{"id":23304,"date":"2022-06-14T09:56:14","date_gmt":"2022-06-14T05:56:14","guid":{"rendered":"https:\/\/graziamagazine.com\/me\/?post_type=articles&#038;p=23304"},"modified":"2022-06-14T09:56:14","modified_gmt":"2022-06-14T05:56:14","slug":"huda-beauty-new-concealer","status":"publish","type":"articles","link":"https:\/\/graziamagazine.com\/me\/articles\/huda-beauty-new-concealer\/","title":{"rendered":"Huda Beauty Is Launching A New Concealer To Elevate Your Makeup Routine"},"content":{"rendered":"<figure id=\"attachment_23970\" aria-describedby=\"caption-attachment-23970\" style=\"width: 1024px\" class=\"wp-caption alignnone\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-23970 size-large\" src=\"https:\/\/graziamagazine.com\/me\/wp-content\/uploads\/sites\/16\/2022\/05\/best-concealers-2022.jpeg?w=1024\" alt=\"\" width=\"1024\" height=\"683\" \/><figcaption id=\"caption-attachment-23970\" class=\"wp-caption-text\">Courtesy of Huda Beauty<\/figcaption><\/figure>\n<p><span data-preserver-spaces=\"true\">The moment you&#8217;ve finished applying your makeup is\u2013assumably\u2013the best it will get. That\u2019s okay because whether you\u2019re tearing up at a wedding or sweating on a dancefloor, a bit of smudged makeup by the end of an event can be a sign of a good time. Still, there\u2019s nothing more frustrating than when photographs reveal that your makeup caused photo flashback or collected into fine facial lines throughout the evening. No one understands this better than the beauty brand founder\u00a0<\/span><a href=\"https:\/\/graziamagazine.com\/me\/articles\/huda-beauty-colour-block-palettes\/\"class=\"editor-rtfLink\"  target=\"_blank\" rel=\"noopener\"><span data-preserver-spaces=\"true\">Huda Kattan<\/span><\/a><span data-preserver-spaces=\"true\">, a woman who spends much time smiling in front of the camera. That\u2019s why she created her #FauxFilter Luminous Matte\u00a0Liquid\u00a0Concealer, the latest addition to her namesake beauty brand\u2019s #FauxFilter family.<\/span><\/p>\n<figure id=\"attachment_23974\" aria-describedby=\"caption-attachment-23974\" style=\"width: 1024px\" class=\"wp-caption alignnone\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-23974\" src=\"https:\/\/graziamagazine.com\/me\/wp-content\/uploads\/sites\/16\/2022\/05\/best-concealers-2022-1.jpeg?w=683\" alt=\"\" width=\"1024\" height=\"1535\" \/><figcaption id=\"caption-attachment-23974\" class=\"wp-caption-text\">Courtesy of Huda Beauty<\/figcaption><\/figure>\n<p>&#8220;After three years in the making, I am proud to say that our latest baby, #FauxFilter Luminous Matte\u00a0Liquid\u00a0Concealer, creates the most beautiful complexion with buildable coverage that promises to never mask\u00a0your skin, and will always let your natural beauty shine through,&#8221; Kattan shared with <em>Grazia<\/em>. Kattan is an outspoken advocate for pushing the beauty standard away from unrealistic photoshop and photo editing looks\u2013embracing natural beauty instead.<\/p>\n<blockquote><p>&#8220;As a\u00a0beauty lover and founder, I see beauty as a tool of individual expression and positivity that can be so\u00a0empowering! Unlike statues, we\u2019re all super unique and deserve a concealer that moves with you.&#8221;<\/p><\/blockquote>\n<p>That&#8217;s why Kattan and her team created the #FauxFilter Luminous Matte\u00a0Liquid Concealer to be long-lasting,\u00a0easily blendable, and uncomplicated to use. They accomplished these goals with its pillowy doe-foot applicator that hugs the curves of your under-eye area and conditions it with the lightweight formula filled\u00a0with skin hydrating ingredients, like Vitamin E oil and sweet almond oil.\u00a0It\u2019s crucial to Kattan that her makeup enhances the natural beauty of the wearer instead of masking their skin, which is why this lightweight yet long-lasting formula works so well.<\/p>\n<figure id=\"attachment_23977\" aria-describedby=\"caption-attachment-23977\" style=\"width: 1024px\" class=\"wp-caption alignnone\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-23977 size-large\" src=\"https:\/\/graziamagazine.com\/me\/wp-content\/uploads\/sites\/16\/2022\/05\/best-concealers-2022-2.jpeg?w=1024\" alt=\"\" width=\"1024\" height=\"1024\" \/><figcaption id=\"caption-attachment-23977\" class=\"wp-caption-text\">Courtesy of Huda Beauty<\/figcaption><\/figure>\n<p>Huda Beauty\u2019s\u00a0<span data-preserver-spaces=\"true\">#FauxFilter Luminous Matte\u00a0Liquid\u00a0Concealer<\/span> comes in 29 flashback-free shades that brighten and conceal dark spots and uneven skin. Her philosophy is simple\u2013we\u2019re not statues that will hold still for hours post-makeup application, but we should be able to trust that our product will hold up as if we were.\u00a0That\u2019s why Huda Beauty\u2019s new concealer has a 14-hour crease-proof wear and is designed to be waterproof, sweat-proof, and transfer-proof. Kattan has outdone herself again, smashing all expectations with her #FauxFilter <span data-preserver-spaces=\"true\">Luminous Matte\u00a0Liquid\u00a0Concealer, our new must-have makeup.<\/span><\/p>\n<p>Discover\u00a0it now at <a href=\"https:\/\/hudabeauty.com\/us\/en_US\/home\" target=\"_blank\">Hudabeauty.com<\/a><\/p>\n","protected":false},"author":31230,"featured_media":23968,"template":"","format":"standard","categories":[47,35],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v18.5 (Yoast SEO v20.4) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Huda Beauty Is Launching A New Concealer<\/title>\n<meta name=\"description\" content=\"Huda Kattan announced the launch of the latest concealer to be released under her brand. 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