{"id":4022,"date":"2021-04-26T21:31:37","date_gmt":"2021-04-26T21:31:37","guid":{"rendered":"https:\/\/graziamagazine.com\/?post_type=articles&p=191976"},"modified":"2021-04-27T06:07:33","modified_gmt":"2021-04-27T06:07:33","slug":"lara-worthington-seafolly","status":"publish","type":"articles","link":"https:\/\/graziamagazine.com\/me\/articles\/lara-worthington-seafolly\/","title":{"rendered":"The Ever-Elegant Mrs. Worthington Fronts A New Look Seafolly"},"content":{"rendered":"
\"Lara
Credit: Seafolly<\/figcaption><\/figure>\n

\u201cWe saved you a spot on the beach.<\/em><\/p>\n

And we\u2019ve got the sharks out of the pool.<\/em><\/p>\n

We got the \u2018roos off the green.<\/em><\/p>\n

And Bill\u2019s on the way to open the front gate.\u201d<\/em><\/p>\n

These iconic lines were part of a 2006 tourism campaign that catapulted Lara Bingle (as she was known then) into the international fame stratosphere. The 18-year-old model became the quintessential Australian poster girl for a utopic country; colourful string bikini. White sands. Cerulean waters. Tick, tick, tick.<\/p>\n

\u201cSo where the bloody hell are you?\u201d Bingle beamed coaxing foreigners in armchairs to pay this sunburnt country called Australia a visit. Since 2006 \u2013 a year when Nicole Kidman married Keith Urban, and farmers battled the worst drought in 1000 years \u2013 Bingle has morphed into a very elegant, fashion-forward Mrs Worthington; wife to Hollywood actor Sam Worthington, mother to Rocket, Racer and River, and owner of a very successful beauty brand.<\/p>\n

It makes perfect sense then for Worthington to partner with a brand equally as part of the Australian social fabric as herself: Seafolly. Like 33-year-old Worthington, the swim and beachwear brand has had a style evolution of its own \u2013 a renaissance of sorts \u2013 since its inception in 1975.<\/p>\n

Following a strong swimwear season, Seafolly introduces \u201cAlways Seafolly\u201d, an initiative which promotes the spirit of always being connected with oneself and the beach; a confidence and carefreeness, marked via some pretty beautiful heritage wares.<\/p>\n

\"Lara
Credit: Seafolly<\/figcaption><\/figure>\n

\u201cLara is a remarkable talent and there is no denying her down to earth nature and love for the beach will resonate with our customers,\u201d said Seafolly Head of Marketing. \u201cWhen we first approached her about a partnership, we were drawn to her confidence and passion for wellness as much as her love for Australia and the beach. She loves to express herself through style and is a constant inspiration to her fans on living a happy lifestyle. It\u2019s that authenticity and unapologetic spirit that we admire, and we are thrilled to welcome her to the Seafolly family.\u201d<\/p>\n

The \u201cAlways Seafolly\u201d collection heralds keepsakes for all seasons. One-shouldered, cut-out ribbed swimsuits \u2013 a new silhouette and upgrade from last season\u2019s sell-out range starring Georgia Fowler \u2013 are mixed with lilac knits and oversized cream hoodies with vintage \u201cSeafolly\u201d insignia emblazoned across the front.<\/p>\n

\u201cLara will be a beacon of how some of our newest collections can be uniquely styled to suit individual personalities and lifestyles, showcasing that being yourself, being comfortable and looking stylish are not mutually exclusive.\u201d<\/p>\n

Australia right now is being pinned as the poster child for utopia. And Worthington is right at home in a storied brand that is coming to the season-less fore.<\/p>\n

Shop The \u201cAlways Seafolly\u201d Collection Online & In-store<\/span><\/a><\/p>\n

\"Lara
Credit: Seafolly<\/figcaption><\/figure>\n
\"Lara
Credit: Seafolly<\/figcaption><\/figure>\n

 <\/p>\n

\"Lara
Credit: Seafolly<\/figcaption><\/figure>\n","protected":false},"author":25,"featured_media":4155,"template":"","format":"standard","categories":[65,35],"yoast_head":"\nThe Ever-Elegant Lara Worthington Fronts A New Look Seafolly<\/title>\n<meta name=\"description\" content=\"Lara Worthington is the new global ambassador for the iconic brand \u2013 and face of the \u201cAlways Seafolly\u201d campaign. Shop the model's selects now\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/graziamagazine.com\/me\/articles\/lara-worthington-seafolly\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"The Ever-Elegant Mrs. Worthington Fronts A New Look Seafolly\" \/>\n<meta property=\"og:description\" content=\"Lara Worthington is the new global ambassador for the iconic brand \u2013 and face of the \u201cAlways Seafolly\u201d campaign. Shop the model's selects now\" \/>\n<meta property=\"og:url\" content=\"https:\/\/graziamagazine.com\/me\/articles\/lara-worthington-seafolly\/\" \/>\n<meta property=\"og:site_name\" content=\"Grazia Middle East\" \/>\n<meta property=\"article:modified_time\" content=\"2021-04-27T06:07:33+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/graziamagazine.com\/me\/wp-content\/uploads\/sites\/16\/2021\/04\/210212_Seafolly_D2_SH11_1538-Cropped.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1024\" \/>\n\t<meta property=\"og:image:height\" content=\"576\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data1\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/graziamagazine.com\/me\/articles\/lara-worthington-seafolly\/\",\"url\":\"https:\/\/graziamagazine.com\/me\/articles\/lara-worthington-seafolly\/\",\"name\":\"The Ever-Elegant Lara Worthington Fronts A New Look Seafolly\",\"isPartOf\":{\"@id\":\"https:\/\/graziamagazine.com\/me\/#website\"},\"datePublished\":\"2021-04-26T21:31:37+00:00\",\"dateModified\":\"2021-04-27T06:07:33+00:00\",\"description\":\"Lara Worthington is the new global ambassador for the iconic brand \u2013 and face of the \u201cAlways Seafolly\u201d campaign. Shop the model's selects now\",\"breadcrumb\":{\"@id\":\"https:\/\/graziamagazine.com\/me\/articles\/lara-worthington-seafolly\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/graziamagazine.com\/me\/articles\/lara-worthington-seafolly\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/graziamagazine.com\/me\/articles\/lara-worthington-seafolly\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/graziamagazine.com\/me\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"The Ever-Elegant Mrs. Worthington Fronts A New Look Seafolly\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/graziamagazine.com\/me\/#website\",\"url\":\"https:\/\/graziamagazine.com\/me\/\",\"name\":\"Grazia Middle East\",\"description\":\"Grazia's Middle East Site\",\"alternateName\":\"Grazia ME\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/graziamagazine.com\/me\/?s={search_term_string}\"},\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"en-US\"}]}<\/script>\n<!-- \/ Yoast SEO Premium plugin. -->","yoast_head_json":{"title":"The Ever-Elegant Lara Worthington Fronts A New Look Seafolly","description":"Lara Worthington is the new global ambassador for the iconic brand \u2013 and face of the \u201cAlways Seafolly\u201d campaign. Shop the model's selects now","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/graziamagazine.com\/me\/articles\/lara-worthington-seafolly\/","og_locale":"en_US","og_type":"article","og_title":"The Ever-Elegant Mrs. Worthington Fronts A New Look Seafolly","og_description":"Lara Worthington is the new global ambassador for the iconic brand \u2013 and face of the \u201cAlways Seafolly\u201d campaign. Shop the model's selects now","og_url":"https:\/\/graziamagazine.com\/me\/articles\/lara-worthington-seafolly\/","og_site_name":"Grazia Middle East","article_modified_time":"2021-04-27T06:07:33+00:00","og_image":[{"url":"https:\/\/graziamagazine.com\/me\/wp-content\/uploads\/sites\/16\/2021\/04\/210212_Seafolly_D2_SH11_1538-Cropped.jpg","width":1024,"height":576,"type":"image\/jpeg"}],"twitter_card":"summary_large_image","twitter_misc":{"Est. reading time":"2 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/graziamagazine.com\/me\/articles\/lara-worthington-seafolly\/","url":"https:\/\/graziamagazine.com\/me\/articles\/lara-worthington-seafolly\/","name":"The Ever-Elegant Lara Worthington Fronts A New Look Seafolly","isPartOf":{"@id":"https:\/\/graziamagazine.com\/me\/#website"},"datePublished":"2021-04-26T21:31:37+00:00","dateModified":"2021-04-27T06:07:33+00:00","description":"Lara Worthington is the new global ambassador for the iconic brand \u2013 and face of the \u201cAlways Seafolly\u201d campaign. Shop the model's selects now","breadcrumb":{"@id":"https:\/\/graziamagazine.com\/me\/articles\/lara-worthington-seafolly\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/graziamagazine.com\/me\/articles\/lara-worthington-seafolly\/"]}]},{"@type":"BreadcrumbList","@id":"https:\/\/graziamagazine.com\/me\/articles\/lara-worthington-seafolly\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/graziamagazine.com\/me\/"},{"@type":"ListItem","position":2,"name":"The Ever-Elegant Mrs. Worthington Fronts A New Look Seafolly"}]},{"@type":"WebSite","@id":"https:\/\/graziamagazine.com\/me\/#website","url":"https:\/\/graziamagazine.com\/me\/","name":"Grazia Middle East","description":"Grazia's Middle East Site","alternateName":"Grazia ME","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/graziamagazine.com\/me\/?s={search_term_string}"},"query-input":"required name=search_term_string"}],"inLanguage":"en-US"}]}},"jetpack_sharing_enabled":true,"distributor_meta":false,"distributor_terms":false,"distributor_media":false,"distributor_original_site_name":"Grazia Middle East","distributor_original_site_url":"https:\/\/graziamagazine.com\/me","push-errors":false,"_links":{"self":[{"href":"https:\/\/graziamagazine.com\/me\/wp-json\/wp\/v2\/articles\/4022"}],"collection":[{"href":"https:\/\/graziamagazine.com\/me\/wp-json\/wp\/v2\/articles"}],"about":[{"href":"https:\/\/graziamagazine.com\/me\/wp-json\/wp\/v2\/types\/articles"}],"author":[{"embeddable":true,"href":"https:\/\/graziamagazine.com\/me\/wp-json\/wp\/v2\/users\/25"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/graziamagazine.com\/me\/wp-json\/wp\/v2\/media\/4155"}],"wp:attachment":[{"href":"https:\/\/graziamagazine.com\/me\/wp-json\/wp\/v2\/media?parent=4022"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/graziamagazine.com\/me\/wp-json\/wp\/v2\/categories?post=4022"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}