{"id":3307,"date":"2020-12-17T14:12:10","date_gmt":"2020-12-17T14:12:10","guid":{"rendered":"https:\/\/graziamagazine.com\/me\/?post_type=articles&p=3307"},"modified":"2021-04-12T14:19:27","modified_gmt":"2021-04-12T14:19:27","slug":"meet-saeedah-haque-the-worlds-first-streetwear-abaya-label","status":"publish","type":"articles","link":"https:\/\/graziamagazine.com\/me\/articles\/meet-saeedah-haque-the-worlds-first-streetwear-abaya-label\/","title":{"rendered":"Meet Saeedah Haque: The World\u2019s First Streetwear Abaya Label"},"content":{"rendered":"

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\u201cStreetwear\u201d and \u201cabaya\u201d are two words we don\u2019t often hear in the same sentence – but pop\u00a0Saeedah Haque<\/a>\u00a0on the end and they come together like age-old friends.<\/p>\n

A harmonious synthesis of Islamic tradition and streetwear, complete with oversized silhouettes, silver hardware and utilitarian detailing, Saeedah Haque\u2019s eponymous label is maverick-like, carving its own niche in the modest fashion sphere. And she, cloaked in monochromatic layers, with Yeezy\u2019s peaking through and a Vetements cap on her hijab, appears its perfect ambassador. But Saeedah\u2019s brand isn\u2019t just about trendy aesthetics; it\u2019s built on the promise of practicality.<\/p>\n

\u201cThe modest fashion industry has gotten huge but [\u2026] I\u2019ve noticed that all of the brands catered towards traditionally feminine looks and occasion wear, \u201d Saeedah says. \u201cI started my line because I couldn\u2019t find an abaya that catered to my style or the level of practicality that I needed. I needed abayas that you could wear to work or outside, where you don\u2019t need to put on a pair of heels or stylise it in any way. It\u2019s crazy because you\u2019d think that there were abayas with pockets and zips but they\u2019re so scarce.\u201d<\/p>\n

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A post shared by SAEEDAH HAQUE (@saeedahhaque)<\/a><\/p>\n<\/div>\n<\/blockquote>\n