{"id":33331,"date":"2023-03-13T09:31:39","date_gmt":"2023-03-13T05:31:39","guid":{"rendered":"https:\/\/graziamagazine.com\/me\/?post_type=articles&p=33331"},"modified":"2023-03-13T09:43:28","modified_gmt":"2023-03-13T05:43:28","slug":"fashion-interview-tumi-creative-director","status":"publish","type":"articles","link":"https:\/\/graziamagazine.com\/me\/articles\/fashion-interview-tumi-creative-director\/","title":{"rendered":"Everything To Know About TUMI’s Latest Line Of Bags And Luggage"},"content":{"rendered":"

Sophisticated bags are designed with equal parts functionality and style, which is what TUMI<\/a> has delivered to its consumers since its genesis in 1975.\u00a0Well-known for its wide range of premium luggage and everyday bags that are suitable for work, commuting, and leisure activities, TUMI has continually created purpose-driven items that meet their customers’ specific needs. When we heard that this leading brand in design was launching its spring 2023 collection, we had to know more, so we sat down with the brand’s creative director Victor Sanz to unpack TUMI’s new line of bags and luggage in an exclusive interview.<\/p>\n

What are you most excited about revealing in TUMI’s Spring 2023 collection?<\/strong><\/p>\n

Victor Sanz:<\/strong> With more and more people travelling for both business and leisure at the same time, we\u2019ve really focused\u00a0on developing products that are flexible and versatile. I\u2019m most excited to reveal our newest backpacks,\u00a0and totes, all of which are fantastic for business as well as day-to-day use. They have a timelessness to\u00a0their aesthetic, and that\u2019s the tried-and-true DNA of what we set out to create. We think about our\u00a0customers and how they\u2019re living their lives \u2013 whether that means snowboarding down the mountain or\u00a0attending meetings in the boardroom, or doing both in the same day.<\/p>\n

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Courtesy of TUMI<\/figcaption><\/figure>\n

Is there a specific direction you thought of while designing TUMI’s Spring 2023 collection?<\/strong><\/p>\n

VS:<\/strong> We started with this idea of the nomadic explorer, and how in the current climate, it\u2019s no longer about just\u00a0travelling for business, but it\u2019s travelling to be more engaged with life. As we explored this theme, we\u00a0started looking at Australia as a design inspiration. Australians are known for travelling \u2013 both within their\u00a0country and around the world \u2013 and for TUMI, this was a big appeal for where we\u2019re going. We ended up\u00a0pulling many of our inspirations from the colours and patterns found in the country\u2019s natural elements, such\u00a0as the swallowtail butterfly and the lilacs that are indigenous to the land. The season\u2019s theme of \u2018Unpack\u00a0Tomorrow\u2019 also ties back to that hunger for travel and looking toward the future. It\u2019s not just about\u00a0creating more product but creating these tools for people who look at travel as a must, a journey, a\u00a0memory. We want to help people achieve their emotional goals as they re-engage with the world.<\/p>\n

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A post shared by TUMI (@tumitravel)<\/a><\/p>\n<\/div>\n<\/blockquote>\n