Tiffany & Co’s highly-anticipated film, About Love, was released overnight, unveiling the story of the Carters’ romance and intimacy even when physically distant.
Filmed by renowned director Emmanuel Adjei, the romantic campaign showcases Beyoncé Knowles in an assortment of dazzling Tiffany & Co. jewellery pieces. Still, there’s one piece that stands out among the rest, the Tiffany Diamond. With an estimated $30 million price tag, the yellow diamond is the piece de resistance. The diamond is so precious to the luxury jeweller that it has only been worn by four famous women — Audrey Hepburn, American socialite Mary Whitehouse, Lady Gaga, and, now, Knowles
The first sight of Knowles in the Tiffany Diamond was back in August when the brand first announced the About Love campaign. The celebrity couple posed together alongside yet another rare sight – a 1982 Jean-Michel Basquiat Equals Pi artwork that had never been displayed to the public before.
You can’t help but feel the chemistry between the two music legends as you watch the film. Knowles sings a rendition of the classic song “Moon River” which first released in 1961 as part of the film Breakfast at Tiffany’s – how fitting.
Watch the film now.