{"id":54619,"date":"2024-08-05T11:16:06","date_gmt":"2024-08-05T07:16:06","guid":{"rendered":"https:\/\/graziamagazine.com\/me\/?post_type=articles&#038;p=54619"},"modified":"2024-08-05T11:16:06","modified_gmt":"2024-08-05T07:16:06","slug":"must-have-abayas","status":"publish","type":"articles","link":"https:\/\/graziamagazine.com\/me\/articles\/must-have-abayas\/","title":{"rendered":"Abaya Allure: The IYKYK UAE Brands Redefining Modest Fashion"},"content":{"rendered":"<figure id=\"attachment_54655\" aria-describedby=\"caption-attachment-54655\" style=\"width: 1024px\" class=\"wp-caption alignfull -width\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-54655 size-large\" src=\"https:\/\/graziamagazine.com\/me\/wp-content\/uploads\/sites\/16\/2024\/07\/@4liyeah-abaya-1024x576.png\" alt=\"@4liyeah abaya\" width=\"1024\" height=\"576\" srcset=\"https:\/\/graziamagazine.com\/me\/wp-content\/uploads\/sites\/16\/2024\/07\/@4liyeah-abaya-1024x576.png 1024w, https:\/\/graziamagazine.com\/me\/wp-content\/uploads\/sites\/16\/2024\/07\/@4liyeah-abaya-300x169.png 300w, https:\/\/graziamagazine.com\/me\/wp-content\/uploads\/sites\/16\/2024\/07\/@4liyeah-abaya-768x432.png 768w, https:\/\/graziamagazine.com\/me\/wp-content\/uploads\/sites\/16\/2024\/07\/@4liyeah-abaya-400x225.png 400w, https:\/\/graziamagazine.com\/me\/wp-content\/uploads\/sites\/16\/2024\/07\/@4liyeah-abaya-155x87.png 155w, https:\/\/graziamagazine.com\/me\/wp-content\/uploads\/sites\/16\/2024\/07\/@4liyeah-abaya-150x84.png 150w, https:\/\/graziamagazine.com\/me\/wp-content\/uploads\/sites\/16\/2024\/07\/@4liyeah-abaya.png 1280w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><figcaption id=\"caption-attachment-54655\" class=\"wp-caption-text\">Photo: @4liyeah Instagram<\/figcaption><\/figure>\n<p class=\"p1\"><span class=\"s1\">The UAE&#8217;s fashion scene is ever-evolving, particularly when it comes to blending traditional with contemporary.<\/span><\/p>\n<p>In the last few years alone, a plethora of labels have emerged, bringing a new take on style and routine dressing, namely the abaya. A staple in the closets of many GCC women, we&#8217;ve seen the emergence of a whole host of new styles, colours, patterns and more when it comes to the abaya.<\/p>\n<p class=\"p1\"><span class=\"s1\">These labels paving the way are creating pieces that are not just garments but statements of elegance and empowerment. With that, GRAZIA brings you the ultimate guide to the IYKYK fashion labels in the UAE right now.\u00a0<\/span><\/p>\n<h3 class=\"p1\"><span class=\"s1\">ILLI<\/span><\/h3>\n<figure id=\"attachment_54633\" aria-describedby=\"caption-attachment-54633\" style=\"width: 1024px\" class=\"wp-caption alignfull -width\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-54633 size-large\" src=\"https:\/\/graziamagazine.com\/me\/wp-content\/uploads\/sites\/16\/2024\/07\/ILLI-Abaya-1024x576.png\" alt=\"ILLI Abaya\" width=\"1024\" height=\"576\" srcset=\"https:\/\/graziamagazine.com\/me\/wp-content\/uploads\/sites\/16\/2024\/07\/ILLI-Abaya-1024x576.png 1024w, https:\/\/graziamagazine.com\/me\/wp-content\/uploads\/sites\/16\/2024\/07\/ILLI-Abaya-300x169.png 300w, https:\/\/graziamagazine.com\/me\/wp-content\/uploads\/sites\/16\/2024\/07\/ILLI-Abaya-768x432.png 768w, https:\/\/graziamagazine.com\/me\/wp-content\/uploads\/sites\/16\/2024\/07\/ILLI-Abaya-400x225.png 400w, https:\/\/graziamagazine.com\/me\/wp-content\/uploads\/sites\/16\/2024\/07\/ILLI-Abaya-155x87.png 155w, https:\/\/graziamagazine.com\/me\/wp-content\/uploads\/sites\/16\/2024\/07\/ILLI-Abaya-150x84.png 150w, https:\/\/graziamagazine.com\/me\/wp-content\/uploads\/sites\/16\/2024\/07\/ILLI-Abaya.png 1280w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><figcaption id=\"caption-attachment-54633\" class=\"wp-caption-text\">Photo: @illi.ae Instagram<\/figcaption><\/figure>\n<p class=\"p1\"><span class=\"s1\">Founded by Emirati designer <a href=\"https:\/\/www.instagram.com\/rawdhast\/\" target=\"_blank\" rel=\"noopener\" target=\"_blank\">Rawdha Thani<\/a>, <a href=\"https:\/\/illistudio.com\/\" target=\"_blank\" rel=\"noopener\" target=\"_blank\">ILLI<\/a> redefines the abaya with a unique blend of traditional influences and modern style. This brand celebrates individuality and confidence, crafting each piece with high-quality fabrics and intricate designs. From the celestial-inspired collections to vibrant tie-dye pieces, ILLI\u2019s abayas ensure that every woman feels confident walking out the door.<\/span><\/p>\n<h3 class=\"p1\"><span class=\"s1\">Slouchyz<\/span><\/h3>\n<figure id=\"attachment_54634\" aria-describedby=\"caption-attachment-54634\" style=\"width: 1024px\" class=\"wp-caption alignfull -width\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-54634 size-large\" src=\"https:\/\/graziamagazine.com\/me\/wp-content\/uploads\/sites\/16\/2024\/07\/SLOUCHYZ-Abaya-1024x576.png\" alt=\"SLOUCHYZ Abaya\" width=\"1024\" height=\"576\" srcset=\"https:\/\/graziamagazine.com\/me\/wp-content\/uploads\/sites\/16\/2024\/07\/SLOUCHYZ-Abaya-1024x576.png 1024w, https:\/\/graziamagazine.com\/me\/wp-content\/uploads\/sites\/16\/2024\/07\/SLOUCHYZ-Abaya-300x169.png 300w, https:\/\/graziamagazine.com\/me\/wp-content\/uploads\/sites\/16\/2024\/07\/SLOUCHYZ-Abaya-768x432.png 768w, https:\/\/graziamagazine.com\/me\/wp-content\/uploads\/sites\/16\/2024\/07\/SLOUCHYZ-Abaya-400x225.png 400w, https:\/\/graziamagazine.com\/me\/wp-content\/uploads\/sites\/16\/2024\/07\/SLOUCHYZ-Abaya-155x87.png 155w, https:\/\/graziamagazine.com\/me\/wp-content\/uploads\/sites\/16\/2024\/07\/SLOUCHYZ-Abaya-150x84.png 150w, https:\/\/graziamagazine.com\/me\/wp-content\/uploads\/sites\/16\/2024\/07\/SLOUCHYZ-Abaya.png 1280w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><figcaption id=\"caption-attachment-54634\" class=\"wp-caption-text\">Photo: @slouchyz Instagram<\/figcaption><\/figure>\n<p class=\"p1\"><span class=\"s1\">Minimalism meets elegance in <a href=\"https:\/\/www.instagram.com\/slouchyz\/\" target=\"_blank\" rel=\"noopener\" target=\"_blank\">Slouchyz<\/a>, the brainchild of designer<a href=\"https:\/\/x.com\/maryamalselaich?lang=en\" target=\"_blank\" rel=\"noopener\" target=\"_blank\"> Maryam Al Selaich<\/a>. Specialising in open front abayas, Slouchyz focuses on creating simple, practical, and stylish pieces that are perfect for the modern woman. The designs are characterised by their clean lines, soft fabrics, and understated elegance, making them a staple for any wardrobe.<\/span><\/p>\n<h3 class=\"p1\"><span class=\"s1\">Latifi<\/span><\/h3>\n<figure id=\"attachment_54635\" aria-describedby=\"caption-attachment-54635\" style=\"width: 1024px\" class=\"wp-caption alignfull -width\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-54635 size-large\" src=\"https:\/\/graziamagazine.com\/me\/wp-content\/uploads\/sites\/16\/2024\/07\/LATIFI-Abaya-1024x576.png\" alt=\"LATIFI Abaya\" width=\"1024\" height=\"576\" srcset=\"https:\/\/graziamagazine.com\/me\/wp-content\/uploads\/sites\/16\/2024\/07\/LATIFI-Abaya-1024x576.png 1024w, https:\/\/graziamagazine.com\/me\/wp-content\/uploads\/sites\/16\/2024\/07\/LATIFI-Abaya-300x169.png 300w, https:\/\/graziamagazine.com\/me\/wp-content\/uploads\/sites\/16\/2024\/07\/LATIFI-Abaya-768x432.png 768w, https:\/\/graziamagazine.com\/me\/wp-content\/uploads\/sites\/16\/2024\/07\/LATIFI-Abaya-400x225.png 400w, https:\/\/graziamagazine.com\/me\/wp-content\/uploads\/sites\/16\/2024\/07\/LATIFI-Abaya-155x87.png 155w, https:\/\/graziamagazine.com\/me\/wp-content\/uploads\/sites\/16\/2024\/07\/LATIFI-Abaya-150x84.png 150w, https:\/\/graziamagazine.com\/me\/wp-content\/uploads\/sites\/16\/2024\/07\/LATIFI-Abaya.png 1280w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><figcaption id=\"caption-attachment-54635\" class=\"wp-caption-text\">Photo: @bylatifi Instagram<\/figcaption><\/figure>\n<p class=\"p1\"><span class=\"s1\"><a href=\"https:\/\/latifi.ae\/\" target=\"_blank\" rel=\"noopener\" target=\"_blank\">Latifi<\/a> is renowned for its luxurious and intricate designs. This brand merges traditional craftsmanship with contemporary aesthetics, resulting in abayas that are both elegant and innovative. Featuring delicate embroidery and rich fabrics, each Latifi&#8217;s abayas are masterpieces that exude sophistication and style.<\/span><\/p>\n<h3 class=\"p1\"><span class=\"s1\">Beyond Label<\/span><\/h3>\n<figure id=\"attachment_54641\" aria-describedby=\"caption-attachment-54641\" style=\"width: 1024px\" class=\"wp-caption alignfull -width\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-54641 size-large\" src=\"https:\/\/graziamagazine.com\/me\/wp-content\/uploads\/sites\/16\/2024\/07\/BEYOND-LABEL-Abaya-1024x576.png\" alt=\"BEYOND LABEL Abaya\" width=\"1024\" height=\"576\" srcset=\"https:\/\/graziamagazine.com\/me\/wp-content\/uploads\/sites\/16\/2024\/07\/BEYOND-LABEL-Abaya-1024x576.png 1024w, https:\/\/graziamagazine.com\/me\/wp-content\/uploads\/sites\/16\/2024\/07\/BEYOND-LABEL-Abaya-300x169.png 300w, https:\/\/graziamagazine.com\/me\/wp-content\/uploads\/sites\/16\/2024\/07\/BEYOND-LABEL-Abaya-768x432.png 768w, https:\/\/graziamagazine.com\/me\/wp-content\/uploads\/sites\/16\/2024\/07\/BEYOND-LABEL-Abaya-400x225.png 400w, https:\/\/graziamagazine.com\/me\/wp-content\/uploads\/sites\/16\/2024\/07\/BEYOND-LABEL-Abaya-155x87.png 155w, https:\/\/graziamagazine.com\/me\/wp-content\/uploads\/sites\/16\/2024\/07\/BEYOND-LABEL-Abaya-150x84.png 150w, https:\/\/graziamagazine.com\/me\/wp-content\/uploads\/sites\/16\/2024\/07\/BEYOND-LABEL-Abaya.png 1280w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><figcaption id=\"caption-attachment-54641\" class=\"wp-caption-text\">Photo: @beyond.label Instagram<\/figcaption><\/figure>\n<p class=\"p1\"><span class=\"s1\"><a href=\"https:\/\/beyond-label.com\/\" target=\"_blank\" rel=\"noopener\" target=\"_blank\">Beyond Label<\/a> offers a fresh take on abaya fashion with its contemporary designs. The brand focuses on creating versatile pieces that can be styled in various ways, making them suitable for different occasions. Beyond Label\u2019s abayas are known for their bold colours, unique cuts, and high-quality fabrics.\u00a0<\/span><\/p>\n<h3 class=\"p1\"><span class=\"s1\">Kamin<\/span><\/h3>\n<figure id=\"attachment_54652\" aria-describedby=\"caption-attachment-54652\" style=\"width: 1024px\" class=\"wp-caption alignfull -width\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-54652 size-large\" src=\"https:\/\/graziamagazine.com\/me\/wp-content\/uploads\/sites\/16\/2024\/07\/KAMIN-Abaya-1024x576.png\" alt=\"KAMIN Abaya\" width=\"1024\" height=\"576\" srcset=\"https:\/\/graziamagazine.com\/me\/wp-content\/uploads\/sites\/16\/2024\/07\/KAMIN-Abaya-1024x576.png 1024w, https:\/\/graziamagazine.com\/me\/wp-content\/uploads\/sites\/16\/2024\/07\/KAMIN-Abaya-300x169.png 300w, https:\/\/graziamagazine.com\/me\/wp-content\/uploads\/sites\/16\/2024\/07\/KAMIN-Abaya-768x432.png 768w, https:\/\/graziamagazine.com\/me\/wp-content\/uploads\/sites\/16\/2024\/07\/KAMIN-Abaya-400x225.png 400w, https:\/\/graziamagazine.com\/me\/wp-content\/uploads\/sites\/16\/2024\/07\/KAMIN-Abaya-155x87.png 155w, https:\/\/graziamagazine.com\/me\/wp-content\/uploads\/sites\/16\/2024\/07\/KAMIN-Abaya-150x84.png 150w, https:\/\/graziamagazine.com\/me\/wp-content\/uploads\/sites\/16\/2024\/07\/KAMIN-Abaya.png 1280w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><figcaption id=\"caption-attachment-54652\" class=\"wp-caption-text\">Photo: @kamin Instagram<\/figcaption><\/figure>\n<p class=\"p1\"><span class=\"s1\"><a href=\"https:\/\/kamin.ae\/\" target=\"_blank\" rel=\"noopener\" target=\"_blank\">Kamin<\/a> is the epitome of modern sophistication. Known for its minimalist designs and luxurious fabrics, Kamin creates abayas that are both elegant and comfortable. The brand\u2019s pieces are characterized by clean lines and subtle details, making them versatile and timeless. Kamin is perfect for the woman who values both style and simplicity.<\/span><\/p>\n<h3 class=\"p1\"><span class=\"s1\">Wings x dubai<\/span><\/h3>\n<figure id=\"attachment_54653\" aria-describedby=\"caption-attachment-54653\" style=\"width: 1024px\" class=\"wp-caption alignfull -width\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-54653 size-large\" src=\"https:\/\/graziamagazine.com\/me\/wp-content\/uploads\/sites\/16\/2024\/07\/WINGXDUBAI-Abaya-1024x576.png\" alt=\"WINGSXDUBAI Abaya\" width=\"1024\" height=\"576\" srcset=\"https:\/\/graziamagazine.com\/me\/wp-content\/uploads\/sites\/16\/2024\/07\/WINGXDUBAI-Abaya-1024x576.png 1024w, https:\/\/graziamagazine.com\/me\/wp-content\/uploads\/sites\/16\/2024\/07\/WINGXDUBAI-Abaya-300x169.png 300w, https:\/\/graziamagazine.com\/me\/wp-content\/uploads\/sites\/16\/2024\/07\/WINGXDUBAI-Abaya-768x432.png 768w, https:\/\/graziamagazine.com\/me\/wp-content\/uploads\/sites\/16\/2024\/07\/WINGXDUBAI-Abaya-400x225.png 400w, https:\/\/graziamagazine.com\/me\/wp-content\/uploads\/sites\/16\/2024\/07\/WINGXDUBAI-Abaya-155x87.png 155w, https:\/\/graziamagazine.com\/me\/wp-content\/uploads\/sites\/16\/2024\/07\/WINGXDUBAI-Abaya-150x84.png 150w, https:\/\/graziamagazine.com\/me\/wp-content\/uploads\/sites\/16\/2024\/07\/WINGXDUBAI-Abaya.png 1280w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><figcaption id=\"caption-attachment-54653\" class=\"wp-caption-text\">Photo: @wingsxdubai Instagram<\/figcaption><\/figure>\n<p class=\"p1\"><span class=\"s1\"><a href=\"https:\/\/www.wingsxdubai.com\/\" target=\"_blank\" rel=\"noopener\" target=\"_blank\">WingsxDubai<\/a> stands out for its avant-garde approach to abaya design. The brand\u2019s bold and innovative styles incorporate modern elements that reimagine the traditional abaya. With unique patterns, vibrant colours and unexpected details, each WingsxDubai abaya is a statement piece designed to make the wearer stand out.<\/span><\/p>\n<h3 class=\"p1\">classy ym<\/h3>\n<figure id=\"attachment_54974\" aria-describedby=\"caption-attachment-54974\" style=\"width: 1024px\" class=\"wp-caption alignfull -width\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-54974 size-large\" src=\"https:\/\/graziamagazine.com\/me\/wp-content\/uploads\/sites\/16\/2024\/07\/Classy-YM-Abaya-3-1024x576.png\" alt=\"Classy YM Abaya (3)\" width=\"1024\" height=\"576\" srcset=\"https:\/\/graziamagazine.com\/me\/wp-content\/uploads\/sites\/16\/2024\/07\/Classy-YM-Abaya-3-1024x576.png 1024w, https:\/\/graziamagazine.com\/me\/wp-content\/uploads\/sites\/16\/2024\/07\/Classy-YM-Abaya-3-300x169.png 300w, https:\/\/graziamagazine.com\/me\/wp-content\/uploads\/sites\/16\/2024\/07\/Classy-YM-Abaya-3-768x432.png 768w, https:\/\/graziamagazine.com\/me\/wp-content\/uploads\/sites\/16\/2024\/07\/Classy-YM-Abaya-3-400x225.png 400w, https:\/\/graziamagazine.com\/me\/wp-content\/uploads\/sites\/16\/2024\/07\/Classy-YM-Abaya-3-155x87.png 155w, https:\/\/graziamagazine.com\/me\/wp-content\/uploads\/sites\/16\/2024\/07\/Classy-YM-Abaya-3-150x84.png 150w, https:\/\/graziamagazine.com\/me\/wp-content\/uploads\/sites\/16\/2024\/07\/Classy-YM-Abaya-3.png 1280w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><figcaption id=\"caption-attachment-54974\" class=\"wp-caption-text\">Photo: www.classyym.com<\/figcaption><\/figure>\n<p><a href=\"https:\/\/classyym.com\/\" target=\"_blank\" rel=\"noopener\" target=\"_blank\">Classy YM<\/a> is a UAE-based brand that epitomizes elegance and contemporary style in the world of abayas. Founded by sisters Maryam and Yosra, the brand offers a bespoke line of abayas that seamlessly blend modern trends with traditional modesty. Classy YM\u2019s collections feature a wide range of styles, from luxurious abayas adorned with intricate details to everyday wear that exudes sophistication.<\/p>\n<h3>Pliss\u00e9 Abaya<\/h3>\n<figure id=\"attachment_54971\" aria-describedby=\"caption-attachment-54971\" style=\"width: 1024px\" class=\"wp-caption alignfull -width\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-54971 size-large\" src=\"https:\/\/graziamagazine.com\/me\/wp-content\/uploads\/sites\/16\/2024\/07\/Plisse-Abaya-1024x576.png\" alt=\"Plisse Abaya\" width=\"1024\" height=\"576\" srcset=\"https:\/\/graziamagazine.com\/me\/wp-content\/uploads\/sites\/16\/2024\/07\/Plisse-Abaya-1024x576.png 1024w, https:\/\/graziamagazine.com\/me\/wp-content\/uploads\/sites\/16\/2024\/07\/Plisse-Abaya-300x169.png 300w, https:\/\/graziamagazine.com\/me\/wp-content\/uploads\/sites\/16\/2024\/07\/Plisse-Abaya-768x432.png 768w, https:\/\/graziamagazine.com\/me\/wp-content\/uploads\/sites\/16\/2024\/07\/Plisse-Abaya-400x225.png 400w, https:\/\/graziamagazine.com\/me\/wp-content\/uploads\/sites\/16\/2024\/07\/Plisse-Abaya-155x87.png 155w, https:\/\/graziamagazine.com\/me\/wp-content\/uploads\/sites\/16\/2024\/07\/Plisse-Abaya-150x84.png 150w, https:\/\/graziamagazine.com\/me\/wp-content\/uploads\/sites\/16\/2024\/07\/Plisse-Abaya.png 1280w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><figcaption id=\"caption-attachment-54971\" class=\"wp-caption-text\">Photo: @_plisse Instagram<\/figcaption><\/figure>\n<p><a href=\"https:\/\/www.instagram.com\/_plisse\/?hl=en\" target=\"_blank\" rel=\"noopener\" target=\"_blank\">Pliss\u00e9 Abaya<\/a> is a premier destination in the UAE for those seeking a diverse and sophisticated range of abayas. This store curates collections from various luxury abaya brands, offering styles that cater to every occasion and taste. Whether you are looking for a simple, everyday abaya or an elaborate piece for special events, Pliss\u00e9 Abaya has something to suit your needs. The store prides itself on showcasing abayas that blend traditional modesty with contemporary flair, featuring intricate designs and high-quality fabrics like silk, chiffon, and pleated materials.<\/p>\n","protected":false},"author":42732,"featured_media":54655,"template":"","format":"standard","categories":[7142,5172,65,35,5031,4025],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v18.5 (Yoast SEO v20.4) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Abaya Allure: The IYKYK UAE Brands Redefining Modest Fashion<\/title>\n<meta name=\"description\" content=\"These abayas blend tradition with modernity, creating pieces that are not just garments but statements of elegance and empowerment.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/graziamagazine.com\/me\/articles\/must-have-abayas\/\" \/>\n<meta property=\"og:locale\" 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