Every year, Gwyneth Paltrow undertakes a virtuous detox protocol, where she cuts out all the good stuff (gluten, dairy, fried food, alcohol and so on) in a bid to support her body’s natural cleansing process and start the new year on a (healthy) high.

The actress-turned-lifestyle-entrepreneur has always been into the concept of detoxing — it was actually one of the main discussion topics when she launched her website and e-commerce destination, Goop, back in 2008. Originally, nothing was off the table (14 days without real food included) but now she favours a more balanced approach: a meal plan and range of supplements that are available to purchase on the website.


This year, Paltrow has taken to Instagram to talk us through it:

I started messing with detoxes in the 90’s and never looked back. I think have tried them all during my annual quest to give up all the fun stuff. I actually love the feeling of giving the body a break from alcohol, dairy, gluten and fried everything.” 

A quick browse through the meal plan talks through recipes like chocolate cauliflower smoothies, green chai pudding and kale salads — plus other wellness protocols, including GP favoured dry body brushing.

Designed to stimulate lymphatic drainage, tone and exfoliate the skin, dry body brushing is a practice that originated in India as part of the Ayurvedic wellness practice. It typically involves long, upwards strokes of a dry brush, starting at the feet and moving towards the heart. With ongoing use it can reduce the look of cellulite, shift stagnant fluid, slim the body and promote smooth skin. In her Instagram post, Paltrow can be seen rigorously brushing her arms in short, upwards strokes with her very own Goop Body Dry Brush.

Goop G.Tox Body Dry Brush, $28. SHOP NOW

While detoxing isn’t for everyone (and Paltrow’s methods can absolutely be polarising) we are for a balanced start to the new year. Read more about Drew Barrymore’s laid-back approach here, or if goal-setting is more your thing, we can’t go past Jen Atkin’s method.