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Suki Waterhouse
Credit: Instagram @sukiwaterhouse

For many blondes, the quest to achieving creamy, platinum perfection is a never-ending pursuit packed with salon appointments, purple shampoos and cringing whenever word ‘golden’ uttered. However while icy will always have it place, 2017 is prepping to turn your toner on its head.

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Emma Roberts
Credit: Instagram @ninezeroone

Yes, the future of hair is looking warmer than ever, with buttery bronzes, rich coppers and sunset red shades set to be the breakout hair colour trends of the year.

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Georgia May Jagger
Credit: Getty images

We’re not even a quarter of the way through the year and already golden IT-girls are cropping up across the globe. In London, besties, Georgia May Jagger and Suki Waterhouse both got the ‘Blorange’ memo within weeks of each other, the former cool-hued friends rocking their own version of the glistening blonde + orange equation combination.

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Emma Stone
Credit: Getty images

Across the pond in Los Angeles Hollywood’s current darling, Emma Stone’s signature red hair has never looks so coppery, while Emma Roberts debuted her own ‘cayenne spice’ strands this week. 

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Gigi Hadid
Credit: Instagram @hadidnews

Even perennial blonde bombshell, Gigi Hadid’s California-girl hair has been hit with a touch of copper in recent weeks, and with everything the supermodel tries turning to ‘trend,’ it’s only a matter of time before warmer hair hues gain even more ground. So what are you waiting for? Go for gold.