{"id":34510,"date":"2023-05-31T10:49:30","date_gmt":"2023-05-31T06:49:30","guid":{"rendered":"https:\/\/graziamagazine.com\/me\/?post_type=articles&p=34510"},"modified":"2023-05-31T10:49:30","modified_gmt":"2023-05-31T06:49:30","slug":"women-in-tech-female-leadership-web3","status":"publish","type":"articles","link":"https:\/\/graziamagazine.com\/me\/articles\/women-in-tech-female-leadership-web3\/","title":{"rendered":"The Importance Of Female Leadership In The Web3 Era"},"content":{"rendered":"

From digital art and NFTs<\/a> to gaming and virtual reality<\/a>, creative talents have plenty of opportunities to break into the Web3 ecosystem<\/a>. However, the gender disparities that have historically skewed the technology sector in favour of men have permeated Web3 as well. <\/span>This hurdle has caused organisations, like She for Web3<\/a>, Kode with Klossy<\/a>, and Women in Tech<\/a>, to crop up. Celebrity advocates for women in Web3, like Huda Kattan<\/a> and Eva Longoria<\/a>, have also emerged to\u00a0address the lack of gender diversity in the new digital landscape.\u00a0<\/span><\/p>\n

Curious to crack this conversation open, we sat down with Lizzie Howitt, the\u00a0Business Director of LIGHTBLUE<\/a>,\u00a0to discuss the need for women’s involvement in the ever-changing creative landscape.<\/p>\n

\"Huda
MINNEAPOLIS, MINNESOTA – MAY 21: Huda Kattan (L) and Eva Longoria speak onstage about Empowering Women in Web 3 during Veecon 2022 day 2 on May 21, 2022 in Minneapolis, Minnesota. (Photo by Daniel Zuchnik\/Getty Images for Huda Kattan )<\/figcaption><\/figure>\n

\u201cThe crypto and blockchain spaces are currently at risk of being defined by its \u2018bro culture,\u2019\u201d Lizzie reported in a conversation with\u00a0<\/span>GRAZIA<\/span><\/em>. Her work at the creative experience agency\u00a0overlaps with the tech industry, giving her the unique opportunity to research its current state while operating from within. She explained that \u201crecent studies suggest just 13% of Web3 founding teams included at least one female and that all-male founding teams raised nearly four times as much as female-founded teams.”<\/span><\/p>\n

“Different ideas plus different creative solutions equal innovation and growth.” \u2013 Lizzie Howitt, Business Director of LIGHTBLUE<\/p><\/blockquote>\n

\u201cAs Web3 continues to be defined and evolve, it\u2019s important we have diverse voices with differing perspectives impacting the development and governance of these systems,\u201d continued Lizzie. Female leadership in Web3\u2019s creative industries is critical for its inevitable expansion, and she remains “hopeful that we\u2019ll recognise this much faster than we have done previously.\u201d<\/span><\/p>\n

\"kode
Instagram @kodewithklossy<\/figcaption><\/figure>\n

For this new dynamic environment to thrive, it needs to authentically connect with the audience it serves. One of the easiest ways to accomplish this is by having a diverse cast of voices in its leadership positions. When it comes to addressing gender bias specifically, Lizzie warns against stereotyping female leaders. \u201cThe default is to reference articles about women being kind leaders, more empathetic, more collaborative and how important it is to have these skills in the workplace,\u201d she noted.<\/p>\n

\u201cWhile these skills should be welcomed in leaders, I disagree that these are inherently female characteristics. Perhaps for too long, men have mirrored the behaviour they\u2019ve seen in the men who have come before them and have downplayed the attributes society would consider more feminine. With more women in the mix, men are recognising they too can display these skills and make for a better work environment for all.\u201d<\/p>\n

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A post shared by Kode With Klossy (@kodewithklossy)<\/a><\/p>\n<\/div>\n<\/blockquote>\n