is what you need to know about Milan Fashion Week SS26.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/graziamagazine.com\/me\/articles\/milan-fashion-week-spring-summer-2026\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Milan Fashion Week Spring\/Summer 2026: A New Guard Rises\" \/>\n<meta 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