{"id":44468,"date":"2023-10-11T18:05:37","date_gmt":"2023-10-11T07:05:37","guid":{"rendered":"https:\/\/graziamagazine.com\/?post_type=articles&p=241262"},"modified":"2025-10-07T15:53:23","modified_gmt":"2025-10-07T11:53:23","slug":"candle-light-makes-you-more-creative","status":"publish","type":"articles","link":"https:\/\/graziamagazine.com\/me\/articles\/candle-light-makes-you-more-creative\/","title":{"rendered":"There Is a Light That Never Goes Out: How A Flickering Candle Can Fuel Creativity"},"content":{"rendered":"
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ART: DAN\u00c9 STOJANOVIC<\/figcaption><\/figure>\n

WORDS: AVA GILCHRIST\u00a0 <\/span>ART: DAN\u00c9 STOJANOVIC<\/span><\/p>\n

From the moment Prometheus stole fire from the Gods and delivered it to mankind, humanity has possessed an intrinsic affinity to this enchanting element. Its allure is inextricable to the evolution of our species, with this \u201carchaic elemental force,\u201d as psychologist and sociologist Dr Joachim Mensing describes it, a primal constitute of our existence. It\u2019s not hyperbolic to refer to fire as a life force, with our ancestors\u2019 cultivation and conquest of this burning inferno being the bridge to modernity. Our contemporary quotidian behaviour calls less on fire in our habitual processes, yet our captivation remains unmatched. The lure of fire is in its polarising qualities.\u00a0<\/span><\/p>\n

\u201cIt has something calming and meditative about it,\u201d muses Dr Mensing. \u201cAt the sight of blazing flames, it almost automatically happens that we get lost in thought and get free for new ideas.\u201d\u00a0<\/span><\/p>\n

Since fire is a self-transforming tool, is it possible to harness its mythical qualities to reach our burning desires? In turn, can we utilise the flickering light to kindle creativity?<\/p>\n

BURN YOUR WAY TO A BETTER BEING: MANIPULATING CANDLELIGHT FOR MINDFUL CREATIVITY<\/h3>\n

As I write this, I\u2019m surrounded by the warm embers of a fire. An open flame crackles before me, its raw heat nipping at my skin and inviting my synapses on an indulgent multi-sensorial odyssey into the deepest nooks of my imagination. The alcove from which I\u2019m typing fills with the scent of sultry amber and rich burning wood. As far as my olfactory nerves are concerned, this alchemic cocktail of smoky cinder and flaming logs is flowing from a proverbial open flame sitting in the hearth of the Parisian studio of one of Diptyque\u2019s three co-founders, Desmond Knox-Leet. If I close my eyes, I can visualise myself in his space, writing from his desk and surrounded by his trinkets. Alas, I\u2019m over 16,000 kilometres away in my harbourside apartment in Sydney\u2019s leafy inner-city suburb of Double Bay. The fire at my fingertips isn\u2019t a roaring blaze, but rather a quaint and considered light emanating from the French fragrance Maison\u2019s Feu de Bois (Woodfire) candle \u2013 today\u2019s most ubiquitous embodiment of this element.\u00a0<\/span><\/p>\n

Indeed, practices involving fire have evolved from taming the element to embracing a miniature version in our homes, with the candle (particularly the ritual of lighting one) symbolic of the comfort and solace of curating an inner sanctum. More than humanity\u2019s inherent fixation with fire, candles possess the incomparable ability of multi-sensorial stimulation through aesthetic and olfactory triggers. It\u2019s this combination of the flame, smoke and perfume emitted from this powerful object that has allowed for the harnessing of mythical qualities. Candles offer a reprieve from external stressors through a soothing sensation. They transport you to familiar destinations by tapping the fragrance-memory connection. And now, through new findings, they\u2019re helping us unlock our higher potential by establishing a routine that harnesses creative energy. \u00a0<\/span><\/p>\n

\u201cThe ancient healing practice of candle therapy has been used for centuries to restore balance to chakras, helping individuals feel more harmonious in their personal spaces,\u201d explains Yasmin Sewell, the Australian-born, London-based founder of Vyrao, a holistic fragrance brand specialising in perfume and candles injected with energetic properties.\u00a0<\/span><\/p>\n

Yes, it\u2019s not supernatural to insist that lighting a candle can conjure creativity. It\u2019s an actuality, with anecdotal biological reasoning and behavioural research to support this hypothesis. Since time immemorial, humanity has been channelling this singular flame for sacred purposes, exploiting the positive energy expelled through the burning process to conjure an inner metamorphosis. With the zeitgeist currently in the midst of a \u2018vibe shift\u2019, I subjected myself to my very own energetic experiment: an unconventional attempt to bolster my mood and engage the untapped reservoir of inventiveness contemporary life rarely requires.\u00a0<\/span><\/p>\n

\u201cThe act of burning is believed to connect the physical world to the spiritual realm,\u201d Sewell says.<\/p>\n

\u201cWith candles, focusing on flames can help you get into a more calm state of mind which opens up your sacral chakra, the part that is responsible for creativity and expressing emotions.\u201d\u00a0<\/span><\/span><\/p>\n

Could I light my way to become a better writer? Or, inhale a burning fragrance and become the best version of myself?\u00a0<\/span><\/p>\n

A BRIGHT IDEA: DECRYPTING THE ESSENCE OF OUR EMOTIONS<\/h3>\n

My journey of discovery began quite literally in the limbic system, an anatomical structure nestled deep in the brain underneath the cerebral cortex and responsible for producing our emotional responses. Since the conception of the \u201cProustian moment\u201d \u2013 an occurrence chronicled by French novelist, Marcel Proust, who described the recollection of memory through scent \u2013 the connection between a fragrance\u2019s ability to recall a specific milieu, and in turn evoke a raw response, has long been studied. Since fragrance impacts our mood, why not utilise its power to manipulate our mercurial viewpoints? This conditioning is a contrary process, as internationally renowned \u2018nose\u2019, scent designer and co-founder of olfactory branding agency 12.29, Dawn Goldworm, explains.<\/p>\n

\u201cPerfume is not <\/i>magic,\u201d Goldworm revealed to me over a Zoom call from New York City. \u201cYou can<\/i> condition yourself through scent, but you have to participate. You can\u2019t convince yourself that you’re relaxed [just because you light a candle]. Have you ever tried to just change your mind? Difficult, right?\u201d\u00a0<\/span><\/p>\n

Goldworm explains that this complex relationship between scent and memory results from our olfactory preferences established within the first ten years of our lives. With little input, we\u2019re entrenching these predilections into our subconscious. This omnipresent connection between emotion and scent is one of the most influential in altering our mood, but each aroma possesses a subjective nuance pertaining to specific memories. According to Goldworm, the act of lighting a candle is not merely enough, a specific scent and ritual must be enacted for proper provisions.\u00a0<\/span><\/p>\n

\u201cIngredients can have effects emotionally, however, they’re not universal,\u201d says Goldworm. Contrary to popular belief, lavender, for instance, isn\u2019t a one-size-fits-all fragrance that incites a sense of calm or sleepiness.\u00a0<\/span><\/p>\n

\u201cEmotions are conditioned throughout childhood and those are all connected to smells,\u201d she says. \u201cBut they vary depending on generation, living environment, and culture.\u201d And as Goldworm previously mentioned, perfume is not magic, so there isn\u2019t a cocktail of top, heart and base notes that can automatically put you in a creative mood \u2013 it requires more.\u00a0<\/span><\/p>\n

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ART: DAN\u00c9 STOJANOVIC<\/figcaption><\/figure>\n

To curate a creative environment \u2013 one that enables a space to be psychologically simulated through a combination of scent, light, heat and smoke \u2013 my exploration required a moment of introspection. Fragrance has never been a powerful impetus. My earliest memory of perfume came from my grandmother, Nanny Helen, who even in her frailest state clouded rooms with Est\u00e9e Lauder\u2019s Eau De Private Collection Spray. Even now, I can recollect scenes of her tanned brittle hands punctured with a cannula, spritzing the mist over herself. (In my conjuring, the sounds of Piero Piccioni always accompany the romanticised mementos of my family\u2019s late matriarch).\u00a0<\/span><\/p>\n

Truthfully, the ritual of candle lighting had never had the profound effect on me as it seemed to do for others, either. The sense of reprieve came in the act of lighting, symbolising something I had control over in a precarious world. Yet, uncovering the significance of olfaction has made me consider scent as the superlative sense. Goldworm tells me that it\u2019s because, unlike other external stimuli, olfaction is a direct neural pathway.\u00a0<\/span><\/p>\n

\u201cWhen you have input from other senses, they have to go through a variety of different neural processes to get to the part of your brain that processes that sense,\u201d she explains.\u00a0 <\/span>\u201cYou don’t have to do that with olfaction.\u201d\u00a0<\/span><\/p>\n

MEMORY, SMILING ALONE IN THE LIGHT: FIXING THE FRAGRANCE-MEMORY CONNECTION\u00a0<\/span><\/h3>\n

As it was revealed through my exercise, conditioning myself into a state of supreme focus was the easiest part of the method. The most difficult part was knowing where to begin.\u00a0<\/span><\/p>\n

\u201cWe do it already,\u201d Goldworm tells me when I question how I should approach this guerilla psychological governance. \u201cPeople don’t realise they’re doing it,\u201d she notes, explaining that there are emotional triggers embedded into our daily routines unbeknown to us.\u00a0<\/span><\/p>\n

And therefore, herein lies the secret: since fragrance is transcendental, pinpoint a specific moment when you were at your peak and reap the benefits of tapping into these past sensations. On paper, this concept sounds simple. But as I talk with Goldworm, the more I realise the specific scents I gravitate toward are ones I already had a connection with.\u00a0<\/span><\/p>\n

\u201cWhat year were you born?\u201d Goldworm asks. \u201c1999,\u201d I answer, slightly embarrassed by my youth, and by correlation, my lack of experience.\u00a0<\/span><\/p>\n

\u201cThat\u2019s a great year to be born!\u201d she replies. \u201cSo, because you were born in Sydney, Australia in 1999, your association with scents will differ from someone born in a different city in 1999.\u201d\u00a0<\/span><\/p>\n

The scents I naturally gravitate towards are ones associated with the sensation of being free. I find myself most creative on a bluebird day when the scent of summer is in the air, my nose stinging from salt and the sun beating down so heavily that I\u2019m overcome with a great desire to quell a craving and run into the whitewash. These are the factors where I feel the most in touch with myself, and in turn, the best suited to create.\u00a0<\/span><\/p>\n

\u201cThis emotional experience you have will be an olfactory trigger stored in your memory,\u201d says Goldworm. \u201cIt puts you exactly where you need to be.\u201d\u00a0<\/span><\/p>\n

In the complex tapestry of my mind, Goldworm says returning to the moments where I felt instilled to create will automatically prompt my body to want to recreate this sensation \u2013 and in turn, open myself up to a fully simulated creative environment.<\/span><\/p>\n

This id\u00e9e fixe<\/i>, irrespective of how far-fetched you may believe it to be, is already silently working in the background. My conversation with Goldworm illuminated how these unrecognisable triggers are disabling us from tapping into their higher consciousness as easily. \u201cWe do it already,\u201d she tells me, explaining that the scent of our homes triggers \u201can immediate indication that we’re safe,\u201d while to most of us, our sanctuaries don\u2019t possess a specific scent. You can\u2019t rewire your brain, but you can meticulously organise environments under your complete control to enhance your creative state.<\/p>\n

\u201cYou should do it with new scents, so you can condition yourself to be whatever you want,\u201d Goldworm recommends.\u00a0<\/span><\/p>\n

In the same way, the Flamingo Estate Roma Heirloom Tomato Candle I light before each meal to stimulate my appetite incites a salivating sensation, this scent can\u2019t then be attached to my creative ritual. In triggering a specific emotional response, Goldworm explains it\u2019s best to condition myself with a concoction explicitly reserved for a singular practice. Though sea salt and fresh honeysuckle are notes that encourage this fervid sense of internal urgency to create, the scent is too prolific to my associations with freedom and leisure to truly have the impact it needs to. That\u2019s where the benefit of location or energy-specific candles, like Vyrao\u2019s light, sound, chant and prayer-infused coloured candles (designed to dispel negativity, as Sewell described) or Diptiqye\u2019s delicately memory-driven candles come into play.<\/p>\n

Taking myself to an idealised creative paradise, as a visual writer’s retreat, I discovered that mentally transporting myself through an olfactory ritual became the most potent form of carving a creatively-charged space.<\/p>\n

With every flicker of the flame and every second the bright, erect wick melts into charcoal, I\u2019m transcended in this celestial portal of concentration and urgency.\u00a0<\/span><\/span><\/p>\n

A MASTERCLASS IN STOPPING TO SMELL THE ROSES: HABITS TO CURATE INNER HARMONY<\/h3>\n

Yet, it\u2019s not just the fragrance alone that enables this powerful paradigm shift. This cognitive reckoning is at its most impactful when elements of light, fire and smoke are also summoned. Candles offer a bespoke and multi-dimensional means of tapping into our creativity.\u00a0<\/span><\/p>\n

\u201cIn sacred rituals and ceremonies, candles are lit to establish a link with the divine, as if constituting an opening between the visible and invisible, which through the flame, shines onto both the physical and astral planes,\u201d Sewell points out, highlighting that the very conjuring of a flame is a far superior, not superfluous, exercise for tapping into higher consciousness.\u00a0<\/span><\/p>\n

\u201cIt has to do with our basic nature, going back to Jungian archetypes and what we’re imprinted with,\u201d adds Goldworm. \u201cCandles have this kind of luminescence to them. And you’re creating this ambience aesthetically with your senses. Anytime you can trigger more than one sense, you have a larger impact, not just on the experience, but on your emotional response to it. So scent, because it has the opportunity to be the most acute and powerful emotional response when you marry it with aesthetics \u2013 which is what a candle has the opportunity to do \u2013 is even more powerful. You just have the opportunity to recreate whatever environment you’re in very easily and seamlessly.\u201d<\/p>\n

Olfactory experts maintain that the colour and vessel of your candle are of equal importance to the scent you choose. \u201cBrain research already confirms that the joint processing of visual and olfactory stimuli leads to greatly increased brain activity,\u201d shares Dr Mensing.\u00a0<\/span><\/p>\n

Sewell also notes specific hues lead to greater emotional depth through humanity’s attachment. \u201cBlack wax can act as a personal cosmic bodyguard,\u201d she explains, while dark blue wax is \u201ca soothing, calming force that connects with your chakras and any emotional wounds that need healing.\u201d\u00a0<\/span><\/p>\n

Yes, our primal infatuation with fire and coeval conditioning has proven burning fragrance as an underutilised key for unlocking a reservoir of creativity, stored in the hallways of our memories. It\u2019s Proust who best argued this point.\u00a0<\/span><\/p>\n

As Elena Prus argued in her 2015 essay analysing his work published in the Bulletin of Integrative Psychiatry: \u201cOnce activated, memory makes us the prisoners of a book which, despite its length, continues to attract us by numerous recollections, reminiscences, revivals. It is exactly here that we find the essence of \u2018the lost time\u2019: not the memories as such are important, but the various circumstances of life which release the captive memory, which is now transformed into a creative force capable of retrieving in the poor existence of someone’s genuine, real being.\u201d<\/p>\n

Perhaps part of this memory recollection through burning candles isn\u2019t mutually exclusive to the forming of creative environments through olfaction. Rather, the scent-memory connection is the most potent force as it serves as a looking glass to our past selves, or as Proust describes it, a \u201cgenuine, real being.\u201d \u00a0<\/span><\/p>\n

Yes, you can artificially configure a creative environment by creating a self-perpetuating artistic routine. But, is it more impactful to return to one\u2019s earnest beginnings? The elementary paints of your primary school art room; the scent of the glossy paper as you held your first published work \u2013 whatever memory you reserve for your creative condition. Of course, neither of these methods of enacting creativity can be certain, with the only research being predominantly causal. But, with this knowledge in mind, there is merit in actively training your olfactory capabilities. The next time you feel inspired, motivated or in a mood to create, it\u2019s worth taking stock of your surroundings. A masterclass in stopping to smell the roses.<\/p>\n

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