{"id":153621,"date":"2020-03-30T09:58:11","date_gmt":"2020-03-30T07:58:11","guid":{"rendered":"https:\/\/graziamagazine.com\/es\/?p=153621"},"modified":"2020-03-30T09:59:39","modified_gmt":"2020-03-30T07:59:39","slug":"gucci-quiere-que-te-unas-a-el-en-su-donacion-mundial-contra-el-coronavirus","status":"publish","type":"articles","link":"https:\/\/graziamagazine.com\/es\/articles\/gucci-quiere-que-te-unas-a-el-en-su-donacion-mundial-contra-el-coronavirus\/","title":{"rendered":"Gucci quiere que te unas a \u00e9l en su donaci\u00f3n mundial contra el coronavirus"},"content":{"rendered":"

La industria de la moda est\u00e1 volcada en un movimiento de solidaridad que d\u00eda a d\u00eda nos trae nuevas noticias positivas. Esta vez es\u00a0Gucci, quien anuncia que har\u00e1 dos donaciones millonarias para campa\u00f1as de\u00a0crowdfonding<\/em>, una destinada al Departamento de Protecci\u00f3n Civil italiano en asociaci\u00f3n con Banca Intensa Sanpaolo, y otra global al Fondo de Respuesta Solidaria COVID-19.<\/strong><\/p>\n

La firma nos invita a unirnos a la noble causa y recaudaci\u00f3n de fondos a trav\u00e9s de una campa\u00f1a en Facebook donde podr\u00e1s hacer la donaci\u00f3n. La suma ser\u00e1 utilizada para ayudar a los servicios de salud con equipos especializados y para apresurar la investigaci\u00f3n de vacunas y tratamientos que erradiquen el virus.<\/p>\n

Este no es el primer esfuerzo que Gucci hace para combatir la pandemia. El 11 de marzo, el conglomerado de lujo\u00a0Kering<\/strong>\u00a0anunci\u00f3 una donaci\u00f3n a cuatro hospitales dentro de las regiones de Lombard\u00eda, V\u00e9neto, Toscana y Lacio. Adem\u00e1s, hizo una donaci\u00f3n a la fundaci\u00f3n de la Cruz Roja de Hubei.<\/p>\n

Por su lado, Marco Bizarri, Presidente y CEO de Gucci, junto a Alessandro Michele, declararon que todas las redes sociales de la firma de lujo estar\u00edan difundiendo los mensajes oficiales de salud publica emitidos por la Organizaci\u00f3n Mundial de la Salud con el fin de proteger el bienestar de todos.<\/p>\n

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We Are All in This Together. Gucci stands with its global community to fight the #Covid19 pandemic by making two separate donations to crowdfunding campaigns. Locally, in Italy where the company is based, a 1 million euros donation to the Italian Civil Protection Department #DipartimentoProtezioneCivile in partnership with @intesasanpaolo\u2019s #ForFunding platform to reinforce Italy\u2019s health services and to source new ICU beds. Globally, Gucci donated 1 million euros to the United Nations Foundation\u2019s Covid-19 Solidarity Response Fund in support of the World Health Organization @who through Facebook\u2019s US$10 million Matching Fundraiser to monitor and collect data on the spread of the virus to strengthen ICUs across the world, supply protection equipment to health personnel and fast-track the creation of vaccines and therapies. The initiatives are captured in an original illustration gifted by Rome-based artist @mp5art, a person who holds their hand on their heart a message of human solidarity. \u201cGucci has created a world, open and free: a Gucci global community. We ask all of you to be the changemakers in this crisis, to stand together with us in the fight against the Coronavirus. We are all in this together,\u201d say @alessandro_michele, Creative Director of Gucci, and #MarcoBizzarri, President and CEO of Gucci. Calling on our #GucciCommunity to join with us, give through our Donate Sticker on Stories to the United Nations Foundation\u2019s Covid-19 Solidarity Response Fund in support of the World Health Organization @who, and on gucci.forfunding.it to donate to the Italian Civil Protection Department #DipartimentoProtezioneCivile. Discover more about the crowdfunding campaigns through link in bio. Starting from tomorrow, Gucci\u2019s social channels will feature the official messages of @who to help spread useful information and prevention for the virus. #StaySafe #FlattenTheCurve<\/a><\/p>\n

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